PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 8, 2025
AMC x Minus33 Debut Adventure-Ready Merino Collection
BOSTON, MA /OUTDOOR SPORTSWIRE/ - The Appalachian Mountain Club (AMC), and outdoor apparel brand, Minus33 Merino Wool, are thrilled to announce the launch of an exclusive collection release! This collaboration brings together Minus33’s commitment to high-quality, sustainable, and responsibly-made Merino wool clothing with AMC’s long-standing dedication to conservation and outdoor...
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October 8, 2025
Cnoc Outdoors Launches the ThruBottle
Portland, OR (October 8, 2025) /OUTDOOR SPORTSWIRE/ — After years of development and amidst an increasing market demand, Cnoc Outdoors is proud to announce the launch of the ThruBottle - a durable, reusable, ultralight bottle made for long-distance hikers and everyday adventurers alike. Since opening in 2016, Cnoc Outdoors has...
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October 7, 2025
POC releases Robin Goomes signature-edition Coron MTB bike helmet, Ora goggle
STOCKHOLM, Sweden (October 7, 2025) /OUTDOOR SPORTSWIRE/ — POC, the Swedish protection brand known for safety, innovation and design, and Robin Goomes, who made history in 2024 as the first woman to win the Red Bull Rampage, this week launched a signature-edition Coron Air helmet and Ora goggle. Designed with...
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October 7, 2025
KUIU Introduces the Mountain PRO Insulated Hunting Jacket
Dixon, CA (October 7, 2025) /OUTDOOR SPORTSWIRE/ – KUIU, a leader in high-performance hunting apparel, proudly introduces the Mountain PRO Insulated Hunting Jacket, built as the ultimate all-in-one solution for mountain hunters seeking warmth, weather protection, and mobility in cold and wet conditions. Featuring KUIU’s a waterproof membrane and a...
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October 7, 2025
Frostbike calls on the bike industry to Take the Lane
Minneapolis, MN (October 7, 2025) /OUTDOOR SPORTSWIRE/ - Quality Bicycle Products (Q), the leading North America-based bicycle parts distributor and brand manufacturer, is excited to announce the return of its industry event, Frostbike. Taking place February 26–28, 2026, at Q headquarters in Minneapolis, Frostbike is back after a four-year hiatus,...
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October 7, 2025
Rossmönster Introduces Grover AI Assistant to Improve Customer Service and Adventure Readiness
LONGMONT, Colo. (October 7, 2025) /OUTDOOR SPORTSWIRE/ – Rossmönster, the Colorado-based builder redefining luxury adventure vehicles, has announced a new partnership with Grover, the AI-powered vanlife assistant from GetGrover.ai. This collaboration marks a major step forward in customer support and ownership experience, bringing a smart, intuitive resource to every Rossmönster...
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October 7, 2025
Seirus Signs Licensing Deal with NFL
SAN DIEGO, CA (October 7, 2025) /OUTDOOR SPORTSWIRE/ – Today, Seirus is excited to announce a new licensing deal with the National Football League that delivers extra comfort to fans all season long – no matter what’s in the gameday forecast. Rain, snow, or wind — avid football fans know...
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October 7, 2025
TREW Gear Releases Six Films and Launches 2025 TREW To You North American Tour
PORTLAND, OR (October 7, 2025) /OUTDOOR SPORTSWIRE/ – TREW Gear is excited to announce the release of six short films and the launch of the 2025 TREW To You Film Tour, a celebration of grassroots creativity in the ski and snowboard world. The tour will crisscross North America throughout October...
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October 7, 2025
Stream Fall’s Best Hunts Anytime: MyOutdoorTV Debuts “Harvest Moon Channel” with 49 Whitetail-Focused Shows
DENVER (October 7, 2025) –MyOutdoorTV (MOTV) just added a “Harvest Moon Channel” featuring the best fall hunts, tips, tricks, and strategies from fan favorite hosts and series available to stream on any device, anytime, anywhere. October and the Harvest Moon, also known as the Hunter’s Moon, are notoriously accepted as...
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October 7, 2025
Smartwool and icebreaker Announce Partnership with Alterra Mountain Company
DENVER (Oct. 7, 2025) /OUTDOOR SPORTSWIRE/ - Smartwool® and icebreaker®, two leaders in performance-driven Merino wool socks and apparel, announce a four-year partnership with Alterra Mountain Company, making the brands the official base layer and mid-layer partners of select Alterra destinations. Born from shared values and a collective passion for the...
