PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 7, 2019
ArchiTec Launches the Long Awaited Endeavour Travel Jacket on Kickstarter
San Francisco, CA (May 7, 2019)- ArchiTec Apparel, a premium men’s travel and adventure brand, focused on modern technical apparel, has released their Endeavour Travel Jacket on Kickstarter. Designed and built upon Global Merino’s unique 270 gsm New Zealand merino wool with added core nylon ripstop, it is purpose built...
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May 7, 2019
Midland Radio Expands Business Communications Line with BizTalk MB400
KANSAS CITY, Mo. (May 7, 2019) – Midland Radio, leading two-way communications and weather radio manufacturer, is expanding the company’s presence in the business communications space with its new professional-grade radio, the BizTalk MB400. Utilizing 16 business channels across 99 frequencies, the BizTalk MB400 was designed to meet and exceed...
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May 7, 2019
SOLE Launches New Eco Sandals Made Sustainable in Every Aspect, Leading with the Jasper Eco Flip, Designed to be the World’s Most Eco-Friendly Sandal
VANCOUVER, British Columbia — Fresh off the overwhelming success of their Kickstarter campaign for the SOLE x UBB Jasper Wool Eco Chukka, ‘the world’s most eco-friendly shoe’, Canadian footwear company SOLE is launching the Jasper Eco Flip to headline their Spring Summer 2020 sandals at Outdoor Retailer Summer Market in...
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May 6, 2019
Hydro Flask Expands Global Presence with Distribution in Hong Kong and Latin America
Bend, OR (May 6, 2019) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) company, will expand its growing global presence within the Asia-Pacific market while also entering the Latin American market. Beginning in...
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May 6, 2019
BUBBA™ Debuts New Carbon Fiber Fishing Net
(Columbia, MO) – BUBBA™, a fishing lifestyle brand known for its high-quality angling equipment designed by fishermen, for fishermen, today announced the launch of the BUBBA Fishing Net, the newest expansion of the brand into premium, highly dependable fishing products. The BUBBA Fishing Net is now available online at www.bubbablade.com....
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May 3, 2019
Sierra Designs Clearwing Tent Awarded with Gear of the Year
Boulder, CO – Heritage brand Sierra Designs has provided incredible design and functionality at attainable prices for decades, offering some of the best cost-to-weight outdoor gear in the industry. Recognized for its technical ingenuity and affordability, Sierra Designs is proud to accept the Gear of the Year Award from Outside...
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May 2, 2019
Mountain in the Hallway Wins “Most Inspiring” at 5Point Adventure Film Festival
The twelfth annual 5Point Film Festival concluded Sunday evening to the roaring applause of an exuberant audience. That’s how it goes at 5Point, which was founded in 2007 on the principles of respect, commitment, humility, purpose, and balance. The stories of adventure told here tend to strike a chord, and...
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May 1, 2019
World’s Toughest Coffee Maker Available at LOWE’s Nationwide
GRAND RAPIDS, Mich. (May 1, 2019) – Rugged appliance maker OXX Inc. is excited to announce its’ distribution expansion through a nationwide partnership with LOWE’s Companies, Inc. Through the distribution, OXX’s COFFEEBOXX, Workhorse Fuel Coffee Pods, and the new OXX Coffee Bottle will be available at 1000 Lowe’s home improvement...
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May 1, 2019
PK Grills Co-Owners Launch The “Fire & Smoke Society”
LITTLE ROCK, Ark. (May 1, 2019) – Scott Moody and Brian Taylor, co-owners of PK Grills, maker of the iconic hand-poured aluminum PK Grill and Smoker, today announced a new venture, introducing a line of high-end, consumable grilling products. Dubbed “Fire & Smoke Society,” the product line includes premium spice...
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May 1, 2019
YETI Expands Premium Outdoor Product Line
Austin, Texas — YETI® Holdings, Inc. (“YETI” or the “Company”) (NYSE: YETI), a leading premium outdoor brand, expands its product offerings with a new cargo-style LoadOut GoBox™. The YETI LoadOut GoBox leaves nothing to be desired when it comes to utility and durability. Designed for secure organization, this versatile gear...
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April 30, 2019
Sena Technologies, Inc. Taps Terra PR as North American Public Relations Agency
Irvine, CA (April 30, 2019) – Sena Technologies, Inc., the industry leader in Bluetooth® innovation for the motorsports, action sports, and outdoor activity markets has hired Terra PR to spearhead their North American bicycle public relations strategy, effective immediately. Sena got its start in the powersports industry in 2010, launching...
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April 30, 2019
Seirus Director of Marketing Joins CORP Board
San Diego, CA (April 30, 2019) – Seirus Innovations, leaders in innovation and technology dedicated to face, hand and head protection, is pleased to announce Danica Carey, Seirus Director of Marketing, has officially joined the California Outdoor Recreation Partnership (CORP) board of directors. The mission of CORP is to establish...
