PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 8, 2025
National Survey Will Gauge the Impact of Budget Cuts on Summer Recreation
May 8, 2025 /OUTDOOR SPORTSWIRE/ — As Americans and visiting foreign travelers prepare for summer adventures in the U.S. there’s widespread speculation outdoor recreation may look a little different this year. Several U.S. public land agencies are experiencing budget cuts and staffing reductions—changes that could directly impact trail conditions, access,...
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May 8, 2025
Cast Your Line for Adventure on “Reel Fishing Wednesdays” Only on World Fishing Network
DENVER (May 8, 2025) /OUTDOOR SPORTSWIRE/ - The ultimate fishing experience happens every Wednesday night beginning at 6 p.m. ET with "Reel Fishing Wednesdays," only on World Fishing Network. This programming block brings together a dynamic lineup of shows, offering everything from global adventures to expert fishing tips. Featuring fan...
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May 8, 2025
Mountain Hardwear Welcomes Climbing Phenom Noah Wheeler to Its Athlete Roster
RICHMOND, Calif. [May 8, 2025] – Mountain Hardwear, a leader in performance gear and apparel for outdoor enthusiasts, is thrilled to announce the addition of climber Noah Wheeler to its athlete team. Known for his bouldering achievements and creative vision, Noah brings a combination of technical skill, grit, and optimism...
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May 8, 2025
Nokhu Introduces the Nokhu Rack: A Major Evolution in Car Storage and Camping
May 8, 2025 (Loveland, CO) /OUTDOOR SPORTSWIRE/ - Nokhu revolutionizes car camping and storage with the new Nokhu Rack — a car camping and storage platform unlike anything that’s ever existed. A true innovation in vehicle storage and sleep systems, the Nokhu Rack is designed to fit in nearly all...
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May 7, 2025
Introducing the BUFF® x VEJA Collection
SANTA ROSA, California (May 7, 2025) /OUTDOOR SPORTSWIRE/ - BUFF®, certified B Corporation and world leader in headwear and neckwear for outdoor enthusiasts, announces a partnership with iconic French footwear brand, VEJA. The BUFF® x VEJA capsule collection celebrates the spirit of adventure and sustainability. Bringing together VEJA’s innovative footwear...
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May 7, 2025
Superfeet Reaffirms Commitment to Performance Innovation with Bold Brand Evolution
FERNDALE, Wash. (May 7, 2025) /OUTDOOR SPORTSWIRE/ - Superfeet, the global leader in performance insoles, proudly unveils the next evolution of its brand, marking a new era in the company’s journey to empower all who move. With a renewed emphasis on serving real world athletes, biomechanical innovation, and intentional design,...
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May 7, 2025
Introducing NICE ROCC: The World’s First Precision Handheld Palm Cooling Device
BOULDER, Colo. (May 07, 2025) /OUTDOOR SPORTSWIRE/ - NICE Recovery, (https://getnice.com), a market leader in performance and recovery technology, today announces the launch of NICE ROCC, the world’s first fully self-contained, precision palm-cooling device designed to enhance athletic performance. Developed by NICE Recovery and designed by Studio F.A. Porsche, the...
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May 7, 2025
Craft Sportswear’s New Brand Film with Tim Tollefson Reminds Us: Running Is in Our DNA
BORÅS, Sweden (May 7, 2025) /OUTDOOR SPORTSWIRE/ – Craft Sportswear, the Swedish brand renowned for its commitment to innovation and excellence in endurance sports apparel and footwear, is proud to announce the global launch of its new brand campaign film, “Run. Like We’re Meant To.” Craft reminds us that we’re...
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May 7, 2025
Oboz expands tree planting program with veritree partnership.
Bozeman, MT (May 7, 2025) /OUTDOOR SPORTSWIRE/ – Since its founding in 2007 Oboz Footwear has planted over 6 million trees as part of its One More Tree Program. Its new partnership with veritree expands this program to now include verified tracking of individual plantings and adds Oregon and British...
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May 7, 2025
Olympian and Pro Cycling Legend Dave Zabriskie Launches Cognitive Protocol: A Revolutionary Solution for Brain Health
BOULDER, CO, UNITED STATES/OUTDOOR SPORTSWIRE/ - Dave Zabriskie, renowned former World Tour professional cyclist, Olympian, and the first American to win stages in all three Grand Tours—the Tour de France, Vuelta a España, and Giro d’Italia—announced today the launch of Cognitive Protocol, a groundbreaking initiative focused on concussion recovery and...
