November 21, 2022

BlackStrap Unveils ‘Moments in Motion’ Campaign

BEND, OR., (Nov 21, 2022) /OUTDOOR SPORTSWIRE/ – BlackStrap, the leading made-in-the-USA manufacturer of face gear, baselayers, and accessories for winter sports, anglers, and outdoor recreationists, today unveiled its new ‘Moments In Motion’ campaign as part of their ongoing efforts to invest themselves in the outdoor community both locally and broadly....

November 17, 2022

Outdoor Retailer Announces Winter Programming Transformation with New Leadership Conference and New Dates

SAN JUAN CAPISTRANO, California – (November 17, 2022) /OUTDOOR SPORTSWIRE/ - Outdoor Retailer announced a fresh format in its approach to serving the outdoor and winter sports marketplace. Through the introduction of new events and a shift in future dates, Outdoor Retailer will provide more opportunities for the industry to...

November 17, 2022

Outside Inc makes 12% workforce cut on advertising slowdown

Outside Inc – the parent publisher to VeloNews, CyclingTips, PinkBike, B2B Bicycle Retailer and Industry News, plus the Trailforks platform – has announced a number of staff layoffs this week. Among those laid off are senior journalists across the portfolio Caley Fretz, Dave Rome, Matt de Neef and Daniel Benson,...

November 17, 2022

Polartec Commits to Net-Zero Future

Spartanburg, S.C. (November 17, 2022) /OUTDOOR SPORTSWIRE/ – Polartec® — the premium creator of innovative and sustainable textile solutions — announces its parent organization Milliken & Company now holds approved science-based net-zero targets. Science Based Targets initiative (SBTi), a U.N.-backed collective dedicated to helping companies set emission reduction targets consistent with...

November 17, 2022

Biofuel on Bachelor: Oregon Resort Announces New Wood-Fired Heating System

With wood-based heating solutions for several of its buildings, Bend, Oregon’s Mt. Bachelor Ski Resort will soon go back to the future. In it, parent company POWDR said the resort’s new 3,412 MBH (1000 kW) boiler will heat four of its base area facilities with an estimated 1,000 tons of...

November 17, 2022

Spy+ Optic Happy Boost Lens Named to Time Magazine Best Inventions Of 2022 List

Carlsbad, Calif. /OUTDOOR SPORTSWIRE/ - Time Magazine has chosen the critically acclaimed SPY+ Optic HAPPY BOOST™ Lens Technology as one of its annual Best Inventions of 2022 winners. Launched earlier this year in the SPY+ sunglass collection and now available in its premium snow goggles, HAPPY BOOST is a proprietary...

November 17, 2022

Women-Led Wednesday Reports a Record 650 Brands Banding Together to Inspire Conscious Shopping this Holiday Season

Sun Valley, ID /OUTDOOR SPORTSWIRE/ - Women-Led Wednesday announces the fifth installment of its annual shopping holiday created to encourage conscious consumerism in support of women-led brands, and this year, is excited to welcome more than 650 companies to its directory leading up to the holiday on Nov. 23, 2022. Brands...

November 16, 2022

Boardriders Cuts More than 150 Jobs

Boardriders, which is in the midst of a sale process, cut 170 jobs today in a move to reduce costs and become more nimble. Boardriders is home to the Billabong, Quiksilver, RVCA, Roxy, DC Shoes, Element and VonZipper brands and is one of the largest and most important companies in...

November 16, 2022

RECCO Selects Verde Brand Communications as North America Public Relations Partner

Stockholm, Sweden - (November 16, 2022) /OUTDOOR SPORTSWIRE/ – As the brand expands awareness of its technologies to make people more searchable in the outdoors, RECCO selected Verde Brand Communications as its public-relations and brand-communications partner in North America. RECCO is well-known worldwide as a technology tool that can help locate people...

November 16, 2022

Rob Leo Joins Oboz Footwear as VP of Finance

Bozeman, Mont., (November 16, 2022)/OUTDOOR SPORTSWIRE/ – Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, has hired Rob Leo as its VP of Finance. Leo joins Oboz from Skullcandy Inc. “Rob brings a wealth of knowledge, great ideas and enthusiasm to our finance team,” said Amy Beck, Oboz Footwear president. “At...

November 16, 2022

Heliconia Brings in James McBeath as the New Director of In4adventure.com

November 16, 2022 /OUTDOOR SPORTSWIRE/ – Heliconia, the video production company behind award-winning TV series such as Epic Trails, Facing Waves and Adventure Cities, is excited to announce the hiring of long-time industry marketer, James McBeath. McBeath joined the team earlier this month as Director of Heliconia’s new In4adventure.com project, overseeing its...

November 16, 2022

More Capable Than Ever: Dave & Matt Vans Announces 2023 Lifestyle Vehicles

GYPSUM and RIFLE, COLORADO – Nov. 16, 2022 – Dave & Matt Vans, the ‘lifestyle vehicle’ company that manufactures, sells, and rents vans featuring “everything you need and nothing you don’t,” today announces its new lineup of Lifestyle Vehicles (LVs) for 2023, offering greater capability than ever before. Built on...

November 16, 2022

Men’s Outdoor and Lifestyle Apparel Brand DKOTA Grizzly adds APEX Outdoor Sales Group as South Central Reps

St Louis, MO, November 16, 2022 /OUTDOOR SPORTSWIRE/ - Men’s rugged lifestyle apparel company DKOTA Grizzly, is proud to announce the hiring of APEX Outdoor sales group for Texas, Arkansas, Louisiana and Oklahoma. Joel Anderson, Vice President of marketing and sales, expressed his pleasure at the hiring. “We are very...

