March 4, 2016

Stick It and Win It with Teton Gravity Research’s Seventh Annual International Grom Contest

JACKSON, Wyo. (March 4, 2016) The annual contest held by Teton Gravity Research (TGR), a leading youth culture, adventure and action sports media brand, is opening for entry on March 7 for all skiers and snowboarders under the age of 18. Grom \gräm\ n : short for grommet. Origin: California. A surf culture slang...

March 4, 2016

OUTSIDE TV, Teton Gravity Research and Anthill Films Announce New TV Series – UnReal

Westport, Conn. (March 4, 2016) OUTSIDE TV, America’s preeminent active and adventure television network, in conjunction with Teton Gravity Research (TGR) and Anthill Films, announce the premiere of a new TV series titled, UnReal. The series is a behind the scenes look at the progressive mountain bike film UnReal, released in 2015....

March 2, 2016

Petzl Announces Exclusive Partnership with USA Climbing

SALT LAKE CITY, Utah (March 2, 2016) — USA Climbing, the national governing body of competition climbing, today named Petzl as its exclusive lighting and safety sponsor. As part of the long-term strategic partnership, Petzl will sponsor more than 200 events, including local, regional, divisional and national competitions. “Petzl is the premier brand in the climbing safety marketplace, period....

March 2, 2016

2016 Copp-Dash Inspire Award Grant Recipients Announced

The Copp-Dash Inspire Award, sponsored by Black Diamond Equipment, La Sportiva, Mountain Hardwear and Patagonia, announced the 2016 winners of the climbing grant established in memory of American climbers Jonny Copp and Micah Dash who were killed in an avalanche in China in May 2009, along with filmmaker Wade Johnson....

March 1, 2016

Diamondback Launches Level Link Suspension, Achieving Unmatched Performance in Catch, Release Trail Bikes

KENT, Washington (March 1, 2016) — Diamondback Bicycles, one of North America’s most well-known and respected cycling brands, unleashes Level Link, a patent-pending short-link, four-bar suspension system, in two new mountain bike models available today: the Catch 27.5+ and 27.5-inch Release. “Working with suspension visionary Luther Beal, we set out with a...

March 1, 2016

Outdoor Industries Women’s Coalition Now Accepting Applications for Second Annual Pitchfest

BOULDER, Colo., March 1, 2016 - Applications are now open for the Outdoor Industries Women’s Coalition (OIWC) Pitchfest, which gives female entrepreneurs an opportunity to pitch their business to some of the most influential CEOs and influencers in the active outdoor industries. The event will be held on August 2 in...

March 1, 2016

FITS socks Selects Groundswell PR to Head Up Media and Influencer Relations

FITS®, makers of the best fitting performance socks in the market place, announced it has appointed Groundswell PR to oversee its media and influencer relations in the outdoor, fitness and natural products arenas, as well as manage the brand’s social media outlets. “Groundswell lives the high-performance, genuinely adventurous lifestyle we...

February 29, 2016

New Belgium Brewing Joins The Conservation Alliance

Bend, Ore., February 29, 2016 – The Conservation Alliance announces New Belgium Brewing as the newest member of the organization. With a deep-rooted commitment to environmental stewardship, Fort Collins, Colorado-based New Belgium honors nature at every turn of its business. This new partnership will continue to help support and bolster The Conservation Alliance’s efforts to...

February 29, 2016

Setton Farms Launches Wellness at Work Award

Terra Bella, CA (February 29, 2016)- Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley- will be searching for the nation’s healthiest work place with the launch of their Wellness at Work...

February 29, 2016

Hydro Flask Acquired by Helen of Troy

Bend, OR (February 29, 2016) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks, today announced it will be acquired by a subsidiary of Helen of Troy (NASDAQ, NM:  HELE), a leading global consumer products company. Helen of Troy will add Hydro Flask to its strong portfolio of well-recognized and trusted...

February 25, 2016

PMI Stanley Hires Eastern Regional Sales Manager

SEATTLE, WA (February 25, 2016) – Pacific Market International (PMI) is pleased to announce the hire of Dan Miller as the STANLEY brand’s Eastern Regional Sales Manager. Based in Chattanooga, TN, Miller will drive the brand’s sales efforts across all channels in the eastern U.S., as well as the hardware channels,...

February 25, 2016

Veteran Corps of America Returns as Sponsor of World T.E.A.M. Sports Face of America

Veteran Corps of America, the O’Fallon, Illinois veteran-owned and managed federal contractor, announced today their support for national non-profit World T.E.A.M. Sports’ April 22-24 Face of America bicycle and hand cycle ride. Challenging more than 600 disabled and able-bodied riders on 110 and 120 mile routes from Arlington, Virginia and Valley Forge,...

February 25, 2016

Thule Partners with Backbone Media

SEYMOUR, Conn. (February 25, 2016) — Thule, the leading manufacturer of sport and cargo car carriers, sport and travel bags, luggage and technical backpacks, announces that it has partnered with Backbone Media to manage a portion of its public relations outreach and communications strategy. “At Thule, we believe in the value of an active...

