July 26, 2023

Outdoor Prolink Strengthens Canadian Connections, Adding Six New Brands to Pro Purchase Program

BOULDER, Colo., (July 26, 2023)/OUTDOOR SPORTSWIRE/ – Outdoor Prolink, the leading pro purchase program for outdoor professionals, is excited to announce additional brands for its Canadian outdoor industry professionals. With this move, Outdoor Prolink strengthens its commitment to providing outdoor professionals with the high-quality, affordable gear they need to help foster a...

July 26, 2023

Elan Sports USA Welcomes CK Sales Group as New Sales Representation for New England Territory; Celebrates Peter Kidd’s 40 Year Legacy

Lebanon, N.H. (July 26, 2023)/OUTDOOR SPORTSWIRE/ – Elan Sports USA, an independent subsidiary of Elan d.o.o., the only global ski manufacturer handcrafting skis 100% in the Slovenian Alps for 78 years, announces the hire of CK Sales Group, comprised of Chad Waters, Rob DiMuccio and recently hired Mike Martini as the new...

July 26, 2023

TerraFlame Names Purple Orange Digital Communications as PR Agency of Record

Grapevine, TX (July 26, 2023) /OUTDOOR SPORTSWIRE/ - TerraFlame, makers of sustainable fireplace fuels and eco-friendly artisan fires within the Solo Brands (NYSE: DTC) portfolio, announced their partnership with Purple Orange Digital Communications to oversee all media communications for the brand. TerraFlame is looking forward to collaborating with Purple Orange...

July 26, 2023

Big Agnes Secures Long-Term Steamboat Springs Headquarters

Steamboat Springs, Colo. (July 26, 2023) /OUTDOOR SPORTSWIRE/ - Big Agnes, the Steamboat-Springs-based outdoor equipment brand, recently announced that it has secured a long-term home for the company’s headquarters in downtown Steamboat Springs, Colorado. Located in the heart of downtown at 840 Yampa Street, just steps from the Yampa River,...

July 25, 2023

Seattle’s WH inc., Grows Creative Team with New Creative Leadership

July 25, 2023 (Seattle, WA) /OUTDOOR SPORTSWIRE/ - WH inc., the Seattle-based marketing leader in healthy active lifestyle brands, continues to drive creative excellence with the addition of three creative hires, including a new creative director, Hart Rusen, who brings with him over 20 years of creative experience across ad...

July 25, 2023

Rab launches Material Facts on apparel and sleeping bags from this Fall

18. July 2023 /OUTDOOR SPORTSWIRE/ - British outdoor brand Rab is clearing up the confusion many of us often feel when trying to understand sustainability jargon and logos on outdoor products. From September 2023, Material Facts will be available for all Rab apparel and sleeping bags, accessible online through scanning a...

July 25, 2023

BAÏST Partners With Meteorite PR During Expansion Year

Boulder, CO (July 25, 2023) /OUTDOOR SPORTSWIRE/ - BAÏST, the Vermont-based company that has received critical acclaim for its line of custom-fit gloves and accessories for outdoor winter sports, announced today that it has named Boulder-based Meteorite PR as its public relations firm of record as it continues to expand...

July 24, 2023

SCARPA Becomes a Benefit Company on the Path to B Corp Certification

BOULDER, Colo. (July 24, 2023) /OUTDOOR SPORTSWIRE/ - SCARPA, manufacturer of performance footwear for mountain sports, this month achieved Benefit Company status, a designation that identifies companies that, along with profit, pursue goals that have common benefit with the aim of generating value for the public and the planet. This...

July 24, 2023

LEKI Celebrates 75th Anniversary

BUFFALO, NY (July 24, 2023) /OUTDOOR SPORTSWIRE/ - Born in 1948 in the small village of Kirchheim Teck, Germany, LEKI is celebrating 75 years of innovation and family-owned history. From skiing to trekking to trail running, LEKI takes pride in making the best poles in the world for every adventure...

July 24, 2023

Reel Recovery Names New Board Member

NEEDHAM, MA /OUTDOOR SPORTSWIRE/ – Reel Recovery is proud to announce Steve Ramirez, an author, Marine Corps veteran and educator, has joined our national board of directors. Ramirez lives in the Texas Hill Country and is a popular book and magazine writer. “Anyone who knows me or has read any of...