November 16, 2022

New Snow Goggles from Spy+ Optic Were Created Using Artificial Intelligence to Enhance Color By 30 Percent

Carlsbad, Calif. /OUTDOOR SPORTSWIRE/ - Building off of the success of its summer launch in sunglasses, the highly rated SPY+ Optic HAPPY BOOST™ Lens Technology is now available in their Marauder collection of goggles for skiers and snowboarders. HAPPY BOOST is a proprietary lens technology that SPY+ Optic developed using...

November 16, 2022

G-Form Launches First Softball/FastPitch Protective Gear for Women Partnering with Sierra Romero, Four Time All-American Player

PROVIDENCE, R.I., (November 15, 2022) /OUTDOOR SPORTSWIRE/ - G-Form®, a leading technology-driven sports protection brand, today introduced its first protective equipment for women in the softball, fastpitch category. Partnering with professional and four time All American Sierra Romero, G-Form’s line includes the Shockwave Elbow Guard, Shockwave Batting Gloves, and Heist...

November 15, 2022

Fischer lands top accolades for winter 2022/23 ski and boot lineups

AUBURN, N.H. (Nov. 15, 2022) /OUTDOOR SPORTSWIRE/ - Fischer Sports announces a noteworthy year for the brand, with multiple skis and boots in the 2022/32 lineup tallying selections and awards. Fischer is sporting many new and redesigned ski and boot builds for this season’s lineup and testers and editors took...

November 15, 2022

Snow Peak Opens First US Shop-in-Shop With SEED People’s Market

Portland, OR (Nov 15, 2022) /OUTDOOR SPORTSWIRE/ – Snow Peak, the Japanese outdoor lifestyle brand, is pleased to announce the opening of its first Shop-in-Shop in North America in partnership with Costa Mesa retailer, SEED People’s Market. Since 2013, SEED People’s has been a staple in Orange County and a leading outdoor retailer,...

November 15, 2022

CAKE and Volta Trucks join forces to provide world’s first electric microhub for last mile deliveries

Stockholm, Sweden –Nov 15th, 2022 /OUTDOOR SPORTSWIRE/ – CAKE (www.ridecake.com), the Swedish maker of premium lightweight, electric motorcycles, and Volta Trucks (www.voltatrucks.com) today announced a joint initiative for providing global fashion giant the H&M Group with fully integrated, electric deliveries to its customers in Paris. Starting February, the H&M Group will be...

November 15, 2022

Solo Stove Launches the First Fire Pit Compatible Pizza Oven, Pi Fire

Grapevine, TX (November 15, 2022) /OUTDOOR SPORTSWIRE/ - Solo Stove, a home and outdoor lifestyle brand within the Solo Brands (NYSE: DTC) portfolio is excited to share the launch of Pi Fire, the first pizza oven designed to be used with a dedicated fire pit. After releasing the Pi backyard...

November 14, 2022

Solo Brands’ Q3 Sales Surge 47 Percent

Solo Brands delivered third-quarter results ahead of expectations on strong responses to launches across its brands which include Solo, Stove fire pits, stoves, and accessories; Chubbies casual apparel and activewear; Oru Kayak, origami folding kayaks; and ISLE paddleboards, maker of inflatable paddle boards. In the quarter ended September 30, sales jumped...

November 14, 2022

Anon Encourages You to Free Your Line This Winter

BURLINGTON, VT (November 14, 2022) /OUTDOOR SPORTSWIRE/ - Anon, a leader in ski and snowboard helmet, goggle and sunglass technology with deep roots in active lifestyle, has teamed up with visual artist Shantell Martin to create a unique collection of ski/snowboard accessories and lifestyle apparel. With something for everyone, this...

November 14, 2022

WH inc. Welcomes 10 Barrel to its Family of Outdoor, Active Lifestyle Brands

Seattle, WA (November 2022) /OUTDOOR SPORTSWIRE/ -  Seattle’s leading marketing and public relations agency for active lifestyle brands, WH inc., is thrilled to announce the most recent addition to its roster of powerful clients in the outdoor space—10 Barrel Brewing Co. out of Bend, Ore. Known for crafting trend-setting beer...

November 14, 2022

CamelBak® Partners With Protect Our Winters

PETALUMA, Calif. (Nov. 14, 2022)/OUTDOOR SPORTSWIRE/ – Today, CamelBak®, the global leader in award-winning personal hydration products, announces its partnership with Protect Our Winters (POW), a leading climate advocacy organization dedicated to protecting the places we love and lifestyles we live for future generations. As a partner, CamelBak will work closely with...

November 11, 2022

Cotopaxi Hires Private Security to Reopen San Francisco Store

The Bay Area location closed on Oct. 18 due to ‘rampant organized theft’ and safety concerns. Now, it reopens under tighter surveillance. A shuttered Cotopaxi retail location in San Francisco reopened today after hiring private security, Cotopaxi founder and CEO Davis Smith announced. Gear Junkie

November 11, 2022

Smith I/O MAG Imprint 3D Goggle Named to TIME’s List of Best Inventions of 2022

Portland, Oregon (November 10, 2022) /OUTDOOR SPORTSWIRE/ - Smith, the global leader in snow goggles, is excited to announce today the I/O MAG Imprint 3D has been named to TIME’s Best Inventions of 2022 list in the Outdoor category. The entire list is comprised of 200 groundbreaking inventions across 25...