Sports News and Press Releases about Outdoor Industry Business
Want to stay up to date on the latest press releases and business news in the outdoor sports and camping industries? Scroll below to view all outdoor industry business news.
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October 4, 2021
Tecovas Gets in the Saddle with Backbone Media for Public Relations and Affiliate Marketing
AUSTIN, Texas – Oct.4, 2021 – Tecovas, a handmade, direct-to-consumer cowboy boot manufacturer based in Austin, has teamed up with Backbone Media as its public relations and affiliate agency of record. Founded in 2015, Tecovas has quickly established itself as a leader in both quality craftsmanship and unmatchable value in...
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October 4, 2021
Solo Brands, Inc. Files Registration Statement for Initial Public Offering
Solo Brands, Inc., owner of the popular Solo Stove, Chubbies, Oru Kayak, and Isle paddleboard brands, announced today that it has filed a registration statement with the Securities and Exchange Commission for a proposed initial public offering of its Class A common stock. The number of shares to be offered...
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October 4, 2021
Zeal Optics, Weston & Smartwool Unite to Support National Forests with Backwoods Fellowship
October 4, 2021 – BOULDER, Colo. – In a joint effort of stewardship, Colorado-based Zeal Optics, Weston and Smartwool have teamed up with artist John Fellows and the National Forest Foundation to breathe new life into our forests, to raise awareness around the plight of our public lands and restore...
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October 4, 2021
prAna Reaches Major Sustainability Goal with its Spring/Summer 2022 Collection
Carlsbad, CA – October 4, 2021 – prAna, creator of Clothing for Positive Change and a leader in sustainable, outdoor fashion, announced today that every style in the Spring/Summer 2022 collection has at least one preferred attribute. In establishing this goal, prAna identified 13 preferred attributes selected based on best...
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October 1, 2021
New YETI ad blasts billionaire space race led by Elon Musk, Jeff Bezos
Go outside. That’s the message behind YETI’s new billboard sending rockets full of shade at billionaires like Elon Musk. The Austin-based company posted a bright new billboard outside its downtown Austin storefront. The message sends waves reading — “See Space. Save Billions.” The ad shows a tent along a mountainside,...
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September 30, 2021
MANTRA Labs Announces Formation of Medical Advisory Board in Partnership with Sleep Performance Institute
AUSTIN, Tex. - SEPTEMBER 29, 2021 - MANTRA Labs™ (https://gomantralabs.com), a nutrition company that exists to ignite greatness through daily, simple, science-backed nutritional habits, today announces the formation of their medical advisory board in partnership with the Sleep Performance Institute (SPI) with the appointment of the co-founders, Michael Howell, MD...
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September 30, 2021
MDV Sports moves into new offices and adds to its Regional Service Technician team
Lebanon, NH (September 30, 2021) – MDV Sports has relocated to a new office space at the River Mill Commercial Center, in Lebanon, NH. The new space in a historic mill building, less than three miles from its previous office, will house all of Marker Dalbello Völkl sales, marketing and...
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September 30, 2021
Oboz Footwear hits 4 million tree mark with Trees for the Future
Bozeman, Mont. — Since 2007, Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, Montana, has planted a tree for every pair of its footwear sold. To date, it has planted over 4 million trees through its One More Tree program, created in partnership with Trees...
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September 29, 2021
Farm to Summit Turns Unwanted Produce Into Very Much Wanted Camp Food
Farm to Summit makes dehydrated food from upcycled, locally-grown produce. Their business model: to create gourmet meals for bikepackers, backpackers, and other people who spend time in the backcountry while also reducing food waste and resource use. Read more about the founders on Adventure Journal.
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September 29, 2021
Cotopaxi Partners with The Chain Collaborative to Invest in Coffee Growing Communities
Salt Lake City, UT. (Sept 29, 2021) – Outdoor gear and apparel brand and certified B Corp Cotopaxi, today announces their impact partnership with The Chain Collaborative (TCC) to invest in Change Leaders in coffee-growing regions. Their initial funding will go to Alicia Roque Farms, a coffee farm and collective...
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September 29, 2021
Introducing the HEX x Misshattan Camera Capsule
LOS ANGELES, Calif. - September 29, 2021 - HEX, the award-winning fashion accessory brand, today introduces the HEX x Misshattan Camera Capsule in collaboration with NYC-based commercial and travel photographer Natalie Amrossi (AKA Misshattan), known for her ability to create sensory experiences with impressive aerial perspectives and travel photography. Born...
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September 29, 2021
Endurance Sportswire Launches Sportswire Women, First Press Release Distribution Service for the Women’s Sports Industry
San Diego, Calif. – September 29, 2021 /SPORTSWIRE WOMEN/ -- Endurance Sportswire, Inc., the press release distribution company specifically for the running, cycling and triathlon industries, today announced its third niche press release service Sportswire Women. Sportswire Women is the only press release distribution service specifically for brands serving the women's...