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April 30, 2019
Tailwind Nutrition On-Course at 2019 Sinister Sports Race Series
Durango, CO – Tailwind Nutrition is proud to announce a partnership in 2019 with Sinister Sports, organizers of premiere endurance racing events in Alberta and British Columbia. With distances ranging from 5K to 100 miles, the annual series will offer Tailwind Nutrition Endurance Fuel on-course at all aid stations. Sinister...
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April 30, 2019
SCARPA Spin Ultra earns Outside Magazine 2019 Gear of the Year Award for trail-running shoes
BOULDER, Colo. (April 30, 2019) – Earning its second major trail-running award this year, SCARPA, a leader in building performance footwear for all aspects of mountain sports, today was named winner of Outside Magazine’s 2019 Gear of the Year Award for its new Spin Ultra, a highly cushioned yet ultralight...
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April 30, 2019
Trail Service World Record to be Set on National Trails Day®
(Silver Spring, MD – April 30, 2019) – On June 1, 2019, individuals across the country will set the world record for the most people improving trails in a single day during the 27th annual American Hiking Society’s National Trails Day®. American Hiking invites hikers, cyclists, equestrians, paddlers, and anyone...
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April 30, 2019
Outdoor Research opens new ‘We Can’ Grant cycle to award $10k to efforts that improve outdoor access, opportunity
SEATTLE, Wash. (April 30, 2019) – People looking to jump-start grassroots efforts supporting outdoor access or other outdoor-related causes in their communities can earn up to $10,000, as Outdoor Research opens the application window for the third year of its ‘We Can’ Grant. The grant, offered by the Seattle-based outdoor...
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April 29, 2019
Season 7 of Facing Waves set to hit US airwaves, May 7th on FOX Sports Network
Heliconia, the video production company behind the paddling television series Facing Waves, is excited to announce the launch of the 7th Season of the award-winning show at on Tuesday, May 7th, on FOX Sports Network. A total of 26 airings are already scheduled for the Season Premiere episode on FOX...
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April 29, 2019
Alpacka Raft Partners with The Conservation Alliance
BEND, Ore. – April 29, 2019 – Alpacka Raft, the industry-leading packrafting company headquartered in Mancos, Colorado, is proud to join The Conservation Alliance as a new member supporting the organization’s mission to protect and restore North America’s last wild spaces. Alpacka Raft joins a group of more than 235...
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April 29, 2019
Honey Stinger Launches “Hive Life” Podcast Featuring Host David Willey
STEAMBOAT SPRINGS, Colo. (April 29, 2019) —Honey Stinger, the award-winning manufacturer of honey-based nutritional products, today introduces “Hive Life,” a new podcast hosted by former Runner’s World editor-in-chief, David Willey. “Hive Life” will tell stories of triumph, adversity and growth through insightful interviews with athletes ranging from top-tier cyclists and...
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April 25, 2019
REGGIE Ramble Gravel Grinder Cycling Event Coming To Toronto Area
Port Hope ON, Canada (April 25, 2019) — Hoping to build on the momentum of the gravel cycling craze in North America, REGGIE – the upstart Canadian apparel brand renowned for its bold designs and top-notch craftsmanship – is launching a new gravel event that will challenge riders with three...
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April 25, 2019
World T.E.A.M.’s Face of America Rolls through Rural Maryland this May
Gettysburg, Pennsylvania, April 25, 2019 – America’s most inspiring cycling challenge, Face of America, brings together adaptive and able-bodied athletes from across North America and Europe. Non-profit World T.E.A.M.’s May 3-5 cycling challenge begins in Arlington, Virginia’s Crystal City, and concludes in the historic Civil War community of Gettysburg, Pennsylvania....
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April 25, 2019
SIA Premium Members Save The Most At Outdoor Retailer Snow Show 2020
(Park City, UT) – Today, Outdoor Retailer announced booth space pricing for exhibitors at January’s Outdoor Retailer Snow Show, taking place in Denver on January 29-31, 2020. With today’s announcement, SIA announced that SIA Premium Members will have the best possible square footage rate found anywhere, while their membership dues...
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April 25, 2019
Act Fast! Help GO Comfort Recognize Educators Nationwide on Teacher Appreciation Day
FERNDALE, Wash. (April 25, 2019) – After outfitting over 2,000 teachers and school staff members in their hometown last year in honor of Teacher Appreciation Day, GO Comfort is taking their mission to celebrate these everyday heroes nationwide. Open now, students, colleagues, and parents can head to GOComfort.com to nominate...
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April 24, 2019
Tailwind Nutrition Named as Finalist for 2019 Wright Awards
Durango, CO – April 24, 2019 – Tailwind Nutrition is proud to announce that it has been selected as a finalist for the prestigious Wright Awards, hosted by Denver-based Something Independent. Tailwind made the cut from over 125 companies to join twelve others in the running for the award. The...
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April 24, 2019
ORTOVOX Beacon Retirement Program Records over 300 Antiquated Beacons Recycled and Replaced
LONGMONT, CO – There’s still time to take advantage of the Ortovox Beacon Retirement Program, wrapping up its third year on May 1, 2019, with over 300 obsolete transceivers upgraded for newer, more reliable safety technology, to make being found easier. ORTOVOX is committed to mountain safety. For the remainder...