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July 8, 2021
TransRockies Race Series Announces Garneau as Apparel and Stage Title Sponsor for TransRockies Gravel Royale
Calgary, A.B. (July 8, 2021) — TransRockies Race Series, a global leader in adventure stage races, today announces Garneau, creator of durable and performance cycling apparel, as the official apparel and stage title sponsor for TransRockies’ newest event, Gravel Royale happening this August in British Columbia. “We’re stoked to be...
July 8, 2021
IZIP Bikes Celebrates 15 Years of Innovation and Good Vibes
KENT, Wash. (July 8, 2021) — IZIP Bikes, a long-standing leader in the electric bike industry, celebrates its 15 year anniversary this summer. Founded by electric car pioneer Malcolm Currie, the company’s origins are rooted in the innovative technology of the EV1 automobile—the world’s first mass-produced electric car. Today IZIP...
July 8, 2021
HDry ® North America Announces the Launch of HDry ‘ b5’: A Technically Advanced Bio-Based Laminate Membrane
Bethel, CT (July 8, 2021)— This week, Altexa srl and GHS Holdings announce the launch of HDry®‘ b5’ a bio-based, waterproof laminate, for the Summer Market season 2021. HDry® will be attending the in-person Outdoor Retailer show in Denver, Colorado, August 10-12, and the Functional Fabric Fair in Portland, Oregon,...
July 8, 2021
Kitsbow Unveils Updated Haskell Mountain Bike Short
Old Fort, N.C. (July 8, 2021)– Kitsbow, maker of premium cycling clothing and accessories, is now accepting pre-orders for its updated and fan-favorite Haskell mountain bike short. Leading the outdoor apparel industry in lean manufacturing, Kitsbow artisans will be sewing the Haskell Short one at a time at its factory...
July 8, 2021
WNDR Alpine launches the Reason 120 backcountry ski with new material properties and greater biobased content
Salt Lake City, Utah - WNDR® Alpine, - the pioneering outdoor brand launched as part of advanced materials company Checkerspot - unveiled its new ski lineup today, complete with improved material properties, increased biobased content, and a new, powder-focused backcountry shape: the Reason 120. WNDR Alpine’s innovation lies in cutting...
July 8, 2021
DXLAB Launches THE Flip-Flop Design That Will Change The Sandal Game
GOLETA, Calif. - July, 2021 - Footwear innovation brand Deckers X Lab quite literally went well beyond the constraints of common flip-flop designs with the all-new BA DA DA. Always looking to improve and re-invent, the BA DA DA (based on the Zulu word for sandal) is set to change the...
July 8, 2021
Inside The Call: Hydro Flask Recaptures Robust Growth In Q1
Hydro Flask resumed its strong growth rate in the first quarter ended May 31 after being disrupted by changing behaviors and store closures during the pandemic, according to the quarterly report of its parent, Helen of Troy. The water bottle brand also saw significant gains in market share in the...
July 8, 2021
Oros Outerwear Gets $14.5 Million in Funding
Oros, a Portland, Ore.-based technical outerwear brand, has received $14.5 million in a Series A funding round led by Elizabeth Street Ventures and Enlightenment Capital. Also participating in the financing are entrepreneur Thomas Tull, the chairman of Snap Inc.; Michael Lynton, and Brandon Shainfeld, among others. The brand is known for using...
July 8, 2021
Rossignol Group welcomes new sales agent for Dynastar and Lange brands
Park City, UT – July 8, 2021 – Rossignol Group is pleased to welcome John Segal to lead sales for the Dynastar and Lange brands in California and Nevada sales territory, effective immediately. Segal will be tasked with supporting current retail partners in the territory while simultaneously driving sales and...
July 7, 2021
Jellystone Announces New Parks in Colo. and Tenn.
Yogi Bear’s Jellystone Park Camp-Resorts’ Western expansion is continuing with the signing of a franchise agreement for a new location in Parachute, Colo., according to officials from Leisure System’s Inc. (LSI), the franchisor of more than 75 Jellystone Park locations in North America. Known for providing families with pools, water...
July 7, 2021
Astral Becomes bluesign® SYSTEM Partner, Builds Latest PFDs with bluesign®-Approved Shells
Asheville, NC – July 7, 2021 – Astral, manufacturer of award-winning PFDs and footwear, is proud to announce their commitment as a bluesign® SYSTEM Partner, the latest milestone in their decades-long path towards sustainability. This commitment comes on the heels of their development of the first-ever bluesign® approved PFD shell,...
July 7, 2021
Grassroots Outdoor Alliance expands to 196 retail doors, as Big Agnes and Osprey join as vendor partners
ASHEVILLE, NC (July 7, 2021) -- Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, is announcing the addition of five new retail members as well as the addition of Big Agnes and Osprey as vendor partners. The new retailers include Active Endeavors...