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September 28, 2021
Lolë Welcomes New Vice President of Digital Omni-Commerce
MONTREAL (September 28, 2021) – Lolë, the fashion-forward active lifestyle brand, is pleased to announce the appointment of Rob French as the brand’s new vice president of digital omni-commerce. “We’re thrilled to have Rob join the Lolë team,” said Todd Steele, President and CEO of Lolë. “He has sixteen years of...
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September 28, 2021
Snowsports Industries America Partners with the Share Winter Foundation to Get More Kids on Snow
Park City, Utah (September 28, 2021) – According to 2020-2021 snowsports participation data, 69 percent of winter sports participants are white. This is in stark contrast to recent 2020 census data which reveals that more than 40% of Americans now identify as one or more racial and ethnic groups, and...
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September 27, 2021
Aspen outdoor retailer to buy Neptune Mountaineering of Boulder
One of the most widely known and beloved indy gear shops in the outdoor industry, Neptune Mountaineering in Boulder, Colo., has been acquired by another legacy shop, Ute Mountaineer in Aspen. The acquisition is set to finalize on Sept. 30. Outside Business Journal
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September 27, 2021
Rab and Banff Centre Mountain Film and Book Festival to continue long-term partnership
British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) and Banff Centre Mountain Film and Book Festival are delighted to be continuing their partnership for this year’s edition of the Festival which will take place from 30th October until 7th November. A key event for the global mountain community,...
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September 27, 2021
Backcountry Access announces new BCA Live avalanche safety video series
Boulder, Colo.—Backcountry Access is pleased to announce the release of a new avalanche safety video series dubbed "BCA Live." BCA Live brings quickly digestible avalanche education to the desktop and living room through 1- to 3-minute short videos presenting avalanche and backcountry safety topics like group mindset, working as a...
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September 23, 2021
Vail Resorts Sees 29 Percent Gain In Earnings In Fiscal Year
Vail Resorts Inc. reported results for the fourth quarter and fiscal year ended July 31, 2021, which were negatively impacted by COVID-19 and related limitations and restrictions, and reported results of season-to-date season pass sales. Net income attributable to Vail Resorts, Inc. was $127.9 million for fiscal 2021, an increase...
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September 23, 2021
Kitsbow Releases Fourth Film in 36 Hours Series
OLD FORT, North Carolina (Sept. 23, 2021) /OUTDOOR SPORTSWIRE/ Kitsbow releases “Masters of None” — the fourth film in the 2021 36 Hours in Kitsbow series. Directed and edited by Will Fryar and produced by Michael Lowther of Overmountain Cycles, this short film shares the everyday adventures of friends in...
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September 23, 2021
Pop Star Taps PR: Devil’s Foot Beverage Co. Partners with Darby Communications
Asheville, NC – September 23, 2021 /OUTDOOR SPORTSWIRE/ Devil's Foot Beverage Company, the Asheville-based craft soda maker specializing in farm-to-can beverages, proudly announces its partnership with fellow Asheville-based PR and digital marketing agency, Darby Communications. Effective immediately, Darby Communications will be the PR agency of record for Devil’s Foot, spreading...
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September 22, 2021
Chrome Industries Builds For the Future of Mobility, Announces New President
PORTLAND, Ore. – September 22, 2021 /OUTDOOR SPORTSWIRE/ Chrome Industries, the leader in footwear, bags and apparel for urban mobility for nearly three decades, today announces that Timothy Leedom has been named as the brand’s new President. Leedom brings deep experience from executive roles at Bern Helmets, Nike, Sports Illustrated,...
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September 22, 2021
Patagonia signs statement denouncing Texas abortion ban
Patagonia is once again in the news for making its social and political values known—this time, in the form of opposition to the new Texas state law that bans abortions after six weeks of pregnancy. The company co-signed a statement with more than 50 other U.S. businesses denouncing the law...
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September 22, 2021
Luno Celebrates a Year of Exponential Growth Bringing Comfort and Convenience to Car Camping
Santa Barbara, Calif., – Sept 22, 2021 /OUTDOOR SPORTSWIRE/ Luno is pleased to celebrate a year of massive growth for the brand whose mission is to create gear for a comfortable and convenient life on the road. What started in 2018 with a single air mattress designed to efficiently provide...
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September 22, 2021
PeopleForBikes Announces Campaign to Encourage Biking for Transportation and Climate Action
BOULDER, COLO (Sept. 22, 2021) /OUTDOOR SPORTSWIRE/ PeopleForBikes, a national bicycling advocacy nonprofit, is proud to announce an ambitious, industrywide campaign highlighting the important role of bicycling in combating climate change. The One Ride at a Time Campaign and the accompanying Great Climate Bike Challenge empower individual riders, businesses and...
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September 22, 2021
Rossignol Group appoints Sr. Vice President of sales for North America
Park City, UT – Sept 22nd, 2021 /OUTDOOR SPORTSWIRE/ Rossignol Group North America is pleased to announce the immediate appointment of Chris Horan as Sr. Vice President of Sales, Winter Sports Equipment. Horan will be responsible for overseeing the Group’s Winter Sports Equipment (WSE) business in both the U.S. and...