PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 13, 2025
New Book Series Focused on Body Image and Empowerment for Girls with Researcher and Social Entrepreneur Vanessa Coulbeck
/OUTDOOR SPORTSWIRE/ - Strong Girl Publishing is excited to announce a new series, The Mirror Diaries, which will focus on themes of empowerment and body image through a lens of movement and sport in a way that speaks to the girls who need this information the most. The first book...
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January 10, 2025
Fleet Feet Opens Locally-Owned Store in Burlington, NC
BURLINGTON, N.C. and CARRBORO, N.C. (January 10, 2025) — Fleet Feet, the nation's leading franchisor of locally owned run specialty stores, will open a new location in Burlington, N.C., on Jan. 10, 2025, at 3816 Rural Retreat Road. This will be the third Fleet Feet store owned by John and...
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January 9, 2025
La Sportiva’s 24/25 Ski Collection Continues to Win Awards
BOULDER, Colo. (January 9, 2025) /OUTDOOR SPORTSWIRE/ - La Sportiva, makers of the world’s finest mountain gear, has garnered a number of notable awards for their new 24/25 ski hard goods collection. This year’s lineup showcases the company’s most advanced ski and boot designs to date, earning accolades in a...
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January 9, 2025
Craft Sportswear Launches High-Performance Teamwear Collection in the U.S.
SEATTLE – January 9, 2025 /OUTDOOR SPORTSWIRE/ - Craft Sportswear, the Swedish brand renowned for its commitment to innovation and excellence in endurance sports, is thrilled to announce the launch of its Teamwear Collection in the United States. This move marks the introduction of Craft’s decades of expertise in outfitting...
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January 9, 2025
Mammut grows its sales team with two new agencies tasked with leading brand growth in 2025 and beyond
WILLISTON, Vermont (Jan 9, 2025) /OUTDOOR SPORTSWIRE/ — Mammut, a brand synonymous with innovation and safety in mountain gear since its founding in 1862, will be partnering with two new sales agencies in the new year - Trail House Sales & Marketing Group and Redstone. Trail House will be driving...
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January 9, 2025
Need More Buckmen? New Episodes of “Buck Commander” Streaming Now on MyOutdoorTV
DENVER (January 9, 2025) /OUTDOOR SPORTSWIRE/ - Get ready for big bucks and even bigger laughs as the Buckmen add fresh episodes of Buck Commander, now streaming on MyOutdoorTV. Join fan-favorites Willie Robertson, country music sensations Luke Bryan, Jason Aldean, and Tyler Farr, former MLB stars Adam LaRoche, Ryan Langerhans,...
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January 8, 2025
Rossmönster Welcomes New Chief Revenue Officer to Drive Strategic Growth
LONGMONT, Colo. (January 8, 2024) /OUTDOOR SPORTSWIRE/ — Rossmönster, the leader in purpose-built adventure vehicles, is thrilled to announce the appointment of Timothy Morgan as Chief Revenue Officer. Morgan brings to Rossmönster over two decades of experience in the RV industry, having honed his skills in sales, business development and...
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January 8, 2025
ROLL Recovery Hires Business Development Lead, Enlists The Endorphin Group
BOULDER, Colo. (Jan. 8, 2025) /OUTDOOR SPORTSWIRE/ – ROLL Recovery, an award-winning leader in the recovery and athletic performance space and innovators of deep tissue massage therapy tools and recovery footwear, has hired Craig Sinbine to lead business development. In tandem, the brand has also partnered with a new sales...
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January 8, 2025
2025 Borealis Fat Bike Worlds returns to Crested Butte January 24-26th, 2025
Crested Butte, Colo. (Jan 8, 2025) /OUTDOOR SPORTSWIRE/ - The Borealis Fat Bike Worlds are set to return to their birthplace in Crested Butte, Colorado, from January 24 to 26, 2025, marking the event's 10th anniversary. This milestone celebration, themed "Return to the Roots," promises a weekend filled with competitive...
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January 8, 2025
Excalibur’s Best-Selling Crossbow Gets a Massive Overhaul with the New Mag Max
Kitchener, ON – January 8, 2025 /OUTDOOR SPORTSWIRE/ - Excalibur Crossbow is proud to unveil the Mag Max, an exciting update to the Mag lineup. Building on the success of the Mag 340, a trusted favorite since 2020, the Mag Max introduces cutting-edge enhancements that significantly improve durability, safety, and...