July 7, 2021
Hipcamp sees opportunities, familiar challenges in quest to bring sharing economy to camping
The arrival in Canada of a new service for connecting private landowners with campers is bringing the sharing economy to a new category of user. But as ride-sharing and room-sharing did before it, campground-sharing is running headlong into local rules and regulations that in some instances ban the practice outright....
July 7, 2021
Japan to Declare State of Emergency 16 Days Ahead of Tokyo Olympics
Officials from the Japanese government, the International Olympic Committee, and Tokyo organizers will meet Thursday or Friday to discuss how to proceed with spectators at the Games. Women's Running
July 7, 2021
BASE Performance – Energy Bar Provider for Aspen Skiing Company
Boulder, Colorado (July 7, 2021) – BASE Performance, LLC, industry-leading provider of endurance sports nutrition products, announced today that it will serve as the newest energy bar provider to Aspen Skiing Company for 2021-2024. "We are thrilled to partner with BASE Performance, said Daragh Kneeshaw, Manager, Event Marketing at Aspen Skiing Company....
July 7, 2021
Oberalp Group Reaffirms Commitment to Sustainability
Boulder, CO (July 2021) - The Oberalp Group, which owns SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, and EVOLV, recently unveiled its 2020 Sustainability Report and reaffirmed its commitment to a unique and comprehensive strategy focused on employee wellness, safe factory conditions, philanthropy, and environmental sustainability. The Oberalp Group published its Sustainability...
July 7, 2021
Grizzly bear attacks and kills bicyclist camping in Montana
A grizzly bear attacked and killed a bicyclist who was camping in a small western Montana town early Tuesday, authorities said. The bear had previously wandered into the area where the victim was camping and left but later returned, Powell County Sheriff Gavin Roselles said. CBS News
July 7, 2021
Norrøna Goes Ultralight for Spring 2022 Collection
OSLO, Norway (July 7, 2021)— Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, announces new all-season offerings for Spring 2022. The falketind collection, designed for mountaineering and hiking in variable weather conditions, receives significant upgrades with the introduction of the lightest, most packable waterproof and...
July 7, 2021
Leslie Jordan, Inc. Certified by the Women’s Business Enterprise National Council
[Portland, OR]—Leslie Jordan, Inc is proud to announce national certification as a Women’s Business Enterprise by WBEC Pacific, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC). Leslie says, “Thanks for the warm welcome to WBENC. We are excited to connect with other women who have worked...
July 7, 2021
Kodiak Commits to Sustainability with “Built for What Matters” Initiative
Cambridge, Ontario, July 7, 2021– Kodiak, the 110-year-old Canadian boot brand, is taking steps to reduce its environmental footprint and improve sustainability through a new multi-year, multi-faceted initiative dubbed, Built for What Matters. The initiative kicks off with a focus on design and manufacturing, incorporating fewer, more sustainable materials and...
July 6, 2021
Vasque Introduces New Core Hiking Styles for Spring/Summer 22 Line
Red Wing, MN – July 6, 2021 - Vasque footwear, a family-owned company with over 55 years of experience in the outdoor footwear sector, is pleased to introduce two new styles for Spring/Summer 22. The Torre AT GTX and Torre XT GTX are built upon Vasque’s legacy of supreme comfort...
July 6, 2021
Country Camper Announces Connecticut Expansion Project
Country Camper has announced plans to build a state-of-the-art RV dealership in Newtown, Ct. The 31,000-square-foot facility will be situated on 22 acres and will feature 14 service bays, a large parts display areas, and additional delivery pads. The development will provide space for hundreds of RVs from the best...
July 6, 2021
Camping World Continues Expansion With Vermont Acquisition
Camping World Holdings Inc. announced a land acquisition agreement for TC’s RV dealership in St. Albans City, VT. The acquisition is anticipated to close later this summer. The property will undergo a full renovation and expansion with an anticipated opening in mid-to-late 2022. This is the company’s first location in...
July 6, 2021
Buddy Now Protects Connecticut from Outdoor Mishaps
RICHMOND, Va. July 6, 2021 —Connecticut, the Constitution State, is the 43rd state to approve e-commerce insurtech startup Buddy (https://buddyinsurance.com/) to operate in, according to an announcement today. The Richmond-based online agency offers instant accident insurance to anyone who is active outdoors — and is a resident of a state...
July 5, 2021
In This Swiss Alps Town, People Paraglide Everywhere—Even to Work
It’s called Vercorin, a small, charming town in the Swiss Alps. The bowl-like topography and prevailing wind and weather patterns means it’s a paradise for paragliding. So if you live on a windy road above town, you can always strap on your chute and leap to work. Adventure-Journal
