March 16, 2017

Awaken Your Body and Mind with MTN OPS Ignite

SALT LAKE CITY (March 16, 2017) – MTN OPS, the leader in performance nutrition and supplementation for active lifestyle enthusiasts, today introduced its new energy, focus and re-hydration supplement, Ignite. Ignite features a cognitive blend that will give users increased mental focus and clarity. The enzymes choline bitartrate, L-tyrosine and...

March 16, 2017

FSN Capital Acquires a Majority Stake in Active Brands from Holta Invest

Oslo, Norway (March 16, 2017) - FSN Capital IV has signed an agreement with Holta Invest to acquire a majority stake in Active Brands, a leading Nordic supplier of premium sporting goods brands. Holta Invest, existing management and founders will re-invest alongside FSN Capital and continue to own a material stake...

March 16, 2017

Ibex Outdoor Clothing Introduces New Advocacy Program

White River Junction, VT (March 16, 2017) – Continually looking for ways to give back and affect change, Ibex Outdoor Clothing is proud to introduce the Ibex Impact Fund – a new advocacy program to support non-profit organizations that help communities and lands around them. Developed by Ibex’s internal CloseKnit...

March 16, 2017

Crescent Moon’s New Eva Snowshoe Launches on Kickstarter

Boulder, CO (March 16, 2017) Launching on Kickstarter today, Crescent Moon Snowshoes’ new Eva all-foam snowshoe is the start of a new era in snowshoeing. At least that’s what Men’s Journal has said. Ranked number one in the magazine from Outdoor Retailer’s 2017 Winter Show, and Gear of the Show...

March 15, 2017

Zenbivy Teams-Up with Verde Brand Communications for Integrated PR, Social Media, and Crowdfunding Partnership

SPOKANE, Wash. (March 15, 2017) – Zenbivy, an innovative, outdoor-inspired start-up company where minimalism and comfort intersect, has partnered with leading active lifestyle, integrated communications agency Verde Brand Communications for PR, social media management, and crowdfunding services. Zenbivy is disrupting the conventional way of sleeping outdoors with its new Zenbivy...

March 15, 2017

Implus Announces Acquisition of Global Leisure Concepts

(DURHAM, N.C.) – March 15, 2017 – Implus, a provider of athletic, fitness, and outdoor accessories, today announced the acquisition of Global Leisure Concepts Pty Ltd. (GLC). Based just outside of Melbourne, Australia, GLC previously operated as a distributor of Implus and other branded sporting goods products in the region. GLC’s...

March 15, 2017

Mustang Survival Celebrates at Bassmaster Classic with Mike McClelland

Burnaby, BC - Mustang Survival®, the North American brand known for innovative solutions for the most demanding marine environments, will be on hand at this month’s 2017 Geico Bassmaster Classic presented by DICK’S Sporting Goods in Houston, TX, March 24 – 26, 2017. Displaying and selling the most popular fishing...

March 15, 2017

Seirus Introduces New Heatwave™ Technology Face Protection for Winter ’17-‘18

San Diego, CA (March 15th, 2017) - Seirus is pleased to debut their new face protection with Heatwave™ technology for winter ’17-’18, featuring the next evolution in warmth and comfort. Seirus’ Heatwave technology is designed with a dual stage heat system, both kinetic and reflective, and utilizes one’s own heat creation.  The kinetic stage amplifies...

March 14, 2017

Royal Robbins Joins The Conservation Alliance

Bend, Ore., (March 14, 2017) — The Conservation Alliance today welcomes Royal Robbins as its newest member. The heritage brand’s commitment to The Conservation Alliance is the latest in a series of new environmental and corporate social responsibility initiatives led by CEO Michael Millenacker. “Environmental safekeeping is the foundation of our...

March 14, 2017

Beeline Bikes Works with Amazon To Offer Free Bicycle Assembly

SAN FRANCISCO, Calif. (March 14, 2017) – Beeline Bikes, the mobile bike shop that comes to you, is working with Amazon to provide on-site bicycle assembly and set-up for customers in eligible areas. Offering seamless convenience and all the amenities of a traditional brick-and-mortar bike shop, Beeline’s mobile platform brings...