Sports News and Press Releases about Outdoor Industry Business
Want to stay up to date on the latest press releases and business news in the outdoor sports and camping industries? Scroll below to view all outdoor industry business news.
-
January 18, 2022
Osprey Announces Significant Progress Towards Goal to Become the Most Progressive, Transparent and Sustainable Hardgoods Brand Worldwide
Cortez, Colo. – January 18, 2022 /OUTDOOR SPORTSWIRE/ - Osprey, a leader in creating top-quality, high-performance innovative carry solutions, announced today that its Fall 2022 product line puts the brand on track to become the most progressive, transparent and sustainable hardgoods brand in the world. Most notably, by shifting to...
-
January 18, 2022
Hydro Flask Celebrates 5 Years of Parks For All Giving Program and Honors 2022 Grantees
Bend, OR (January 18, 2022) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ: HELE) brand, celebrates five years of giving through its Parks For All program, amounting to a total contribution of over $2.5 million...
-
January 18, 2022
Erem Begins Search for Desert-Loving Adventurers
HENDERSON, Nev. - Jan. 18, 2022 - EremTM is in search of inspiring, outdoor adventurers with an affinity for the desert to join its 2022 ambassador crew. Co-founded and led by a fourth-generation bootmaker from the family that started Timberland, Erem is the first outdoor brand designed from the ground...
-
January 18, 2022
Atomic Appoints Chris Benchetler to Creative Director of Freeride and Freeski
Atomic today has announced the appointment of long-time athlete, freeskier and artist, Chris Benchetler, as its new Creative Director of Freeride and Freeski. In his new official role, Benchetler will be responsible for the visuals, creative and design for Atomic’s global freeride and freeski product categories. The announcement comes on...
-
January 18, 2022
Mountain Hardwear Promotes Sablle Scheppmann to Director of Sales
Richmond, Calif. /OUTDOOR SPORTSWIRE/ - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, has announced Sablle Scheppmann as the brand’s new Director of Sales. Having held the role of Mountain Hardwear’s national sales manager for the past three and half years, Scheppmann brings leadership...
-
January 17, 2022
“We Live to Discover” – Jack Wolfskin Presents Strategic Brand Repositioning
Idstein, Germany (January 17, 2022) /OUTDOOR SPORTSWIRE/ - The leading outdoor company Jack Wolfskin based in Idstein near Frankfurt, Germany, presents its new strategic brand direction under CEO Richard Collier with the fall / winter 2022 collection. At the heart of this direction is the new claim “We Live to...
-
January 14, 2022
Evo spends $17.5 million on land for new Seattle development project
Evo this week announced its purchase of a new retail site in downtown Seattle, Wash. The project, dubbed “Campus Seattle,” will expand on an existing evo store and adjacent skatepark, rock climbing gym, and 23,000 square feet of office space to create a full city block of mixed-use retail, sporting,...
-
January 14, 2022
Vail Resorts Reports Downbeat Start to Snow Season
One of the snow industry’s largest customer, Vail Resorts, reported a downbeat start to the North American season due to lack of snow and the rise of the Omicron Covid variant. Vail Resorts operates a wide range of well-known resorts and regional ski areas including Vail, Beaver Creek, Breckenridge, Keystone,...
-
January 13, 2022
Here’s How Much the Nike Logo Is Actually Worth After It Was Purchased for $35 Nearly 50 Years Ago
How Much Is the Nike Logo Worth? Some say the logo is worth the net worth of the Nike brand, valuing it as a more than $30 billion image. Footwear News
-
January 13, 2022
Floyd’s of Leadville Introduces Immunity Tincture
Leadville, CO - /OUTDOOR SPORTSWIRE/ - Athlete-focused CBD products leader, Floyd's of Leadville is expanding its line with the new Immunity CBD Tincture that infuses the wellness properties of CBD and trusted, natural herbs, extracts, and vitamins. Immunity CBD Tincture Oil contains THC-free CBD blends that delivers wellness into your...
-
January 13, 2022
Shaun White Debuts New Snowboard to Launch Active Lifestyle Brand ‘Whitespace’
PARK CITY, Utah (Jan. 13, 2022) /OUTDOOR SPORTSWIRE/ - Shaun White, three-time Olympic gold medalist and winner of the most X Games gold medals in history, has partnered with premier outdoor specialty retailer Backcountry to launch Whitespace, his new active lifestyle brand inspired by the freedom to create and find...
-
January 12, 2022
Arc’teryx Closes 2021 With 21 Global Retail Openings
NORTH VANCOUVER, Canada, January 12, 2022 /OUTDOOR SPORTSWIRE/ - Arc’teryx Equipment, the global design company specializing in technical high-performance apparel and equipment, opened 21 stores internationally in the past 12 months. In addition to brand stores carrying the complete collection of Arc’teryx apparel and equipment, Arc’teryx celebrated the first ReBird...
-
January 12, 2022
REI Co-Op Building State-Of-The-Art Distribution Center in Lebanon, Tennessee That Prioritizes The Employee Experience, Environmental Impact and Community Connections
National specialty outdoor retailer REI Co-op today announced that it is building a distribution center in Lebanon, Tennessee to support its continued growth on the East Coast and in the Midwest and South. Expected to open in fall 2023, the building and its operations will proactively address the employee experience, community engagement...
