Sports News and Press Releases about Outdoor Industry Business
Want to stay up to date on the latest press releases and business news in the outdoor sports and camping industries? Scroll below to view all outdoor industry business news.
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February 26, 2024
Rab elevates its popular Xenair range for active insulation in Spring/Summer 2024
/OUTDOOR SPORTSWIRE/ - British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.), also known as “Masters of Insulation”, introduces a significant update to its popular Xenair range for active insulation in Spring/Summer 2024. The updated styles are crafted with a new liner made of 100% recycled Polyamide, delivering an...
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February 23, 2024
Merrell Expects DD Decline in 2024; Return to Growth in H2
Merrell brand parent company Wolverine Worldwide (WWW) outlined progress and planning for some of its top brands when discussing fourth-quarter and full-year results, pointing to the outdoor footwear brand as a key contributor. Wolverine’s CEO Chris Hufnagel said the Merrell brand will have the opportunity to work more closely with...
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February 23, 2024
Dive Into the Heart of Wing Shooting with Season Two of “Wild Upland” on Outdoor Channel This April
DENVER (February 23, 2024)/OUTDOOR SPORTSWIRE/ – GUN DOG magazine and Outdoor Channel announce the premiere of season two of Wild Upland on April 2 at 6:30 p.m. ET. Following the acclaimed first season, host Kali Parmley, returns with her trusty bird dogs, Lincoln and Jones, for more heart-pounding adventures across North...
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February 22, 2024
Hidden gems, off-season trips highlights of 325.5 million national park visits in 2023
The National Park Service announced that 400 national parks reported a total of 325.5 million recreation visits in 2023, an increase of 13 million or 4% over 2022. In addition to the continued growth in overall numbers, NPS data shows that visitation is increasing in the more traditional off-seasons at many...
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February 22, 2024
MYSTERY RANCH and Vallfirest Unite to Increase Availability of Wildland Fire Management Solutions in the EU
[Bozeman, Montana - February 22, 2024] OUTDOOR SPORTSWIRE – MYSTERY RANCH, pioneer of pack innovation with a legacy of load-bearing excellence and uncompromising comfort, is proud to announce its partnership with Vallfirest in a shared mission to contribute to global wildland fire management solutions. Through this partnership, MYSTERY RANCH firefighting...
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February 22, 2024
Stromer Achieves Sustainable Growth in 2023, Despite Cycling Industry Headwinds
Oberwangen, Switzerland (22 February 2024) - OUTDOOR SPORTSWIRE - Despite overall stagnant or declining markets in Europe, myStromer AG, the parent company of the two premium e-bike brands Stromer and Desiknio, was able to buck the general trend and continue to expand its market shares in the Netherlands and Belgium,...
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February 22, 2024
Strava and Fi Partner to Launch a first-of-its-kind Integration for National Walk Your Dog Day
SAN FRANCISCO – February 22, 2024/OUTDOOR SPORTSWIRE/ – Strava, the leading digital community for active people with more than 120 million athletes, today announced a new partnership with Fi, the connected dog collar and health platform. Launched as a celebration of Walk Your Dog Day, Strava and Fi’s partnership gives athletes...
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February 22, 2024
Cotopaxi Introduces Más Vida Resale Program
Salt Lake City, UT. (February 22, 2024)/OUTDOOR SPORTSWIRE/ – Certified B Corporation™ and impact-driven adventure brand, Cotopaxi is proud to expand their gear trade-in program with the introduction of Más Vida, the brand's new resale program in partnership with Trove and Tersus Solutions, encouraging consumers not only to trade-in but...
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February 22, 2024
New EVO BT Avalanche Transceiver Delivers Modern Performance and Intuitive Features
OREM, UTAH (February 22nd, 2024) /OUTDOOR SPORTSWIRE/ - ARVA, the well-known French producer of avalanche safety equipment, is proud to announce the arrival of its next generation avalanche transceiver, the EVO BT, designed with effective modern features and a simple interface designed for all users. The perfect all-round transceiver, the...
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February 21, 2024
Camping World Selling More New Models but Lower ASPs Cut into Revenues
Camping World Holdings, Inc. Chairman and CEO Marcus Lemonis in a company release new vehicle same-store unit growth turned positive beginning in December 2023, and January and February to-date are trending up from mid-single-digit to low-double-digit growth. Revenue was $1.1 billion in the fourth quarter, a decrease of 13.4 percent...
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February 21, 2024
KOA’s Monthly Report Highlights Surge in 2024 Travel Bookings
Kampgrounds of America (KOA)’s latest monthly report showed a significant uptick in travel bookings for the 2024 season, particularly among Gen Z campers. The report indicates the continuing trend of integrating road trips with camping, noting a 10% higher preference for road trips over traditional camping activities. This preference highlights a...
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February 21, 2024
National Forest Foundation (NFF) President and CEO, Mary Mitsos to transition out ahead of the next phase of the organization’s growth.
Missoula, MT., Feb. 21, 2023 /OUTDOOR SPORTSWIRE/ - Today, the National Forest Foundation (NFF), the only congressionally chartered non-profit for the United States Forest Service (USFS), announced that its President and CEO, Mary Mitsos, will step down from her role as the organization embarks on its next phase of growth....
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February 21, 2024
Vvolt’s Slice Lite is the Ultimate Everyday Utility Bike
PORTLAND, Ore. /OUTDOOR SPORTSWIRE/ - Vvolt, a company focused on making e-transportation the most common form of mobility, today introduces the Slice Lite, a super adjustable electric utility bike offering a sleek design and easy handling with or without a load. Since its inception, Vvolt has focused on designing and building...
