PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 21, 2025
ShowcasedMorrison Outdoors to be Featured on ABC’s “Shark Tank”
Albuquerque, New Mexico /OUTDOOR SPORTSWIRE/ - Tavis Malcolm, Founder of Morrison Outdoors, will be pitching his company on the hit ABC television show "Shark Tank" on Friday, May 9th, at 8pm ET/PT. Morrison Outdoors specializes in creating safe and comfortable sleeping bags for infants and children designed to meet all AAP-recommended...
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April 18, 2025
Backpacker’s Pantry and Astronaut Foods announce participation in The Conservation Alliance’s ‘We Keep it Wild’ campaign
Boulder, Colo. (April 17, 2025) — OUTDOOR SPORTSWIRE - Backpacker's Pantry, the Boulder-based, family-owned producer of gourmet adventure meals, and its sister brand Astronaut Foods, known for its iconic freeze-dried space treats, are proud to participate in The Conservation Alliance’s Spring 2025 We Keep It Wild campaign. From April 17...
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April 18, 2025
UCAN Launches Salted Caramel Edge + Caffeine
Hamden, CT (April 18, 2025) /OUTDOOR SPORTSWIRE/ – UCAN, the leader in steady-release energy for athletes, is redefining race-day fueling once again with the launch of its newest innovation: Salted Caramel Edge + Caffeine. Delivering 75mg of caffeine and powered by LIVSTEADY®, UCAN’s proprietary, slow-release energy technology, the new gel...
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April 17, 2025
Design Meets Unmatched Comfort in Shibumi’s Latest Beach Essential
RALEIGH, N.C., (April 17, 2025) /OUTDOOR SPORTSWIRE/ —Shibumi the brand behind the world’s most innovative, wind-powered beach shade is leveling up the art of lounging with its first ever beach chair. Designed for effortless comfort and portability, this marks a natural evolution for Shibumi, whose shades have been redefining beach...
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April 16, 2025
Icebug North America to donate 100% of web sales this Earth Day
GOTHENBURG, Sweden (April 16, 2025) /OUTDOOR SPORTSWIRE/ - This Earth Day, Icebug, the Swedish footwear company known for developing shoes with world-leading grip, will donate 100% of its North American website sales to non-profit organizations supporting land conservation in the United States and Canada. The company’s U.S. sales will support...
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April 16, 2025
Sun Blessed Skin Launches 1st Tee Golf Sunscreen
SANIBEL, FL. ( April 16, 2025) /OUTDOOR SPORTSWIRE/ - In an effort to enhance golfer safety, Sun Blessed Skin Sunscreen is launching 1st Tee Golf Sunscreen. Specifically formulated for golfers, this innovative sunscreen delivers superior, non-greasy sun protection that caters to the unique needs of the sport with a formula...
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April 16, 2025
Switchback Spring opening keynote to feature Jim Weber, former Brooks CEO
NASHVILLE, Tenn. (April 16, 2025) /OUTDOOR SPORTSWIRE/ – At a gathering designed to energize conversations between retailers, brands, and all levels of the outdoor industry, Switchback Spring will open with a conversation between Jim Weber, former CEO of Brooks, and Melanie “Mel” Strong, founding partner at Next Ventures, a health,...
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April 16, 2025
Royal Robbins expands iconic carbon neutral Pucker collection for Spring 2025
SAN FRANCISCO (April 16, 2025) /OUTDOOR SPORTSWIRE/ – Outdoor adventure apparel brand Royal Robbins expands its best-selling Desert Pucker collection for Spring 2025 with the addition of the women’s Desert Pucker and the Camino Pucker for men and women. Since its debut in 1999, the Desert Pucker has built a...
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April 16, 2025
Ride1Up Introduces the Vorsa
April 16, 2025 /OUTDOOR SPORTSWIRE/ - Ride1Up, a leader in high-performance, high-value electric bikes, proudly announces the launch of the Vorsa, the most versatile and customizable ebike on the market. Designed for urban commuters, adventure seekers, and families, the Vorsa combines modular design, premium engineering, and advanced technology to create...
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April 16, 2025
The Uninvited Invitational Gathers 75 Female Snowboarders From 20 Countries At Woodward Park City To Close Out The Season With $60,000 in Prize Money
Woodward Park City, Utah /OUTDOOR SPORTSWIRE/ - This year’s Invitational welcomed 75 competitors from 20 countries who threw down technical rail tricks for a share of the $60,000 prize purse—and the opportunity to stake their claim and legacy in the sport of snowboarding forever. Born from a grassroots movement and...
