Sports News and Press Releases about Outdoor Industry Business
Want to stay up to date on the latest press releases and business news in the outdoor sports and camping industries? Scroll below to view all outdoor industry business news.
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January 25, 2024
AllGear Digital Acquires Travel and Gear Guide Pack Hacker
AllGear Digital, the leading publisher of media brands serving the outdoor and active-lifestyle enthusiast, announced that it has added Pack Hacker to its growing network, which includes the best-in-class brands GearJunkie, Switchback Travel, The Intertia, BikeRumor, iRunFar, and Explorer’s Web. Pack Hacker was founded by Tom Wahlin, a former tech-industry...
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January 24, 2024
Outdoor Sportsman Group COO Mike Carney to Lead Outdoor Sportsman Group’s Multimedia Sales Efforts
DENVER (January 24, 2023)/OUTDOOR SPORTSWIRE/ –Outdoor Sportsman Group President and CEO Matt Hutchings announced today that Chief Operating Officer Mike Carney will assume management and oversight of the Company’s multimedia sales efforts across television, print, digital, social, MOTV and custom production offerings. A lifelong industry veteran, Carney has held multiple positions...
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January 23, 2024
Sun Valley Resort To Host 2024 Toyota U.S. Alpine Championships Presented by Stifel
Sun Valley, ID (Jan. 23, 2024) /OUTDOOR SPORTSWIRE/ - Sun Valley Resort is proud to host the Toyota U.S. Alpine Championships presented by Stifel for the second year in a row, kicking off March 20, 2024. The alpine racing event, which runs March 20-24, welcomes elite Stifel U.S. Alpine Ski...
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January 23, 2024
Primus Announces Fourth Year of “Service for a Reason” Program
LOUISVILLE, Colo. (Jan. 23, 2024)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, launches its Service for a Reason program, which encourages outdoor cooking enthusiasts to test their Primus stoves this February and March in preparation for the season ahead. Primus users can troubleshoot issues with their stoves and take advantage of...
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January 23, 2024
PHANTOM Glide Launches Nordic Skiing Formula in North America, Europe and Expands Sales Team
SALT LAKE CITY (Jan. 23, 2024)/OUTDOOR SPORTSWIRE/ – PHANTOM Glide, the permanent, single-application base treatment for skis and snowboards, has added a Nordic formula to its product lineup and bolstered its sales team with the addition of two new sales managers, Doug Sheehy and Pete Leazott. The new PHANTOM Glide Nordic is...
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January 23, 2024
ECHOS Communications Named Affiliate Agency of the Year by AvantLink
January 23, 2024 /OUTDOOR SPORTSWIRE/ - ECHOS Communications (https://echoscomm.com), a public relations, experiences and affiliate agency specializing in growing active lifestyle, outdoor and cycling brands, today announced that it has received AvantLink’s prestigious 2023 “Agency of the Year” award. To determine award winners, every year AvantLink reviews all of its...
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January 23, 2024
Outdoor Sportsman Group Networks Continue to Dominate Within Outdoor Lifestyle Industry with Year-over-Year Growth
DENVER /OUTDOOR SPORTSWIRE/ - Outdoor Channel and Sportsman Channel are starting the New Year off by dominating the outdoor lifestyle industry with year-over-year growth across most dayparts for men ages 25-54. The networks continue to lead their linear competitors contending to capture male viewer interest in the outdoor lifestyle genre. Outdoor...
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January 22, 2024
Huntworth Signs on As New Title Sponsor Of “Nick’s Wild Ride with Nick Hoffman”
NASHVILLE, TN /OUTDOOR SPORTSWIRE/ - As the cold winter hunting season comes to an end in the U.S. the partnership between two popular hunting industry brands is heating up. Producers of the award-winning outdoor travel program “Nick’s Wild Ride with Nick Hoffman” announced today that their long-time camo and clothing...
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January 22, 2024
Amer Sports Looks to Raise Over $1.6 Billion in IPO
Amer Sports, Inc., the parent of the Arc’teryx, Armada, Atomic, DeMarini, EvoShield, Louisville Slugger, Salomon, Wilson, and other sports and outdoor brands, launched an initial public offering of 100,000,000 ordinary shares. With the offering, Amer Sports granted the underwriters a 30-day option to purchase up to 15,000,000 additional ordinary shares...
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January 22, 2024
Free Fly Welcomes Nicole Gormley to the Surf Ambassador Team
Charleston, SC (January 22, 2024) /OUTDOOR SPORTSWIRE/ - Free Fly, the innovative outdoor apparel brand committed to blending performance and comfort, is thrilled to announce the newest addition to its Surf Ambassador Team, Nicole Gormley. A seasoned filmmaker, photographer, and waterwoman, Nicole brings a wealth of experience, passion, and a...
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January 19, 2024
Christy Sports Expands Rental Program
Christy Sports, the premier outdoor retailer and service provider, announced an upgraded rental program offering guests online access to same-day gear rentals in as little as 30 minutes. The advanced online reservation system allows for nearly immediate access to the slopes, making it easier than ever to #stepoutside. The new...
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January 19, 2024
House lawmakers vote unanimously to advance the EXPLORE Act
Washington, D.C. (Jan. 19, 2024) /OUTDOOR SPORTSWIRE/ – This week, lawmakers in the House Natural Resources Committee voted unanimously to advance the Expanding Public Lands Outdoor Recreation Experiences (EXPLORE) Act, a bipartisan package of outdoor recreation policy that could serve as a companion to America’s Outdoor Recreation Act (AORA). The EXPLORE Act,...
