January 14, 2025

Rehydrate, Refuel, Repair: Skratch Labs Launches Oat Milk Latte Recovery

January 14, 2025 - Boulder, CO /OUTDOOR SPORTSWIRE/ - Skratch Labs, the Boulder, CO-based leader in performance nutrition, launches its newest carb-rich Recovery Sport Drink Mix flavor, Oat Milk Latte. The vegan Oat Milk Latte joins Skratch Labs’ Recovery Sport Drink Mix line, which prioritizes the post-workout needs of endurance athletes by pairing...

January 13, 2025

Athletic Performance Company Veo Strip Announces Tom Kelley as CEO

PORTLAND, Oregon — January 13, 2025 /OUTDOOR SPORTSWIRE/ - Veo Strip, a start-up that created an innovative product to keep sweat from affecting an athlete’s vision during physical activities, today announced Tom Kelley as the company’s first CEO to lead all facets of the company. Kelley’s business career spans more...

January 13, 2025

​​NOT Just PINK – Sweet Protection Unveils Limited Edition Colorway

(BOULDER, CO - January 13, 2024) /OUTDOOR SPORTSWIRE/ - Sweet Protection is excited to unveil its limited-edition Candy Pink collection, featuring helmets and goggles, where performance meets bold style. This vibrant colorway reflects the brand’s commitment to top-tier protection, cutting-edge technology, and comfort. Designed to turn heads, the Candy Pink...

January 13, 2025

Adventure Cities Set to Premiere on OutsideTV in February 2025

January 13, 2025 /OUTDOOR SPORTSWIRE/ - The team at Heliconia is thrilled to announce that Adventure Cities will premiere on OutsideTV in February 2025! This milestone marks a significant achievement for Heliconia’s network distribution, as OutsideTV brings this fast-paced and exhilarating travel show to a wider audience. Adventure Cities takes audiences on...

January 13, 2025

RC4 NOIZE – Tune Your Turn

January 13, 2025 /OUTDOOR SPORTSWIRE/ - Born from the demands of the world’s most challenging race courses, Fischer’s new RC4 Noize ski collection is the result of collaboration with World Cup athletes. This ski line is designed for racers, expert skiers, and speed enthusiasts. Featuring cutting-edge Noize Control™ technology—including the...

January 13, 2025

Black Girls RUN! & Jogology Announce New National Partnership

January 13, 2025 /OUTDOOR SPORTSWIRE/ - National running group Black Girls RUN! (BGR!) and performance running sock company, Jogology have announced a national partnership through 2026 to help bring exposure to both brands in the running space. “We are excited to have Jogology as an exclusive running sock partner. Their commitment...

January 13, 2025

Rumpl Welcomes Josh Simpson as New General Manager

Portland, Oregon (January 13, 2025) /OUTDOOR SPORTSWIRE/ - Rumpl is proud to announce the appointment of Josh Simpson as the brand’s new General Manager. This marks a pivotal evolution in leadership as Founder Wylie Robinson transitions to a new role as Chairman of the Board, focusing on product innovation and...

January 13, 2025

‘Major League Fishing Saturdays” Takes Over Outdoor Channel – The Weekend Destination for Premier Angling Action

DENVER (January 13, 2025) /OUTDOOR SPORTSWIRE/ - Reel in the excitement as ‘Major League Fishing Saturdays’ continues on Outdoor Channel from 12 p.m. to 4:30 p.m. ET. This block of unbeatable angling programming features the best tournament content from Major League Fishing and keeps fans glued to the action on...

January 13, 2025

New Book Series Focused on Body Image and Empowerment for Girls with Researcher and Social Entrepreneur Vanessa Coulbeck

/OUTDOOR SPORTSWIRE/ - Strong Girl Publishing is excited to announce a new series, The Mirror Diaries, which will focus on themes of empowerment and body image through a lens of movement and sport in a way that speaks to the girls who need this information the most. The first book...

January 10, 2025

Fleet Feet Opens Locally-Owned Store in Burlington, NC

BURLINGTON, N.C. and CARRBORO, N.C. (January 10, 2025) — Fleet Feet, the nation's leading franchisor of locally owned run specialty stores, will open a new location in Burlington, N.C., on Jan. 10, 2025, at 3816 Rural Retreat Road. This will be the third Fleet Feet store owned by John and...