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February 21, 2024
K2 Names the Sideways Life as PR Agency of Record For K2 Ski
Seattle, WA /OUTDOOR SPORTSWIRE/ - K2, the original American Ski and Snowboard Brand, has named The Sideways Life as its public relations agency of record for K2 skis and boots. The Sideways Life will support K2’s brand and product communications beginning with the launch of its new collection for the...
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February 20, 2024
Jetboil® Sparks Strategic Partnership with Darby Communications
February 20, 2024 -- Racine, WI /OUTDOOR SPORTSWIRE/ – Jetboil®, the world’s leading innovator of outdoor cooking systems, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle, and hunt/fish markets. Effective immediately, Darby Communications will serve as Jetboil’s PR agency of record,...
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February 20, 2024
Fjällräven, Teva and Breeo Join OutsidePR for Strategic Public Relations Support
Sausalito, Calif., (February 20, 2024)/OUTDOOR SPORTSWIRE/ – This month marks a significant milestone as OutsidePR, North America’s leading boutique active lifestyle and outdoor PR agency, proudly announces strategic partnerships with leading active lifestyle brands, Fjällräven, Teva, and Breeo to provide comprehensive public relations support. These collaborations are set to redefine the...
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February 20, 2024
Helinox Announces Global Executive Team to Position Company for Next Stage of Growth
SEOUL, Korea – February 20, 2024 /OUTDOOR SPORTSWIRE/ – Young Lah, Global CEO of Helinox, has appointed a new global executive team designed to position the company for the next stages of growth and category expansion. Andrew Shand has been promoted to Helinox President and Global Chief Operating Officer (COO) following...
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February 17, 2024
Chase Gardaphe Acquires Romp Skis, a Colorado Based Ski Brand
Crested Butte, CO. /OUTDOOR SPORTSWIRE/ - Today, Chase Gardaphe has acquired the Colorado based ski brand, Romp Skis. Originally founded by Morgan and Caleb Weinberg in 2010, the brand has grown exponentially over the past decade. Gardaphe will continue to expand operations at the existing Romp factory located in Crested...
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February 15, 2024
YETI Reports Fourth Quarter and Fiscal Year 2023 Results
YETI Holdings, Inc. announced its financial results for the fourth quarter and fiscal year ended December 30, 2023. Fourth quarter net sales increased 16%; Adjusted net sales increased 6%, net sales were highlighted by a 12% increase in Drinkware net sales and a 44% increase in International net sales; International...
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February 15, 2024
Slim Pickins Outfitters Moves to Mingus, Bringing Outdoor Gear Shop to Owners’ Hometown
Mingus, Texas – February 15, 2024 /OUTDOOR SPORTSWIRE/ – Today, Slim Pickins Outfitters, the first Black-owned outdoor gear shop in the nation, announced its relocation from Stephenville, Texas, to Mingus, Texas, to be closer to the personal residence and community of its owners, Jahmicah and Heather Dawes. The new location will...
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February 15, 2024
Itacate Foods, a Latin Cuisine Backpacking Meals Brand, Diversifies REI Co-op Shelves with Retail Partnership
SACRAMENTO, Calif. (Feb. 15 , 2024)/OUTDOOR SPORTSWIRE/ – Itacate Foods, the dehydrated meals brand bringing the richness of Latin cuisine and culture to the outdoors, proudly announces its retail partnership with REI Co-op. Founded by Martha Y Díaz in 2021, Itacate (meaning “food for the journey” in the Aztec language Nahuatl) offers...
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February 14, 2024
Fly Fusion Series Brings Season Four to World Fishing Network Starting February 16
DENVER (February 14, 2024) /OUTDOOR SPORTSWIRE/ – Exclusively on World Fishing Network, join Fly Fusion magazine Founding Editor, Derek Bird, for season four of the Fly Fusion Series, debuting at 9 p.m. ET on February 16. Tune in as Bird casts his line into the heart of North America's most breathtaking locales, weaving...
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February 13, 2024
Elevate Outdoor Collective (EOC) Launches Collective Progress™ Initiative Across the Family of Brands
Seattle, WA (February 13, 2024)/OUTDOOR SPORTSWIRE/ - As part of their comprehensive approach to sustainability, EOC’s global portfolio of brands is working hand-in-hand to eliminate waste and maximize recyclability and reusability across all product offerings, production practices, processes and packaging. The efforts are part of the launch of the Collective...
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February 13, 2024
Nocs Provisions Welcomes Stephen Quay as Head of Product
ALPINE MEADOWS, Calif. - February 13, 2024 /OUTDOOR SPORTSWIRE/ – Nocs Provisions, maker of adventure-ready outdoor optics and accessories, today announces that it has hired Stephen Quay to fill the newly created position of Head of Product. Founded in 2019, Nocs Provisions continues to grow with its range of rugged, high-quality...
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February 13, 2024
Atwoods Partners with Idea Ranch to Forge a New Era of Growth and Digital Innovation
ENID, OK – February 13, 2024 /OUTDOOR SPORTSWIRE/ – Atwoods Ranch & Home, a leader in farm, ranch, and home supply with deep roots in the midwestern and southern United States, is excited to announce its selection of Idea Ranch as its Agency of Record. This strategic partnership marks a significant...