January 16, 2024

From Trails to Trends: The Eco-Friendly Mission of Wander Trails

/OUTDOOR SPORTSWIRE/ - Wander Trails, a recently launched purpose-driven brand, is making waves in the realm of nature-inspired clothing and accessories. Founded with a deep commitment to environmental conservation, Wander Trails’ mission is to bring the essence of nature into everyday life, inspire adventures, and make a positive impact on...

January 15, 2024

King Oscar USA Launches All-New Salmon Product Line

San Diego, Calif. (January 15, 2024) /OUTDOOR SPORTSWIRE/ - King Oscar, the legendary Norwegian seafood producer, is proud to announce the launch of a new line of Skinless & Boneless Atlantic Salmon in Extra Virgin Olive Oil in the US. “As a premium brand, our all-new salmon lineup elevates the...

January 15, 2024

MOTV Offers The Most Major League Fishing Programming

DENVER (January 15, 2024) /OUTDOOR SPORTSWIRE/ - MyOutdoorTV, the premier streaming platform for outdoor enthusiasts, proudly boasts the distinction of housing the most extensive collection of Major League Fishing content. With an expansive library of thrilling fishing shows, MyOutdoorTV offers unparalleled access to the action-packed world of Major League Fishing, from...

January 12, 2024

Aspen Skiing Co. on lookout for ‘underground’ ski instructors

Aspen Skiing Co. is trying to enlist its instructors to help ferret out “underground teachers”  who are leading their clients across the slopes of the four local ski areas.  The rogue instruction violates SkiCo’s agreement with the U.S. Forest Service and breaches company policy. What wasn’t stated is that underground...

January 12, 2024

Krimson Klover Welcomes Susie Wagner as Director of Sales to Lead Growth in Specialty Retail

Boulder, Colo. (January 12, 2024)/OUTDOOR SPORTSWIRE/ – Krimson Klover, the outdoor and lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection and giving back to the community, has hired Susie Wagner as the new Director of Sales. Wagner comes to Krimson Klover with extensive experience...

January 12, 2024

MyOutdoorTV Resolutions: Starting with Nearly 20 Epic New Shows to Stream NOW

DENVER (Janaury 12, 2024) /OUTDOOR SPORTSWIRE/ - MyOutdoorTV is dropping another exciting lineup of new shows at MyOutdoorTV.com. Nearly 20 seasons are premiering now for viewers to watch the world's most extensive, popular, and exclusive collection of outdoor lifestyle programming. MOTV is Outdoor Sportsman Group’s No. 1 global subscription streaming...

January 11, 2024

Merrell, Saucony Parent Company Sells Shoe Brand Sperry

Wolverine Worldwide, parent company of Merrell, Saucony, Chaco, and other brands, announced it has sold boat-shoe brand Sperry to Authentic Brands Group and the Aldo Group. The deal closed on Jan. 10, and is expected to generate about $130 million in the first quarter to pay down debt. The announcement...

January 10, 2024

REI Plans to Open 10 New Stores in 2024

REI Co-op laid out its expansion plans to open 10 new stores in 2024. Locations have been finalized for summer 2024 openings in Glendale, AZ and Rancho Mirage, CA. A store in St. George, UT is expected to open in fall 2025. The co-op will open its doors in formerly...

January 10, 2024

Bowtech Selects Idea Ranch as Agency of Record, Unveiling an Innovative Strategy Centered Around Community Development.

TULSA, OK – January 10th, 2024 /OUTDOOR SPORTSWIRE/ - Bowtech, the leading manufacturer of the world’s finest compound bows and archery equipment, has named Idea Ranch as its agency of record. Leveraging expertise in brand strategy, performance media, creative content creation, and its community development service (C4), Idea Ranch will...

January 9, 2024

5.11 Tactical Partners with USCCA to Expand ABR Academy Classes for 2024

Costa Mesa, Calif. (Jan. 9, 2024)/OUTDOOR SPORTSWIRE/ – 5.11 Tactical, the global innovator of Purpose-Built Gear™, today announced it will expand its popular ABR Academy in 2024 to host more than 500 classes in collaboration with the U.S. Concealed Carry Association (USCCA). Together, the companies will host the free instructional classes at...