January 19, 2022

Honey Stinger Launches NIL Program, Welcomes All Collegiate Athletes to Apply

STEAMBOAT SPRINGS, Colo. (January 19, 2022) /OUTDOOR SPORTSWIRE/ - Honey Stinger is pleased to announce the official launch of the College Hive, its Name, Image, and Likeness (NIL) program for collegiate athletes. The program is an extension of Honey Stinger’s current athlete ambassador community, The Hive. So far, over 100 diverse college...

January 13, 2022

Floyd’s of Leadville Introduces Immunity Tincture

Leadville, CO - /OUTDOOR SPORTSWIRE/ - Athlete-focused CBD products leader, Floyd's of Leadville is expanding its line with the new Immunity CBD Tincture that infuses the wellness properties of CBD and trusted, natural herbs, extracts, and vitamins. Immunity CBD Tincture Oil contains THC-free CBD blends that delivers wellness into your...

December 3, 2021

Honey Stinger CEO Steps Down

STEAMBOAT SPRINGS, CO, December 03, 2021 /OUTDOOR SPORTSWIRE/ - Honey Stinger, alongside its equity partner, Factory-LLC announces CEO Mike Keown will step down from his post at the end of the year for personal reasons. “After thoughtful consideration with my wife, and in discussions with the Factory and the Board,...

November 9, 2021

Ascent Protein’s Recovery Water Gains Nationwide Distribution at Sheetz Convenience Stores

DENVER, COLORADO - November 9, 2021 /OUTDOOR SPORTSWIRE/ - Ascent, one of America’s fastest growing sports nutrition brands, announces national distribution of its protein beverage, Recovery Water, at Sheetz Convenience Stores. Starting November 2, 2021, Ascent’s Recovery Water will be available at more than 400 Sheetz locations nationwide. Sheetz will...

October 15, 2021

Tailwind Nutrition unveils brand refresh & new matcha flavor

DURANGO, Colo. [Oct. 15, 2021] /OUTDOOR SPORTSWIRE/ - Tailwind Nutrition, the complete nutrition provider to athletes, has undergone a brand refresh, complete with a new logo, new packaging and a new website. Along with the fresh, sophisticated look on the same fuel and recovery products, Tailwind is simultaneously introducing its...

October 12, 2021

Ascent Protein Announces Partnership with Forging Youth Resilience (FYR)

DENVER, COLORADO - October 12, 2021 - This week, Ascent Protein announced a partnership with Forging Youth Resilience (FYR). From now, through the end of October, Ascent Protein will be offering the option to donate directly to FYR at check out on ascentprotein.com. FYR is a 501(c)(3) nonprofit organization that...

September 30, 2021

MANTRA Labs Announces Formation of Medical Advisory Board in Partnership with Sleep Performance Institute

AUSTIN, Tex. - SEPTEMBER 29, 2021 - MANTRA Labs™ (https://gomantralabs.com), a nutrition company that exists to ignite greatness through daily, simple, science-backed nutritional habits, today announces the formation of their medical advisory board in partnership with the Sleep Performance Institute (SPI) with the appointment of the co-founders, Michael Howell, MD...

September 22, 2021

Honey Stinger Launches NIL Program to Support Collegiate Athletes

STEAMBOAT SPRINGS, Colo. (Sept 22, 2021) /OUTDOOR SPORTSWIRE/ Honey Stinger is pleased to introduce its Hive College Ambassador Program, supporting student-athletes across the country in compliance with the NCAA’s recently updated name, image, and likeness (NIL) policies. The program will be accessible to student-athletes from any college or university through...

September 21, 2021

Ascent Protein Releases New Limited-Time-Only Whey Protein Flavor In Cookies & Cream

DENVER, COLORADO - Sept. 21, 2021 /OUTDOOR SPORTSWIRE/ This week, Ascent Protein announced a new, limited-time-only flavor release of their Native Fuel® Whey Protein in Cookies & Cream. Ascent conducted consumer surveys to inform this new flavor release. It will be sold while supplies last on Ascentprotein.com, on Amazon.com and...

September 21, 2021

Nutrition Company MANTRA Labs Announces New Partnership with HYROX

AUSTIN, Tex. - SEPTEMBER 21, 2021 /OUTDOOR SPORTSWIRE/ MANTRA Labs™ (https://gomantralabs.com), a nutrition company that exists to ignite greatness through daily, simple, science-backed nutritional habits, today announces a new partnership with the unique global fitness series - HYROX. MANTRA Labs will serve as an  official nutrition partner for the 2021...