July 23, 2019

Liv Cycling Reveals New Avail AR

NEWBURY PARK, Calif. (July 23, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, introduced the new versatile Avail AR to its extensive line of endurance-focused road bikes. The all-road capable Avail AR offers wide tire compatibility up to 38c and an updated geometry for a...

July 8, 2019

PEARL iZUMi Collaborates with PeopleForBikes to Encourage 2019 Tour Fans to Discover More Rides Using New RideSpot App

LOUISVILLE, Colo. (July 8, 2019) — PEARL iZUMi, the world’s leader in cycling apparel and footwear,is partnering with PeopleForBikes, a cycling advocacy group consisting of more than 1.3 million members, to bring a taste of the Tour to the U.S. with the launch of the Tour of Inspiration campaign featuring...

July 2, 2019

ElevenPine Kickstarts Successful Launch of World’s First Dual-Fit Multisport Short

Boulder, CO (July 2, 2019) – ElevenPine, the innovative apparel company disrupting the cycling and fitness industries, has almost tripled their original Kickstarter funding goal within days of launching its campaign introducing the World’s First Dual-Fit MultiSport shorts on June 26. Open for the next 43 days, this campaign continues...

July 1, 2019

LEM Helmets Welcomes World-Class Freeride and Dirt Jump Champ Grant ‘Chopper’ Fielder to Ambassador Team

MORGAN HILL, Calif. (July 1, 2019): LEM Helmets, manufacturer of safe, stylish, and performance-driven cycling helmets for road, mountain biking, commute, and kids, welcomes world-class freeride and dirt jump champion Grant ‘Chopper’ Fielder to the family and ambassador team. Competing on the international circuit for years, head judging the sport’s...

May 20, 2019

Dynafit Sponsors the Vail Trail Running Series

Colorado’s longest-tenured trail running series will serve as the unofficial summer kick off for mountain racers when it opens on Saturday, backed by a new title sponsor and boasting ambitions to reach a wider audience well beyond Eagle County. The 2019 Dynafit Vail Trail Running Series will open with the...

May 20, 2019

BRIKO USA Partners with Quality Bicycle Products for Bike Helmet Distribution

ASPEN, Colo. (May 20, 2019) --  Briko USA announces a partnership with Quality Bicycle Products (QBP) to distribute Briko road helmets to bicycle retailers in North America. Renowned for its helmets, protection and eyewear, Briko is now being distributed in the U.S. under ZG Holdings and headquartered in Aspen, Co....

May 14, 2019

Honey Stinger Announces Sponsorship of Marine Corps Marathon and Historic Half

STEAMBOAT SPRINGS, Colo. —Honey Stinger, the award-winning manufacturer of honey-based nutritional products, is pleased to announce its sponsorship of the 2019 Marine Corps Marathon and Historic Half Marathon.  As the proud energy gel partner of the events, products across Honey Stinger’s full lineup of Organic Energy Gels will be featured at...

May 14, 2019

Liv Cycling Adds To Intrigue Series With Lightweight Aluminum Model

NEWBURY PARK, Calif. (May 14, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, announced its agile all-mountain trail bike, Intrigue, is now available in a lightweight aluminum ALUXX model. The new Liv Intrigue is designed with the specific ability to charge down technical descents, up...

May 14, 2019

LEM Helmets-Sponsored Pro Women’s Cycling Team BePink Sets Sights on Amgen Tour Of California

MORGAN HILL, Calif. (May 14, 2019): This week, the Italian-based UCI pro women’s cycling team BePink will compete at the 3-day Amgen Tour of California road race from May 16-18. The team, sponsored by LEM Helmets, manufacturer of performance-driven cycling helmets for road, mountain, commute, and kids, will race exclusively...

May 9, 2019

REGGIE Releases Commemorative Pink Jersey to Honor Giro

Port Hope ON, Canada — In honor of the official start of pro cycling’s Grand Tour season – and particularly the founder’s favorite race, the Giro d’Italia’s – REGGIE cycling apparel has launched a commemorative pink jersey called the Rosa REGGIE, a nod to the Giro’s coveted Maglia Rosa leader’s...