PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 2, 2022
Petco and Backcountry Team Up for Outdoor Pet Gear Collection
SAN DIEGO, May 2, 2022/OUTDOOR SPORTSWIRE/ – Petco Health and Wellness Company, Inc. (Nasdaq: WOOF) and Backcountry, the premier outdoor specialty retailer, today announced the launch of “Backcountry x Petco,” an exclusive collection of pet gear designed for outdoor enthusiasts and active dogs. Backcountry and Petco collaborated on the premium, innovative...
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May 2, 2022
Teton Gravity Research Drops Official Trailer For New Mountain Bike Film Esperanto
(Jackson, Wyo. – May 2, 2022) /OUTDOOR SPORTSWIRE/ - Teton Gravity Research, the global leader in action and adventure lifestyle media, has unveiled the trailer for its new film Esperanto, which explores how mountain bikers can share their stoke of the sport through the universal language of two-wheels no matter...
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April 28, 2022
Outdoor Sports Insurance Shares Best Crime-Prevention Practices Amid 50% Rise in Theft Claims
EDEN PRAIRIE, MINNESOTA (Thursday, April 28, 2022)/OUTDOOR SPORTSWIRE/ – With headline-making robberies of cycling, skiing, and outdoor retailers becoming a common occurrence, Outdoor Sports Insurance (outdoorsportsins.com) is encouraging outdoor businesses and specialty retailers to reexamine their security practices amidst a nationwide rise in outdoor equipment theft. “With the pandemic, there has not...
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April 28, 2022
Slingshot Sports Releases Introductory Winging Package & Launches Learning Platform: Foil-Academy.com
HOOD RIVER, Ore. (April 28, 2022)/OUTDOOR SPORTSWIRE/ – Slingshot Sports, industry-bending innovators and manufacturer of watersports equipment, launched their online learning platform, Foil-Academy.com, to provide users with a comprehensive library of learning resources for winging. With over 6 hours of total content and 60 lessons, Foil Academy is the most complete online...
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April 28, 2022
Chaco Footwear and Thomas Rhett Team Up on Fishing Inspired Summer Collection
ROCKFORD, Mich. (April 28, 2022)/OUTDOOR SPORTSWIRE/ – Chaco Footwear, the iconic outdoor lifestyle brand, and multi-PLATINUM selling country artist Thomas Rhett have announced the newest Chaco x Thomas Rhett collaboration. The line expands upon last year’s successful collection and is designed to encourage adventure. The limited-edition sandals are inspired by Thomas...
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April 28, 2022
Anon Debuts New Line of PERCEIVE Polarized Sunglasses
BURLINGTON, VT/OUTDOOR SPORTSWIRE/ - Anon Optics, a leader in ski and snowboard helmet and goggle technology with deep roots in active lifestyle, announces its new sunglass collection will debut May 2, 2022. Following the release of Anon’s proprietary lens technology, PERCEIVE, in 2020 for snowsports goggles, Anon has expanded its...
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April 28, 2022
Moosejaw Launches Outdoor Gear Rental Program Shipping Direct to Consumer’s Destination At No Cost Easing Entry to Outdoor Experience
MADISON HEIGHTS, Mich. (April 28, 2022) /OUTDOOR SPORTSWIRE/ – Moosejaw, a leading retailer specializing in outdoor gear and apparel, recently launched its gear rental program that ships to any destination in the continental US, expanding the rental option to outdoor lovers not close to a gear rental store. Outbound and return...
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April 28, 2022
FLATED® Releases Inflatable Truck Topper for Mid-Sized Trucks
(CARLSBAD, CA) /OUTDOOR SPORTSWIRE/ FLATED®, the recently launched automotive accessory brand bringing inflatable innovations to cars and trucks everywhere, has just announced the release of a new Air-Topper™ truck bed cover to fit the most popular mid-sized long bed trucks on the road. FLATED’s Air-Topper is rigid and durable, inflates...