February 24, 2016

Rumney’s Final Frontier: Preserve the Northwest Crags

February 24, 2016. Rumney, NH – Rumney Climber’s Association (RCA) and Access Fund are pleased to announce they have secured the exclusive right to purchase Rumney’s Northwest Crags for permanent conservation and climbing access. The Northwest Crags are the final set of privately owned climbing resources at the central New Hampshire...

February 23, 2016

Rockies sales agency Mtn Stuff invests in staff role focusing on data analysis, communications

Denver, Colo. (Feb. 23, 2016) – Investing in a staff position that will allow it to better serve its retailers, Mtn Stuff, a premier and growing outdoor sales agency based in the Rockies, this month added a team member focusing on data analysis, database management and social media marketing. The agency...

February 23, 2016

Setton International to Showcase Dark Chocolate Covered Pistachios at 2016 Natural Products Expo West Trade Show

Commack, NY (February 23, 2016)- Setton International Foods, Inc.- a leader in the snack food industry for over 50 years based in Long Island, New York- is excited to showcase their Premium Dark Chocolate Covered Pistachios at the 2016 Natural Products Expo West trade show in Anaheim, CA. Over 3,000...

February 23, 2016

Navy Veteran and Comedian PJ Walsh Riding World T.E.A.M. Sports Face of America

Navy veteran and comedian PJ Walsh competed last September in national non-profit World T.E.A.M. Sports' Adventure Team Challenge, an inspirational team event in Colorado's remote Gore Range with disabled and able-bodied athletes. This April 22-24, Walsh will ride 110 miles over two days in the organization's annual Face of America bicycle and hand cycle ride...

February 23, 2016

Big City Mountaineers Receives more than $31,000 from Any Mountain Retailer Through Holiday Giving Campaign

Broomfield, Colo. (February 23, 2016) – Employees of the eight Any Mountain stores in Concord, Corte Madera, Dublin, Fremont, Redwood City, San Jose, Roseville and North Lake Tahoe raised a record-breaking $21,000 for Big City Mountaineers (BCM) during its 18th annual EpicPromise Holiday Giving Campaign during the 2015 holiday season....

February 23, 2016

New SCARPA North America Finance Manager hits ground with working knowledge of brand

BOULDER, Colo. – Adding leadership in its finance and accounting department, SCARPA North America this month hired Joe Higby as its Finance Manager. Higby hits the ground with an intimate knowledge of SCARPA North America’s business and goals, after working for the past three years as its financial and tax consultant....

February 22, 2016

Yukon Charlie’s® Snowshoes joins the U.S. Snowshoe Association as a Contributing Sponsor of 2016 U.S. National Snowshoe Championships

Yukon Charlie’s® is pleased to announce their first ever partnership with The United States Snowshoe Association (www.snowshoeracing.com). Yukon Charlie’s® Snowshoes is introducing brand new racing models this season and is joining the USSSA’s 2016 National Snowshoe Championship Program as a Contributing Sponsor. Yukon Charlie’s® is excited to be partnering with...

February 19, 2016

Capital One Bank Presenting Sponsor for World T.E.A.M. Sports’ Face of America Ride

Virginia-based Capital One Bank is returning this April 22-24 as presenting sponsor for national non-profit World T.E.A.M. Sports’ inclusive Face of America bicycle and hand cycle ride honoring injured military veterans. The annual non-competitive ride is anticipated to attract 650 military and civilian participants, including 160 injured athletes from across the United States, Puerto...

February 18, 2016

South Carolina Teen Rides Face of America to Honor Veterans and Inspire Others

Cross country runner Ellerbe Kinard was a young girl in March, 2005 when her father, US Army Corporal Hamilton Douglas Kinard, sustained severe injuries in an IED attack in Iraq. This April 22-24, 16-year-old Ellerbe will be joining her father in riding national non-profit World T.E.A.M. Sports' Face of America...

February 18, 2016

Burley Design’s Solstice Jogging Stroller Wins 2016/2017 ISPO Action Award

Eugene, OR- Burley Design, known for its award winning recreational transport gear, child carriers, jogging strollers, and balance bikes, is honored to announce their Solstice Jogging Stroller was selected as a winner of the Action category of the 2016/2017 ISPO Awards. In addition to the ISPO Award, the Solstice has...

February 18, 2016

Celebrate 40 Years of Trail Stewardship on an Outdoor Service Vacation

All across America, the American Hiking Society is celebrating 40 years of trail stewardship through its Volunteer Vacations program and invites all Americans to join the party on a once-in-a-lifetime outdoor volun-tour trip.   They have just released their 2016 Volunteer Vacations schedule, offering 50+ trail-building and maintaining vacations at iconic...

February 17, 2016

Hi-Tec Promotes Peter Shean to VP of Sales

Portland, OR – Hi-Tec Sports is pleased to announce the promotion of Peter Shean from VP of Sales for Hi-Tec to VP of Sales across all Hi-Tec brands, including Magnum and Private Label. Expanding his already integral role in sales, Peter is responsible for leading the companies’ US sales effort from multi-brand...