November 23, 2021

Guidesly Partners with Backbone Media for Public Relations

Nov. TK, 2021 (BOSTON, MA) /OUTDOOR SPORTSWIRE/ - Guidesly, the first platform connecting a network of trusted guides to the world’s anglers, has enlisted Backbone Media as its public relations agency of record. Established in 2020, Guidesly provides hard-working fishing guides with an all-inclusive solution for booking, billing, and marketing,...

November 23, 2021

Grateful Dead And Nixon Collaborate On Limited Edition Collection Of Bags, Watches, And Watchbands

CARLSBAD, Calif., (Holiday, 2021) – The dead is in the details, and that holds true for the new collaboration between the Grateful Dead and Nixon. To close out 2021, the two have joined forces to create a limited-edition collection of timepieces, bags, and replacement watchbands using the band's iconic art. The first...

November 22, 2021

ORCA Wins USA TODAY 10Best Readers Choice Award

NASHVILLE, TN (Nov. 22, 2021) /OUTDOOR SPORTSWIRE/ - ORCA Coolers & Drinkware, the U.S. based manufacturer of coolers and outdoor drinkware, won the coveted USA TODAY 10Best Readers Choice Award for its Walker Tote. The soft sided cooler placed among the top ten for “Best Gifts for Road Trippers.” The...

November 22, 2021

Facemask Sales Surging, Becoming New SKU

And even though some mask restrictions might be waning, with the ongoing Delta surge many companies are still seeing sales rise. And the stigma of masks has received a facelift as well, with balaclavas and other traditional face coverings are becoming part of skiers and riders’ kits alongside skis, boots,...

November 22, 2021

Adventure Ready Brands Acquires Outdoor, Emergency Lighting Brand, LuminAID

LITTLETON, N.H. (Nov 22, 2021) /OUTDOOR SPORTSWIRE/ - Adventure Ready Brands, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products, announces the acquisition of LuminAID, maker of a variety of solar-powered lighting and charging solutions for the outdoors and emergency use. The transaction closed on...

November 19, 2021

AllGear Launches ‘Comprehensive Sustainability Score’

NOV. 19, 2021 | LOS ANGELES, CALIF. /OUTDOORS SPORTSWIRE/ -  AllGear, a division of Lola Digital Media, today announced an initiative focused on sustainability. The Comprehensive Sustainability Score (CSS) rates products and manufacturers based on multiple metrics, from materials used, to shipping practices, to packaging waste. "We developed CSS to...

November 18, 2021

Exped USA Revolutionizes Outdoor Sleep Comfort by Simplifying the Selection Process

Tacoma, WA - November 18, 2021 /OUTDOOR SPORTSWIRE/ - EXPED USA, a subsidiary of EXPED AG of Zurich, Switzerland, is pleased to share the upcoming launch of its innovative backpacking mat line. The new line not only meets the needs of outdoor adventurers, providing a comfortable night’s sleep, but reimagines...

November 18, 2021

Introducing the Brompton P Line: Next level frame. Next level componentry. A next level ride.

18th November 2021 /OUTDOOR SPORTSWIRE/ - Since its introduction in 2005, the Brompton Superlight has given Brompton users the option for a lighter bike to get from A-B. By using different materials in its construction, the Superlight emphasised the Brompton’s ability to be folded down and carried, saving owners time...

November 18, 2021

Yosemite’s largest campground shutters for years-long rehabilitation work

Three of Yosemite’s campgrounds — Tuolumne Meadows, Bridalveil Creek and Crane Flat — will be closed as they undergo extensive renovations. There will be no camping available at all three sites during the closures. Tuolumne Meadows will see the longest closure, as the National Park Service says that it will...

November 18, 2021

GU Energy Labs Announces Leadership Changes

Berkeley, Calif. — November 18, 2021  /OUTDOOR SPORTSWIRE/ - GU Energy Labs, a leader in the endurance sports nutrition market, announced the promotion of Magdalena Boulet to President. This appointment represents an investment in the future of GU leadership that will sharpen its focus on innovation and growth. “Magda’s long history...