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April 27, 2022
LIVSN Designs Introduces New Women’s Trail Tights
/OUTDOOR SPORTSWIRE/ - LIVSN Designs (https://livsndesigns.com), an outdoor apparel brand focused on creating durable outdoor clothing for those who value experiences more than stuff, today announces the launch of the new Women's Trail Tights. After much anticipation for LIVSN to release a women's line, the Trail Tights are the first...
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April 27, 2022
Outdoor Foundation Announces Four New Thrive Outside Communities, Growing National Network to 12 Regions
Boulder, Colorado, April 27, 2022/OUTDOOR SPORTSWIRE/ – The Outdoor Foundation today announced its third cohort of Thrive Outside Communities in Chicago, Detroit, Seattle, and Washington, D.C., growing the Thrive Outside Initiative to 12 regions nationwide. The Outdoor Foundation also welcomed two new funders, Amazon and Carhartt, as Thrive Outside Community Leadership Partners....
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April 27, 2022
PrimaLoft Publishes its First Relentlessly Responsible™ Report for 2021
/OUTDOOR SPORTSWIRE/ - PrimaLoft, Inc., the leader in advanced material technology, published its first Relentlessly Responsible™ Report showcasing the company’s philosophy of using innovation and performance to drive sustainability. The report highlights key achievements in recent years, with an emphasis on 2021, and gives a peek into the vision for...
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April 26, 2022
Living Vehicle Debuts the Creative Studio – the Ultimate Off-Grid Workspace for Technophiles and Professional Creatives
SANTA BARBARA, Calif. , April 26, 2022 -- Living Vehicle, a luxury electric travel trailer with impressive off-grid capabilities and more solar power than most homes, debuts its ergonomic "Creative Studio" today, making working anywhere a reality, even in demanding creative industries. With this addition and Living Vehicle's self-sufficient technology and enduring, sustainable power,...
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April 26, 2022
Far Bank Fly Fishing School gives new anglers a boost with first season of free educational video series
BAINBRIDGE ISLAND, Wash. /OUTDOOR SPORTSWIRE/ - Connecting the dots from the first cast to the first fish, Far Bank this spring debuted the inaugural season of a free, comprehensive and feature-film quality educational fly fishing series hosted by the legendary fly casting evangelist Simon Gawesworth. The 2022 season of the...
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April 26, 2022
TransRockies Gravel Royale Looks Ahead to Successful Inaugural Event
Panorama, B.C. /OUTDOOR SPORTSWIRE/ - As the summer race season approaches, TransRockies Race Series, the global leader in adventure stage races, is looking forward to a successful inaugural TransRockies Gravel Royale gravel stage race August 22-25, 2022. Initially set for August 2021, COVID-19 restrictions canceled all events in British Columbia’s...
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April 26, 2022
Outdoor Research Launches First-Of-Its-Kind Plus Size Outdoor Apparel Collection
SEATTLE, Wash. (April 26 2022)/OUTDOOR SPORTSWIRE/ – Outdoor Research, the Seattle based manufacturer of outdoor apparel, in April officially launched its Spring 2022 plus-size collection of outdoor apparel for women — the most comprehensive line of technical apparel designed to work as a system available to date on the market. The...
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April 26, 2022
Jack Wolfskin Advances Sustainable Design in New Terraventure 22L Pack
Idstein, Germany (April 26, 2022)/OUTDOOR SPORTSWIRE/ – Jack Wolfskin, the leading UK outdoor gear and apparel manufacturer, is introducing a new sustainable daypack that prioritizes performance through sustainability-conscious construction. The Terraventure 22L daypack, a sustainability milestone for the brand, is constructed entirely of recycled fibers, from the sewing thread to the...
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April 26, 2022
Free Fly Apparel Hooks Backbone Media as Agency of Record
Charleston, S.C. – April 26, 2022/OUTDOOR SPORTSWIRE/ – Free Fly Apparel, the industry leader in outdoor performance apparel made from bamboo, has partnered with Backbone Media as its public relations and affiliate agency of record. Already well established in the fishing and outdoor space, Backbone will continue building brand awareness and momentum...
