PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 4, 2023
SOLARCORE® Insulates Merrell’s ISPO Award-Winning MTL Thermo Rogue 4 Boot
Portland, OR /OUTDOOR SPORTSWIRE/ – SOLARCORE®, a NASA-inspired proprietary insulation technology, has helped Merrell earn a 2022 ISPO Award for the outdoor hike and footwear brand’s MTL Thermo Rogue 4 Boot. Recognized for its ability to maintain superior conductive thermal properties under compression, SOLARCORE composite foam is powering the next generation...
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January 4, 2023
Rab launches Material Facts program for more transparency in CSR communications
(Louisville, Co) /OUTDOOR SPORTSWIRE/ - British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) are taking a major step towards increasing transparency around CSR communications with the launch of Material Facts. The program aims to lead the way by considering consumers’ and retailers’ demands for accurate and honest sustainability...
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January 4, 2023
Injinji Adds to Graphic Design Team for 2023
San Diego, CA (January 4, 2023) /OUTDOOR SPORTSWIRE/ – Injinji, the innovator of the patented five-toe-Performance Toesock™ for runners and outdoor enthusiasts, announces a new addition to the Injinji team; Graphic Designer, Chelsea Call. With a business and visual design background, Call adds a strategic and experienced perspective to Injinji in...
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January 3, 2023
Horizon Global Announces Agreement with First Brands Group
PLYMOUTH, Mich.--Horizon Global Corporation (NYSE: HZN) (“Horizon Global”), one of the world’s leading manufacturers of branded towing and trailering equipment, today announced it has entered into a definitive merger agreement with First Brands Group, LLC (“First Brands”), a global automotive parts manufacturer that serves the worldwide automotive aftermarket, pursuant to...
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January 3, 2023
Kitsbow Launches Experienced Apparel Store for Gear Needing a New Adventure
Old Fort, N.C. (Jan. 3, 2023) /OUTDOOR SPORTSWIRE/ –Kitsbow Cycling Apparel announces today a new retail store within Kitsbow’s existing online Direct-to-Consumer store: Kitsbow Experienced Apparel. The new online store enables Kitsbow customers to list and sell their Kitsbow gear, and thus provides the public a way to buy Kitsbow gear...
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January 3, 2023
MoonBikes, the World’s First Electric Snowbike, Announces “Connected MoonBike” App
BOULDER, Colo. – (January 3, 2022) /OUTDOOR SPORTSWIRE/ – MoonBikes, the world’s first electric snowbike, has announced the launch of the “Connected MoonBike” app that will be available for download for the Winter 2023 – 2024 season. The Connected MoonBike app will enable users to track numerous aspects of their rides...
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January 3, 2023
FISO 2023 OCR World Championships Announced
Lausanne, Switzerland /OUTDOOR SPORTSWIRE/ - World Obstacle, the Fédération Internationale de Sports d’Obstacles (FISO), announced today the 2023 FISO OCR World Championships will be held September 14-17 in Genk, Belgium. Events include the 15 km / 50 obstacle standard course, 3 km / 20 obstacle short course, 3 km /...
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January 2, 2023
Outdoor Retailer Innovation Awards Announce Safeback SBX and Db Snow Pro Vest as Finalists
Boulder, Colo. (January 2, 2023)/OUTDOOR SPORTSWIRE/ – Safeback SBX is the first system of its kind to actively supply air to avalanche and tree well victims during burial. This added air supply extends the potential survival window during burial in an avalanche or tree well without requiring a mouthpiece. For SBX to...
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December 27, 2022
Aleck Brings the Party to the Mountain
Park City, UT (Dec. 27, 2022)/OUTDOOR SPORTSWIRE/ – For the 2022-23 winter season, Aleck, the makers of the Aleck 006, the industry’s best-selling wireless helmet audio and communication system, is changing the term “no friends on pow days” to “all friends on pow days” with a new group communication app available to...
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December 27, 2022
Earth Hopper Launches First Japanese Multi-Ski Pass with 18 Resorts
Tokyo, JAPAN—December 27, 2022—/OUTDOOR SPORTSWIRE/ Earth Hopper has launched its English platform with a four-day, multi-mountain ski pass that unlocks over 18 destinations. The pass is only¥20,000 (approximately $149 USD) which works out to only $37.25 a day. The pass has no blackout dates and pass holders can ride three days...
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December 27, 2022
Blundsone steps into success with long-running 500 Series
TUCSON, AZ /OUTDOOR SPORTSWIRE/ – Three decades of wearing and evaluation now culminate in conferring the Blundstone 500 Series boots with ‘Made the Grade’ status from INVESTMENT GRADE GEAR. Their combination of utility, fashion, and durability align with the mantra of Know It, Trust It, Keep It around the block and across...
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December 27, 2022
Gasparilla Distance Classic Association teams up with ABC Action News as The Official and Exclusive Television Station of The Publix Gasparilla Distance Classic Race Weekend in Tampa, Fl
Dec. 27, 2022 / TAMPA /OUTDOOR SPORTSWIRE/ – ABC Action News is the Publix Gasparilla Distance Classic’s Official and Exclusive Television Station and, title sponsor of its ABC Action News Health & Fitness Expo and ABC Action News Military Challenge. “We’re thrilled ABC Action News chose the Publix Gasparilla Distance Classic (PGDC)...
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December 22, 2022
Arc’teryx Opens First US Pinnacle Retail Store in Flatiron, NYC
22 DECEMBER 2022 /OUTDOOR SPORTSWIRE/ – This week, Arc’teryx, the Canadian high-performance mountain gear and apparel brand, opened a Pinnacle Store in Flatiron, NYC. Drawing on Arc’teryx’s commitment to premium, performance-led design, and the Flatiron community’s design heritage, the new store marks the highest global retail expression for the brand. Occupying...
