August 15, 2019

PEARL iZUMi Exceeds Expectations for Its Social Purpose Pledge

LOUISVILLE, CO (August 15, 2019) — Today marks one year since PEARL iZUMi announced a new Social Purpose, Ride More, Do More: “Because we believe how we live shapes how future generations ride, we pledge to ride more and do more.” As part of this industry-leading initiative, PEARL iZUMi outlined...

August 7, 2019

Star-Studded Field Converges at Sierre-Zinal Race

ZINAL, SWITZERLAND – This Sunday’s fourth Golden Trail World Series race of 2019, the famed Sierre-Zinal race in the Swiss Alps, is loaded with top runners. Traditionally a race that attracts runners from a variety of disciplines due to its “short” and “flat” 31km route (despite gaining 2,200 meters from...

August 6, 2019

Orange Mud expands its warehouse and business to Round Rock, Texas.

Round Rock, TX (August 6th, 2019) – Orange Mud expands its warehouse and business to Round Rock, Texas. Orange Mud’s new headquarters in Round Rock, Texas went live this summer on June 15th. Josh Sprague, Orange Mud’s CEO noted, “We’ve been very fortunate to continue our growth year after year,...

August 5, 2019

Purist Announces First Partner For Purist Collective

Morgan Hill, CA - Award-winning and innovative stainless steel bottle company Purist announced today that it has partnered with p:ear, a long-standing organization that mentors homeless youth in Portland, Ore., marking the first step of a project aimed at amplifying the messages of non-profit organizations focused on issues such as...

August 1, 2019

Tailwind Nutrition Celebrates Home State with Release of Colorado Cola

Durango, CO – August 1, 2019 –  Tailwind Nutrition releases its newest flavor, Colorado Cola, today on Colorado Day, the anniversary of Colorado’s admittance to the United States. Inspired in equal parts by the cola that many runners drink at aid stations and the state that Tailwind calls home, Colorado...

August 1, 2019

Safe, Easy-to-Use QuikClot® Gauze Puts Power to Stop Bleeding in Everyone’s Hands

LITTLETON, N.H. (August 1, 2019) — Adventure® Medical Kits, the leading name in outdoor first aid, puts the power to stop bleeding in every consumer’s hands with the launch of new QuikClot® Gauze in Z-fold, available on Amazon and retailers nationwide beginning August 1, 2019. Tested and proven through years...

July 30, 2019

Jessie Diggins Joins Salomon Footwear, Apparel and Gear Team

Ogden, UTAH (July 30, 2019) – Jessie Diggins, the American Nordicskiing star and 2018 Olympic champion, has officially joined Salomon’s footwear, apparel and gear team. Diggins was previously a Salomon Nordic ski and boot athlete and will now represent the brand across all categories, with a strong focus on running...

July 30, 2019

Darn Tough Vermont®, World’s Toughest Sock, Continues to Support World’s Toughest Athletes as Official Sponsor of Spartan in 2019, 2020

Northfield, VT. (July 30, 2019) - Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, is furthering its ongoing support of Spartan racers as the official sock of the Spartan Race US race series, which now includes Spartan Trail US. As athletes dig deep...

July 26, 2019

Merrell Launches Their Most Sustainable Trail Runner to Date

ROCKFORD, Mich. (July 26, 2019) - Merrell, the brand that exists to give you all you really need to discover the simple yet profound power of the trail, has launched their most sustainable trail runner to date: The Bare Access XTR Sweeper. The Sweeper features recycled materials wherever possible and...

July 25, 2019

Kitsbow Announces New Board Member and Vice President of Product and Design

PETALUMA, Calif. (July 25, 2019) — Kitsbow, maker of premium cycling clothing and accessories, today announces the addition of Jim Gingrich to the Kitsbow Board of Directors as well as the promotion of Tim Clark to Vice President of Product and Design. Gingrich has twenty years of experience in investment...