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April 26, 2022
Foehn Launches Innovative Outdoor Performance Sportswear Category and Breaks into Mountain Biking and Running
Quebec, Canada (April 26, 2022) /OUTDOORS SPORTSWIRE/ - Foehn is proud to announce the launch of its new SS22 Collection that takes Foehn’s signature meld of tech and eye for fine design into new pieces for Running and Mountain Biking. The innovative Canadian company delivers a fresh take on the...
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April 26, 2022
Athletic Brewing Company to sponsor American Hiking Society’s National Trails Day®
Silver Spring, MD/OUTDOOR SPORTSWIRE/ – American Hiking Society, a national nonprofit organization empowering all to enjoy, share and preserve the hiking experience, is proud to announce a $225,000 three-year partnership agreement with Athletic Brewing Company as the Premier Beer Sponsor of National Trails Day® for 2022 and 2023, and the Exclusive Beer...
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April 25, 2022
Kristin Kohler Burrows Joins Executive Leadership Team of OrthoLite and Cirql as Chief Brand Officer
AMHERST, Mass. (April 25, 2022)/OUTDOOR SPORTSWIRE/ – OrthoLite®, the 25-year global leader of branded, high-performance and comfort footwear solutions and the company behind the recent launch of Cirql, the world’s first EVA plastics-free, recyclable, biodegradable and industrially compostable foam, announces Kristin Kohler Burrows as Chief Brand Officer. Burrows joins the OrthoLite and...
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April 25, 2022
Marmot and Pendleton Partner on 2022 Collection Bringing Together 200 Years of Textile and Apparel Expertise
Rohnert Park, Calif. — April 25, 2022 /OUTDOOR SPORTSWIRE/ – Pendleton, a globally respected brand, born in rugged Eastern Oregon, has partnered with premium apparel and equipment manufacturer Marmot to combine nearly 200 years of unrivaled innovation. The Marmot & Pendleton Collab for 2022 features a comprehensive camping kit with...
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April 25, 2022
Dometic introduces Dometic GO, the newest car-camping collection for effortless outdoor adventure
Rosemont, IL, USA – April 25, 2022 /OUTDOOR SPORTSWIRE/ – With a 100-year heritage in refrigeration, Dometic offers the most extensive range of mobile cooling products, whether for use in an RV, boat or vehicle. Today, Dometic is growing its outdoor gear solution offerings with a collection that enables more effortless outdoor...
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April 25, 2022
Renowned Belizean Guide and Lodge Recognized With 2022 Orvis-Endorsed Awards
MANCHESTER, Vt. (April 25, 2022)/OUTDOOR SPORTSWIRE/ – Orvis, the family-owned and -operated outdoor retailer that specializes in fly-fishing and wingshooting gear, dog products, and active lifestyle apparel, has recognized Belizean guide Lincoln Westby and El Pescador Lodge as the Lifetime Achievement Award winner and International Destination of the Year, respectively, in...
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April 22, 2022
LifeLabs Secures $6M Series Seed 3 Funding to Expand Patented Line of Thermally Efficient Lifestyle Apparel
SUNNYVALE, Calif., April 22, 2022 -- LifeLabs, the first textile innovator making meaningful progress in combating the effects of climate change through thermally-efficient lifestyle apparel, announced a $6M series seed 3 financing round led by Asia Green Fund, bringing total funding to $13.8M. LifeLabs launched to the public in October 2021 with a line of body temperature...
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April 22, 2022
Nomadix Announces Climate Neutral Certification and Road Map to Sustainability
San Clemente, Calif. – April 22, 2022/OUTDOOR SPORTSWIRE/ –Nomadix, a social purpose corporation and makers of The Only Towel You Need®, made from post-consumer recycled plastics, is proud to announce that it is officially Climate Neutral Certified. “We have been developing products with post-consumer recycled materials and keeping our footprint as...