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December 22, 2022
No Reception Club’s Getaway Bag Selected as a Good Housekeeping 2023 Family Travel Awards Winner
SAN FRANCISCO, DEC.22, 2022 /OUTDOOR SPORTSWIRE/ – No Reception Club is excited to announce that their flagship Getaway Bag was named as a winner in Good Housekeeping’s 2023 Family Travel Awards in the Ultimate Diaper Bag category. The full list of awards can be found on goodhousekeeping.com/familytravel2023. The Good Housekeeping team of testers...
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December 22, 2022
Dakine Joins the RECCO Network With its Newest Apparel Launch
Stockholm, Sweden - (Dec. 22, 2022) /OUTDOOR SPORTSWIRE/ – RECCO, the advanced rescue technology manufacturer, has partnered with Dakine as the brand launches its new outerwear collection. RECCO rescue reflectors will be integrated into key Dakine outerwear products, like winter jackets and snow pants. The inclusion of RECCO technology into the brand’s line...
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December 21, 2022
Princeton Tec Looks to Amplify Product Visibility with Trio of New Sales Rep Partnerships
TRENTON, N.J. (December 21, 2022) /OUTDOOR SPORTSWIRE/ – Princeton Tec, the family-owned personal lighting manufacturer that has built USA-made products since 1975, today announces a new partnership with well-known outdoor industry sales groups Hi Altitude Sales & Consulting, Outdoor Marketing Group and Schooler Associates in 2023 to increase brand awareness and visibility for...
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December 21, 2022
Bluebird Backcountry Announces Opening Day, Set for December 29
Steamboat Springs, Colo. /OUTDOOR SPORTSWIRE/ – Bluebird Backcountry, Colorado’s beloved backcountry ski area, will officially open for the 2022/2023 ski season on Thursday, Dec. 29, allowing skiers and snowboarders to kick off the season with open terrain on Bear Mountain — terrain which historically has not opened to the public until...
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December 21, 2022
Camber Outdoors Releases 2022 Workplace Diversity, Equity and Inclusion Report
BOULDER, Colo. (Dec. 21, 2022)/OUTDOOR SPORTSWIRE/ – Camber Outdoors, the national nonprofit organization dedicated to amplifying diverse voices across the outdoor industry by supporting outdoor-recreation focused organizations as the vehicle of change to create diverse, equitable, and inclusive workplaces and spaces across the outdoor industry, released part one of its key findings...
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December 21, 2022
Crazy Performance Apparel Debuts 2023 Fall/Winter Collection for Ski Touring
BORMIO, Italian Alps – (December 21, 2022)/OUTDOOR SPORTSWIRE/ – Crazy, an Italian performance mountainwear company known for its European heritage in ski touring, today introduced its fall/winter 2023 line reinforcing their commitment to its “Fast and Light” philosophy and colorful design. Building upon its U.S. momentum, the line includes new colorways in...
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December 21, 2022
Industrial Revolution Bolsters Team with New Product Manager
Seattle, WA – December 21, 2022 /OUTDOOR SPORTSWIRE/ – Industrial Revolution, the legacy manufacturer and distributor of innovative outdoor products, is thrilled to announce a key new addition to its Seattle-based team. Scott Youmans will join the Industrial Revolution team as Product Manager, spearheading all new product development for its in-house...
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December 21, 2022
World Obstacle signs partnership agreement with Ecoaims
Lausanne, Switzerland /OUTDOOR SPORTSWIRE/ - World Obstacle, Fédération Internationale de Sports d'Obstacles (FISO) and Eko-Aims Oy (Ecoaims) signed an agreement today to develop and introduce a laser shooting device for use in obstacle sports, including obstacle course racing. This initiative started in 2016 when FISO introduced laser shooting at obstacle...
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December 20, 2022
For the Seekers – La Sportiva Launches Limited Mountainwear Capsule with Alpinetech
BOULDER, CO (DEC 20, 2022) /OUTDOOR SPORTSWIRE/ - La Sportiva, makers of the world’s finest mountain gear, today announces its exclusive new apparel capsule, Alpinetech. Available in North America for fall 2023, this elite collection was developed in collaboration with Richi Bolt, a renowned mountain guide with 20 years of...
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December 20, 2022
LifeStraw Selects Waypoint Outdoor as Exclusive U.S. Outdoor Wholesale Partner
BALTIMORE (Dec. 20, 2022)/OUTDOOR SPORTSWIRE/ – LifeStraw, a public health, B Corp on a mission to provide equitable access to safe drinking water, is proud to announce Waypoint Outdoor, Inc. as its exclusive nationwide master sales representative group for the U.S. outdoor wholesale market. “Partnering with Waypoint is an integral move...
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December 20, 2022
Salomon Golden Trail World Series Adds New North American Stop for 2023
Ogden, UTAH (Dec. 20, 2022) /OUTDOOR SPORTSWIRE/ – Salomon is pleased to share that the Golden Trail World Series is adding the Mammoth Trail Fest 26K to its 2023 schedule. This will be the second North American stop for the series in 2023 alongside the iconic Pikes Peak Ascent. The 2023...
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December 20, 2022
MoonBikes Announces Partnership with Boyne Mountain Resort
BOULDER, Colo. – December 20, 2022 /OUTDOOR SPORTSWIRE/ - MoonBikes (https://moonbikes.com), maker of the world’s first fully electric snowbike, today announces that Boyne Mountain Resort (https://www.boynemountain.com/) will be the company’s first North American ski resort partner. Boyne Mountain Resort has acquired a fleet of ten MoonBikes offering guests this exciting...