PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 23, 2025
KUIU Launches Third-Generation PRO G3 Bino Harness
Dixon, CA (January 23rd, 2025) /OUTDOOR SPORTSWRE/ - KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly introduces the PRO G3 Bino Harness, the latest evolution in its bino harness line. Building on years of innovation, the PRO G3 integrates a new patent-pending Rail-Lock accessory connection system, a quiet...
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January 23, 2025
Wild Rye Launches Rebrand to Reinforce Brand’s Direction
Sun Valley, ID (Jan. 23, 2025) /OUTDOOR SPORTSWIRE/ - Wild Rye, the women-led brand that creates beautifully designed technical apparel to empower women in the outdoors and beyond, kicks off the new year with a fresh rebrand, featuring a bold new logo that celebrates the strength and duality of women....
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January 23, 2025
Outdoor Sportsman Group Reveals “WILDFOWL: Inside the Blind” New Digital Video Series
DENVER (January 23, 2025) /OUTDOOR SPORTSWIRE/ - Outdoor Sportsman Group (OSG) is excited to unveil a dynamic digital video series for waterfowl enthusiasts, WILDFOWL: Inside the Blind. Presented by FIOCCHI, this captivating series is available exclusively through OSG’s digital platforms. It promises to deliver a perfect blend of thrilling storytelling, expert...
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January 23, 2025
United Sports Brands Appoints Kyle Schlegel as Senior Vice President of Marketing
FOUNTAIN VALLEY, Calif., Jan. 23, 2025 /OUTDOOR SPORTSWIRE/ - United Sports Brands is pleased to announce the appointment of Kyle Schlegel as Senior Vice President of Marketing. Kyle most recently served as the VP of Marketing & DTC of Weber, LLC, and has also held senior marketing leadership roles at...
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January 22, 2025
Jogology adds new Northeast sales representative
WAKE FOREST, N.C. (January 22, 2025) /OUTDOOR SPORTSWIRE/ — Jogology®, the performance running sock brand dedicated to the Run Specialty community, announces the hire of Cole Crosby to handle growing sales efforts in the Northeast. Crosby joins Jogology with an impressive running pedigree and more than a decade of experience...
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January 22, 2025
Switchback Spring opens attendee registration
PORTLAND, Maine (January 22, 2025) /OUTDOOR SPORTSWIRE/ – Switchback Spring, the education and business gathering for the outdoor industry community, has opened attendee registration for the event taking place June 16-18, 2025, in Nashville, TN. Registration is open to retailers, media, and outdoor industry professionals. To register and secure housing...
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January 22, 2025
Lauren Colalillo joins Oboz as VP of Sales
Bozeman, Mont., (January 22, 2025) /OUTDOOR SPORTSWIRE/ — Oboz Footwear has named Lauren Colalillo as their VP of Sales. Colalillo joins Oboz with over 15 years of sales leadership experience in the outdoor and sporting goods markets. “The minute I met Lauren I knew she was the one to drive...
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January 22, 2025
Mateminco Unveils the MT90 Max SBT90.2 Spotlight Flashlight: A Powerhouse of Illumination
January 22, 2025 /OUTDOOR SPORTSWIRE/ - Mateminco introduces the MT90 Max SBT90.2 Spotlight Flashlight, a high-performance illumination tool engineered for professionals and outdoor enthusiasts who demand exceptional brightness, durability, and versatility. With cutting-edge LED technology, an ultra-powerful battery, and rugged construction, the MT90 Max is the ultimate choice for those...
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January 22, 2025
Weltool Unveils the F8R: A High-Performance, Long-Range Rechargeable Flashlight
January 22, 2025 /OUTDOOR SPORTSWIRE/ - Weltool introduces the Weltool F8R, a rechargeable long-range LED flashlight designed for professionals and enthusiasts demanding high performance, durability, and reliability. Engineered for outdoor search, rescue, law enforcement, and tactical operations, the F8R delivers outstanding illumination and resilience. Powerful Illumination with Extended Runtime The...
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January 22, 2025
Altra Expands Athlete Roster with Trail Runner Hans Troyer
DENVER, CO (January 22, 2025) /OUTDOOR SPORTSWIRE/ – Altra, a leader in performance running footwear, is proud to announce the signing of trail running standout Hans Troyer to its roster of athletes. Known for his passion for pushing boundaries and his recent rise in the trail running community, Troyer embodies...
