October 8, 2020

Benchmade Knife Company names Jon deAsis as CEO and President

Oregon City, OR (Oct 8, 2020) Benchmade is proud to announce that current President, Jon deAsis, will be ascending to the role of President & CEO effective immediately, replacing Roberta deAsis, who filled the role after the sudden passing of her husband and founder, Les deAsis. Jon deAsis takes on...

October 8, 2020

Port Side Productions Introduces the Backcountry Marketing Podcast

Bellingham, WA – Oct. 8, 2020 –Port Side Productions is thrilled to present the Backcountry Marketing Podcast. The Backcountry Marketing Podcast dives deep with leaders of the outdoor industry to discuss the gritty details of their marketing, branding work, personal challenges, and latest adventures. In each episode, host and producer...

October 6, 2020

Emerald Holding Launches Stock Buyback Plan

Emerald Holding Inc., the parent of Outdoor Retailer, Surf Expo and other trade shows, announced that its Board of Directors has approved the repurchase of up to an aggregate of $20 million of its common stock. The repurchases will be on the open market at prevailing market prices, and will continue...

October 5, 2020

Cold weather next challenge for fitness industry.

A chunk of the fitness industry has sustained itself amidst COVID-19 two ways: virtual workouts and outdoor offerings. The latter will become difficult — if not impossible — in much of the nation as fall stretches into winter. What's the plan? Read more on Front Office Sports.

October 5, 2020

Bike, Powder, Snowboarder, and Surfer magazines to cease publication indefinitely.

Four of the outdoor industry's oldest print magazines—Bike, Powder, Snowboarder, and Surfer—will cease publication indefinitely this year, according to multiple sources at the brands' parent company, A360 Media. Sierra Shafer, editor-in-chief at Powder, confirmed that staff members at all five titles received indefinite furlough notifications late on Friday, October 2. Read more on SNEWS.

October 5, 2020

ICON Health & Fitness Announces $200 Million Growth Investment Led By L Catterton

LOGAN, Utah--(October 5, 2020) - ICON Health & Fitness (“ICON”), the world leader in innovation, design and distribution of connected fitness equipment and software, today announced a $200 million growth investment led by L Catterton, the largest and most global consumer-focused private equity firm, and is joined by existing investor Pamplona Capital...

October 5, 2020

Stio Partners with GORE-TEX® and Launches Largest Ski Program to Date with Fall 2020 Collection

JACKSON, Wyo. (October 5, 2020) – Inspired by life in the Tetons, Jackson Hole mountain brand Stio makes premium technical and lifestyle apparel to cover the full range of mountain pursuits. Drawing inspiration from its roots in world-class mountains and legendary ski culture, Stio has released its most dynamic ski...

October 5, 2020

Evolv + Mesa Rim Launch Test Center Pilot Program

Orange County, Calif. (October 2020)- Evolv, the southern California modern climbing company rooted in progression and creative self-expression, today announced that it has partnered with Mesa Rim to launch a pilot Test Center at Mesa Rim’s gym location in Reno, Nev. The Test Center will give climbers the chance to...

October 5, 2020

Buddy On-Demand Accident Coverage Now Available in New Hampshire

RICHMOND, Va. Oct. 5, 2020 —Buddy (https://buddyinsurance.com/), the on-demand accident insurance company, announced today it had been approved by New Hampshire insurance regulators for sale across the state. This brings its total state approvals to 33, with more coming on board weekly. Buddy created its on-demand accident insurance to empower...

October 1, 2020

Nepal Opens to Climbers and Trekkers Starting October 17

Travel restrictions are slowly being lifted, allowing international flights to arrive in Kathmandu and to welcome trekkers and climbers back to the mountains. This is good news for backpackers and mountaineers hoping to explore the Himalaya this fall. While the number of visitors isn’t as big as in the past,...