-
January 11, 2022
Evo Acquires Rhythm Japan
evo, the outdoor retail and experiences brand, today announced Rhythm Japan, a world-class retail, rental, and experiences company, and Oyuki, the winter essentials brand, will join the evo community. evo will become the parent company, owning 100% of the Japanese business, with the existing Rhythm Japan shareholders becoming part owners of evo....
-
January 11, 2022
How Gucci Is Investing In Physical Retail This Year With The North Face Pop-Ups + New American Dream Shop
Gucci is investing in its brick-and-mortar strategy this year. The Italian luxury brand has unveiled plans for a brand-new series of pop-ups dedicated to the second chapter of its collaboration with The North Face. The newest phase of the partnership sees a special cross-category collection for men and women comprising of...
-
January 11, 2022
Vail Resorts Disavows Recruitment Email, Park City Ski Patrol Moves Toward Strike
Park City ski patrollers have threatened to strike against parent company Vail Resorts since summer 2020. Union members overwhelmingly voted to move toward a work stoppage after an email that Vail called ‘unauthorized’ recently leaked. Gear Junkie
-
January 11, 2022
VF Corporation Appoints Nicole Otto as Global Brand President, The North Face®
DENVER--VF Corporation today announced that it has appointed Nicole Otto to the position of Global Brand President, The North Face®. Otto joins VF following a successful 16-year career at Nike and will succeed Steve Murray, who is retiring and returning to the UK. The leadership transition will be effective June 2022....
-
January 11, 2022
MacNeill Pride Group Continues Transformation; Rebrands as Gathr Outdoors
BRENTWOOD, Tenn. [Jan. 11, 2022] /OUTDOOR SPORTSWIRE/ - MacNeill Pride Group® (MPG), a diversified global designer and manufacturer of outdoor products and sporting goods, is rebranding to Gathr Outdoors to better reflect its mission and the industries within which it operates. Gathr Outdoors is a portfolio company of Centre Partners. Gathr...
-
January 11, 2022
Costa Sunglasses names John Acosta Vice President of Marketing
DAYTONA BEACH, Fla. (January 11, 2022) /OUTDOOR SPORTSWIRE/ - Costa Sunglasses, manufacturer of the first color-enhancing all-polarized glass sunglass lens, appointed industry veteran John Acosta as its Vice President of Marketing. With more than 20 years of experience in the outdoor and fishing industries, Acosta will oversee Costa’s global marketing...
-
January 11, 2022
Delfina Athletics and Betty Designs Partner to Expand Their Custom Triathlon and Cycling Program
Austin, Texas – Jan. 11, 2022 /OUTDOOR SPORTSWIRE/ - Delfina Athletics has partnered with endurance apparel company Betty Designs to expand its custom offerings and become the new, one-stop-shop for triathlon teams and organizations across the U.S. and beyond. The Austin-based company was founded in 2020 with the mission to...
-
January 11, 2022
National Park Trust Unveils Free ParkPassport App 2.0
Washington, D.C. (January 11, 2022) /OUTDOOR SPORTSWIRE/ - National Park Trust, a nonprofit organization dedicated to preserving parks today and creating park stewards for tomorrow, announced the launch of its free ParkPassport 2.0 app. The enhanced app helps users create memorable park experiences with a robust database to find, explore...
-
January 10, 2022
Crazy Apparel, Established Italian Ski Touring Brand, Opens First U.S. Brand Store at Cripple Creek Backcountry in Carbondale, Colorado
CARBONDALE, COLO. (January 10, 2022) /OUTDOOR SPORTSWIRE/ - Crazy, an Italian performance apparel company known for its European heritage in ski touring, today announced it opened its first brand store in partnership with Cripple Creek Backcountry in Carbondale, Colorado. This is Crazy’s first brick and mortar presence in the United...
-
January 10, 2022
Thor Industries Demonstrates Global RV Industry Leadership By Publishing Its Fourth Annual Sustainability Report
ELKHART, Ind., Jan. 10, 2022 -- For over 40 years, THOR Industries has utilized responsible and sustainable business practices to make it easier and more enjoyable for families to connect with nature, and one another. Today, THOR Industries, Inc. (NYSE: THO), the world's largest RV manufacturer, published its fourth annual sustainability report detailing...
-
January 10, 2022
Momentum Media PR Hires Ingrid Malmberg as Agency Director
January 10th, 2022, Boulder, CO /OUTDOOR SPORTSWIRE/ - Momentum Media PR, a leading public relations and marketing agency in the outdoor, active lifestyle, natural products and travel markets, has appointed Ingrid Malmberg as Agency Director. A 15-year outdoor industry professional, Malmberg brings her years of experience and energetic leadership to Momentum,...
-
January 10, 2022
Kitsbow Apparel, PBC Partners with Eagle Market Streets Development Corporation to Buy and Develop the Old Fort Community Building
Old Fort, N.C. (January 10, 2022) /OUTDOOR SPORTSWIRE/ - Kitsbow, maker of premium cycling clothing and accessories, announces its partnership with Eagle Market Streets Development Corporation (EMSDC), to purchase a 60,000-square-foot warehouse in the center of Old Fort, N.C. with plans to develop it into a multi-use community center, which...