PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 23, 2018
Dare 2b Introduces Women’s Luxe Winter Collection for Autumn-Winter 2018
Portsmouth, NH (January 23, 2018) – Dare 2b is thrilled to announce their new Luxe collection for AW 2018. The range features striking profiles and bold print options in addition to technical features that stand up to winter’s best. A blend of high fashion and mountain functionality, the Luxe line offers...
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January 23, 2018
Seirus Hires Colin Murray as Production Operations Manager
San Diego, CA (January 23, 2018) - Seirus Innovation, leaders in cold weather accessories and cutting edge technologies, is proud to announce they have hired Colin Murray as Production Operations Manager. Prior to joining Seirus, Colin served as the Supply Chain Director at Bridgemore Tech., Inc. Colin is responsible for...
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January 23, 2018
Orange Mud to Attend ISPO Munich
Castle Rock, CO – Orange Mud will be present at the 2018 ISPO Munich Trade Show marking the first time Orange Mud will be in attendance for the event. Orange Mud is very excited to be on site to present their line of cycling and running hydration packs and accessories;...
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January 23, 2018
Mountainsmith Names Decker & Associates as 2018 Anvil Award Recipient
Golden, CO - Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear—is pleased to award the brand’s coveted Anvil Award to Decker & Associates for the second year in a row due to the agency’s outstanding sales performance. “We’re thrilled to see the continued growth in the southeast region and thank...
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January 22, 2018
5.11 Unveils New Spring and Fall Products at SHOT 2018
Irvine, Calif. (Jan. 19, 2018) – 5.11 Tactical, the global innovator of tactical apparel and gear, will showcase its largest line of new products in the brand’s 15-year history at the annual SHOT Show in Las Vegas, January 23-26, 2018. In addition to debuting collections of new packs and bags,...
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January 22, 2018
Darn Tough Vermont Continues to Inhale Market Share with 27% Growth Year over Year
Northfield, VT. (January 22, 2018) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance, outdoor and lifestyle socks, finishes off its 33rd straight quarter with double digit growth, exceeding the company’s goals for snatching market share. Driven by opening 291 new retail doors, continued investment with existing...
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January 22, 2018
Mustang Survival Launches Leading-Edge Ratis™ Inflatable LPU
Bellingham, WA – Following five years of extensive collaborative research and development, Mustang Survival® proudly unveils their industry-leading Ratis™Inflatable LPU (life preserver unit) on display at the upcoming 2018 SHOT Show in Las Vegas (January 23 - 26, 2018) at booth #12762. Mustang Survival worked closely with Virginia Beach-based defense...
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January 22, 2018
Mustang Survival Announces Delivery on U.S. Government Contract
Bellingham, WA – Mustang Survival®, the North American manufacturer of innovative solutions for the most demanding marine environments, proudly announces it has started delivering the Maritime Assault Suit System (MASS) and Lightweight Maritime Assault Suit System (L-MASS) for Navy use, having been awarded a 5-year IDIQ contract by the U.S....
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January 22, 2018
Accell North America Launches 2018 Consumer-Centric Omnichannel Strategy; Built to Modernize IBD’s
Kent, Wash. (January 21, 2018) – The retail correction has set in to the bike industry, and by all accounts, bicycle wholesale is broken. Independent Bicycle Dealers (IBD’s) are carrying more than their fair share of the risk and suffering through the evolution. Yet the old playbook model is still...
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January 22, 2018
Chamois Butt’r Ships Eco-Friendly, Retail Ready Packaging in 2018
PLEASANT VALLEY, Mo. (January 22, 2018) – Chamois Butt’r, the ultimate skin lubricant and chamois cream developed to improve riding comfort, boasts a new, more environmentally-friendly Retail Ready Packaging (RRP) that can be put straight onto the shelf or display hook with a limited amount of unpacking. “In doing research...
