Showcased News

January 11, 2022

Evo Acquires Rhythm Japan

 evo, the outdoor retail and experiences brand, today announced Rhythm Japan, a world-class retail, rental, and experiences company, and Oyuki, the winter essentials brand, will join the evo community. evo will become the parent company, owning 100% of the Japanese business, with the existing Rhythm Japan shareholders becoming part owners of evo....

January 11, 2022

How Gucci Is Investing In Physical Retail This Year With The North Face Pop-Ups + New American Dream Shop

Gucci is investing in its brick-and-mortar strategy this year. The Italian luxury brand has unveiled plans for a brand-new series of pop-ups dedicated to the second chapter of its collaboration with The North Face. The newest phase of the partnership sees a special cross-category collection for men and women comprising of...

January 11, 2022

Vail Resorts Disavows Recruitment Email, Park City Ski Patrol Moves Toward Strike

Park City ski patrollers have threatened to strike against parent company Vail Resorts since summer 2020. Union members overwhelmingly voted to move toward a work stoppage after an email that Vail called ‘unauthorized’ recently leaked. Gear Junkie

January 11, 2022

VF Corporation Appoints Nicole Otto as Global Brand President, The North Face®

DENVER--VF Corporation today announced that it has appointed Nicole Otto to the position of Global Brand President, The North Face®. Otto joins VF following a successful 16-year career at Nike and will succeed Steve Murray, who is retiring and returning to the UK. The leadership transition will be effective June 2022....

January 11, 2022

Highest Altitude Fitness Class verified by Guinness World Records

Lausanne, Switzerland /OUTDOOR SPORTSWIRE/ - Guinness World Records has verified the World's Highest Fitness Class held prior to the ALTITUDE OCR World Championships, the World's Highest OCR, held September 19th, 2021, on Mount Kilimanjaro, Tanzania as the new Highest Altitude Fitness Class World Record, at an elevation of 5,714m (18,746 ft) above...

January 11, 2022

MacNeill Pride Group Continues Transformation; Rebrands as Gathr Outdoors

BRENTWOOD, Tenn. [Jan. 11, 2022] /OUTDOOR SPORTSWIRE/ - MacNeill Pride Group® (MPG), a diversified global designer and manufacturer of outdoor products and sporting goods, is rebranding to Gathr Outdoors to better reflect its mission and the industries within which it operates. Gathr Outdoors is a portfolio company of Centre Partners. Gathr...

January 11, 2022

Costa Sunglasses names John Acosta Vice President of Marketing

DAYTONA BEACH, Fla. (January 11, 2022) /OUTDOOR SPORTSWIRE/ - Costa Sunglasses, manufacturer of the first color-enhancing all-polarized glass sunglass lens, appointed industry veteran John Acosta as its Vice President of Marketing. With more than 20 years of experience in the outdoor and fishing industries, Acosta will oversee Costa’s global marketing...

January 11, 2022

PeopleForBikes Invites Industry Leaders to California for Bicycle Leadership Conference

BOULDER, COLO. (Jan. 11, 2022) /OUTDOOR SPORTSWIRE/ - PeopleForBikes’ Bicycle Leadership Conference returns with an in-person gathering in March, providing industry leaders a forum for deep-dive conversations around the global supply chain, welcoming new riders, the future of hybrid work, micromobility and tech and brands leading the way on sustainability...

January 11, 2022

Delfina Athletics and Betty Designs Partner to Expand Their Custom Triathlon and Cycling Program

Austin, Texas – Jan. 11, 2022 /OUTDOOR SPORTSWIRE/ - Delfina Athletics has partnered with endurance apparel company Betty Designs to expand its custom offerings and become the new, one-stop-shop for triathlon teams and organizations across the U.S. and beyond. The Austin-based company was founded in 2020 with the mission to...

January 11, 2022

Magma Reinvents Outdoor Cooking With Crossover Series Cooking System

LAKEWOOD, Calif., and BATON ROUGE, La. (Jan. 11, 2021) /OUTDOOR SPORTSWIRE/ - Magma Products, a leading maker of premium marine and outdoor grills, announces the launch of its new Crossover Series, a versatile, portable cooking system built for RV travelers and tailgaters that delivers the durability and aesthetics of stainless...

January 11, 2022

National Park Trust Unveils Free ParkPassport App 2.0

Washington, D.C. (January 11, 2022)  /OUTDOOR SPORTSWIRE/ - National Park Trust, a nonprofit organization dedicated to preserving parks today and creating park stewards for tomorrow,  announced the launch of its free ParkPassport 2.0 app. The enhanced app helps users create memorable park experiences with a robust database to find, explore...

January 10, 2022

Crazy Apparel, Established Italian Ski Touring Brand, Opens First U.S. Brand Store at Cripple Creek Backcountry in Carbondale, Colorado

CARBONDALE, COLO. (January 10, 2022) /OUTDOOR SPORTSWIRE/ - Crazy, an Italian performance apparel company known for its European heritage in ski touring, today announced it opened its first brand store in partnership with Cripple Creek Backcountry in Carbondale, Colorado. This is Crazy’s first brick and mortar presence in the United...