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January 18, 2024
Backcountry Access Announces New Branding and Brand Logo for 2024
Boulder, CO and Seattle, WA / January 18, 2024 /OUTDOOR SPORTSWIRE/ – Backcountry Access (BCA) was founded in Colorado in 1994 by hardcore backcountry enthusiasts whose primary objective was to innovate backcountry safety for all. Since its inception, BCA has achieved many landmark “firsts” in product innovation and safety techniques that have...
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January 18, 2024
Vail Resorts Adjusts Guidance After Rough Start to Season
Vail Resorts, Inc. has reported that interim season-to-date (STD) total skier visits were down 16.2 percent through January 7, compared to the prior-year STD period through January 8, 2023. Season-to-date total lift ticket revenue, including an allocated portion of season pass revenue for each applicable period, was up 2.6 percent...
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January 18, 2024
Wiley X Announces a Brand Refresh and New Products for 2024
FRISCO, Texas (Jan. 18, 2024) /OUTDOOR SPORTSWIRE/ – Wiley X, a global leader and pioneer in premium protective eyewear, is excited to announce it will undergo a brand refresh in 2024 that will enhance the company's dedication to protection, performance and style. As part of this initiative, the brand has refined...
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January 18, 2024
SpotOn GPS Fence Selects Purple Orange Digital Communications as PR & Affiliate Agency of Record
New Hampshire (January 18, 2024)/OUTDOOR SPORTSWIRE/ – SpotOn GPS Fence, an innovator in the pet tech industry well-known for its GPS-integrated dog collar, is pleased to announce its partnership with Purple Orange Digital Communications as its PR & Affiliate Agency of Record. Purple Orange Digital Communications will oversee Performance PR, Sponsored Content,...
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January 17, 2024
Interested In Smart Motorcycle Helmets? GoPro Snaps Up Forcite for Tech-Infused Helmets
GoPro, Inc. revealed its plans to acquire Forcite Helmet Systems, a pioneer in embedding technology into helmets. The financial terms were not disclosed. The company said it intends to boost Forcite’s vision to provide a safer, more dynamic motorcycling experience through tech-enabled motorcycle helmets with the long-term goal of tech-enabling other categories...
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January 17, 2024
JAM Collective’s Growth Continues with New Hires in Public Relations and Operations
San Francisco, CA – January 17, 2024 /OUTDOOR SPORTSWIRE/ – JAM Collective, an accomplished boutique agency specializing in public relations, social media, communications, affiliate marketing, and strategic partnerships, is pleased to announce it has hired three new team members. As the agency enters its 24th year of business and welcomes new talent,...
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January 17, 2024
HDry Selects Backbone as PR Agency of Record
BUSTO ARSIZIO, ITALY (Jan. 17, 2024)/OUTDOOR SPORTSWIRE/ – HDry, a leading innovator in waterproof/breathable technology, has partnered with Backbone, the premier active lifestyle media agency. Backbone will serve as the official PR agency of record for HDry, supporting the brand’s growing number of partnerships with the world’s best footwear and apparel brands. “We have...
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January 17, 2024
The Conservation Alliance Welcomes Peak Design as its Newest Pinnacle Member
January 17, 2024/OUTDOOR SPORTSWIRE/ – Peak Design is joining The Conservation Alliance as its newest Pinnacle Member with a $100,000 annual commitment to the organization. Peak Design is a design company setting the standard for offsetting environmental impact, employee benefits, fair pay, and safe working conditions. Peak Design’s (PD) incredible contribution helps...
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January 17, 2024
Skratch Labs and Darby Communications Mix Up The Perfect PR Partnership
January, 2024 - Boulder, CO /OUTDOOR SPORTSWIRE/ – Skratch Labs, a Boulder, CO-based performance nutrition innovator that helps athletes and active people be better, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and digital marketing agency specializing in the outdoors, active lifestyle, and hunt/fish markets. Effective immediately, Darby...
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January 17, 2024
La Sportiva Opens First Premium Retail Location in United States
BOULDER, Colo. (Jan 16, 2024) /OUTDOOR SPORTSWIRE/ - La Sportiva, maker of the world's finest mountain gear, today announced the opening of its first premium retail store in the United States. The new store is located at 2100 Broadway, which is the crossroads of Spruce and Broadway Streets in Boulder,...
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January 16, 2024
LIVSN Designs Welcomes New Product Manager and Head of Sustainability
BENTONVILLE, Ark. - January 16, 2024 /OUTDOOR SPORTSWIRE/ - LIVSN Designs, an outdoor apparel company that believes what we own should be purposeful and in service of what we do, today announces that Abby Hollis has joined the company as Product Manager and Head of Sustainability. In the newly created...
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January 16, 2024
Bouldering Project Expands to Dallas, Acquiring Oso Climbing Gyms
Bouldering Project, an innovator in the growing climbing gym industry, is pleased to announce the acquisition of Oso Climbing Gyms in Dallas, Texas. Oso, a 35,000-square-foot facility opened in May of 2020. The gym offers 8,500-square-feet of bouldering terrain, a dedicated yoga and fitness studio with a full schedule of...
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January 16, 2024
Camping World Set to Acquire Three Minnesota Locations
Camping World Holdings, Inc. is set to acquire Roth RV, with locations in Bemidji, Grand Rapids and Deerwood, MN. The transaction is anticipated to close in the second quarter of 2024 and will increase the company’s Minnesota location count to 11. SGB Media