July 6, 2022

lululemon Lunges Into Outdoor Apparel With ‘Convertible’ Hiking Kits

While lululemon has been making clothing for “sweaty pursuits” since 1998, it has never offered hiking-specific products — until now. The company debuted its Hike collection on July 5, launching 33 pieces of gear for both men and women. Its new brand category offers clothing that’s water-resistant, packable, and convertible,...

July 6, 2022

Speed and Responsibility are the Focus of La Sportiva’s Spring 2023 Climbing and Mountain Lines

BOULDER, CO (July 6th, 2022)/OUTDOOR SPORTSWIRE/ – La Sportiva, makers of the world’s finest mountain footwear, today announces their climbing and mountaineering product offerings for spring 2023. The Italian brand is releasing several new climbing and mountaineering footwear models this year: the Aequilibrium Speed GTX, the Mistral, and the Miura VS....

July 6, 2022

BRANWYN | Performance Innerwear Introduces New ‘Essential Busty Bra’

Bend, OR – July 6, 2022/OUTDOOR SPORTSWIRE/ –BRANWYN | Performance Innerwear, the groundbreaking sustainable performance Innerwear brand made by women for women, is thrilled to introduce the Essential Busty Bra to its line of Merino wool bralettes and underwear. Designed to provide more support and more coverage for women with a...

July 5, 2022

RoverPass and Campspot Announce Strategic Integration Simplifying Online Reservation Process

AUSTIN, TEXAS, UNITED STATES, July 5, 2022/OUTDOOR SPORTSWIRE/ – Today, RoverPass, a top-tier online campground booking marketplace and reservation management software, is excited to announce its partnership with Campspot, another extensive online marketplace. The collaboration enables access to a larger inventory selection through an integration that connects RoverPass and Campspot to...

June 30, 2022

CLIF Bar Enters the Pet Market with CLIF PET

CLIF Bar & Company this week released its newest product, CLIF PET dog treats, the brand’s first line of snacks not made for humans. The three flavors of CLIF PET Plant Based Jerky dog treats can be found in Petco locations nationally, and on CLIF Bar’s website. Outside Business Journal

June 30, 2022

Outdoor Vitals Redefines Ultralight with New Releases

CEDAR CITY, Utah (June 30, 2022)/OUTDOOR SPORTSWIRE/ – Outdoor Vitals, the Utah-based performance outdoor apparel and gear brand, continues to lead the pack in the ultralight space with the addition of the Tushar Rain Jacket and Altitude Sun Hoodie to their growing line of apparel, sleep systems, and packs. Available July...

June 29, 2022

Fenix Adds Another High-Performance Bike Light to its Impressive Lineup: Meet the BC21R V3.0

/OUTDOOR SPORTSWIRE/ - Raising the benchmark for its competitors, the Fenix BC21R V3.0 rechargeable bike light comes with a maximum 1200 lumens of bright light. Combine this with its maximum beam distance of 466 ft (142 m) and you have yourself one of the best bike lights on the market....

June 29, 2022

Athletic Brewing and Laird Superfood Re-Release In-Demand Beer Collaboration

SAN DIEGO, Calif. (June 29, 2022)/OUTDOOR SPORTSWIRE/ – Athletic Brewing Company, leading non-alcoholic brewery and one of TIME’s 100 Most Influential Companies 2022, has partnered with superfood pioneer Laird Superfood® on a second, coveted beer collaboration, Superfood Swell. The tropical IPA, inspired by Laird Superfood®’s coconut water, also includes hints of...

June 29, 2022

Renowned Cycling Coach Hunter Allen Launches Project FUERZA; Offers NFTs that Combine Pro’s Power, Other Data with Contemporary Art

Bedford, Virginia (June 29, 2022)/OUTDOOR SPORTSWIRE/ – Long considered a guru in cycling circles, specifically for his pioneering work in training with power, Hunter Allen is now launching Project FUERZA: The new NFT collection takes biometric data graphs from athletes at specific races, along with other inspirational materials, and employs world-renowned artists...

June 28, 2022

LifeStraw’s New Peak 8L Gravity Filtration Systems Offer the Most Rugged in High Capacity Filtration and Water Storage for Group Travel and Adventure

BALTIMORE (June 28, 2022)/OUTDOOR SPORTSWIRE/ – LifeStraw, a public health B Corp on a mission to provide equitable access to safe drinking water, announces the launch of its large capacity Peak Series 8L Gravity Water Filter Systems, designed for extended use in the outdoors and backcountry offering both high capacity, high flow...