January 10, 2022

Thor Industries Demonstrates Global RV Industry Leadership By Publishing Its Fourth Annual Sustainability Report

ELKHART, Ind., Jan. 10, 2022 -- For over 40 years, THOR Industries has utilized responsible and sustainable business practices to make it easier and more enjoyable for families to connect with nature, and one another. Today, THOR Industries, Inc. (NYSE: THO), the world's largest RV manufacturer, published its fourth annual sustainability report detailing...

January 10, 2022

Merrell Pulls Out of Outdoor Retailer, Will Donate $25,000 to the Boulder County Wildfire Fund

With the recent nationwide COVID-19 surge, Merrell has opted to pull out of Outdoor Retailer. However, the money it saved from backing out of the event is going to a good cause. The Wolverine World Wide-backed brand announced today that it will not attend the biannual outdoor trade show, which...

January 10, 2022

Momentum Media PR Hires Ingrid Malmberg as Agency Director

January 10th, 2022, Boulder, CO /OUTDOOR SPORTSWIRE/ - Momentum Media PR, a leading public relations and marketing agency in the outdoor, active lifestyle, natural products and travel markets, has appointed Ingrid Malmberg as Agency Director.  A 15-year outdoor industry professional, Malmberg brings her years of experience and energetic leadership to Momentum,...

January 10, 2022

Kitsbow Apparel, PBC Partners with Eagle Market Streets Development Corporation to Buy and Develop the Old Fort Community Building

Old Fort, N.C. (January 10, 2022)  /OUTDOOR SPORTSWIRE/ - Kitsbow, maker of premium cycling clothing and accessories, announces its partnership with Eagle Market Streets Development Corporation (EMSDC), to purchase a 60,000-square-foot warehouse in the center of Old Fort, N.C. with plans to develop it into a multi-use community center, which...

January 10, 2022

Ancient Big Bend Rock Art Irreparably Vandalized

People have inhabited the area that today makes up Big Bend National Park in southwestern Texas for at least 13,000 years. At some point during what archaeologists refer to as the Archaic Period, which stretches back 8,500 years, people began carving abstract shapes into a massive boulder. That boulder remains...

January 10, 2022

Rock Harbor Marketing Picks Up World Obstacle Sports Federation

Morro Bay, CA  – (January 10, 2022) /OUTDOOR SPORTSWIRE/ - Rock Harbor Marketing (RHM), a digital marketing company based in Morro Bay, California, has added World Obstacle to its growing list of globally recognized clients. World Obstacle, also known as the Fédération Internationale de Sports d'Obstacles (FISO), is the sole international...

January 10, 2022

Highest Altitude Obstacle Course Race verified by Guinness World Records

Lausanne, Switzerland /OUTDOOR SPORTSWIRE/ - Guinness World Records has verified the Altitude OCR World Championships, the World's Highest OCR, held September 12th to 21st, 2021 on Mount Kilimanjaro, Tanzania as the Highest Altitude Obstacle Course Race World Record, achieving an elevation of 5,985m (19,731 ft) above sea level. The ALTITUDE...

January 9, 2022

2 former Silicon Valley executives are creating an off-grid, off-road capable $194,500 Ford Transit RV camper van — see inside

Two former Silicon Valley executives have teamed up to create Aeonrv, a RV startup that specializes in 2021 Ford Transit-based tiny homes on wheels. The off-road, four-seasons capable RV is priced at $194,500, with an interior that has a kitchen, bathroom, bedroom, and dinette that doubles as a second bed and...

January 9, 2022

5 Top Luxurious RV Resorts in the USA

These Luxury-Rated RV Resorts offer a deluxe option to choose from for a luxurious family holiday. They offer many of the same amenities as hotels such as fitness centers, pools, eateries, and Wi-Fi, but also feature clubhouses, convenience stores, onsite laundry and leisure attractions. Here we list five of the best RV...

January 8, 2022

California capital drives sale of improved Oklahoma City-area RV park

A 1970s mobile home park turned RV park marketed as "more than a haven for the personnel of nearby Boeing, Tinker Air Force Base, and pipeline industries," has sold to West Coast investors. The seller, WAIP LLC, spent $1,332,000 the past several years upgrading the 169-unit park, which has has...

January 7, 2022

Bish’s RV Acquires Michigan’s Haylett Auto & RV Superstore

Performance Brokerage Services, one of North America’s highest volume dealership brokerage firms, announced the sale of Haylett Auto & RV Superstore in Coldwater, Mich., from David and Nancy Haylett to Bish’s RV. Operating on 15 acres, the dealership recently averaged over 1,000 units sold annually. According to RV Dealer Association...

January 7, 2022

Read: The Western Megadrought Is Revealing America’s ‘Lost National Park’

A megadrought, the driest the area has been in more than 1,000 years, is reducing Lake Powell to Puddle Powell, and in the process, revealing a little bit of the wonders long since hidden far below the surface of the lake, a surface roiled by powerboats and jet skis. Adventure...

January 7, 2022

Outdoor Industry Leaders Call on Utah Governor to Drop Monument Litigation Efforts and Support Public Lands

BEND, Ore. /OUTDOOR SPORTSWIRE/ - In a joint letter to Utah Governor Spencer Cox, The Conservation Alliance and Outdoor Alliance wrote this week to express disappointment in the Governor’s efforts to bring the Outdoor Retailer tradeshow to Salt Lake City while simultaneously preparing litigation to undermine and dismantle Grand Staircase...