PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 6, 2025
ALTRA Elevates The Trail Experience With The Lone Peak 9 and Lone Peak 9+
DENVER, Colo. (January 6, 2025) /ENDURANCE SPORTSWIRE – Altra, a leading innovator in performance running, is thrilled to announce the release of the highly anticipated Lone Peak 9 and Lone Peak 9+, as well as the Lone Peak Hiker 3 and Lone Peak 9 Waterproof Low and Mid models. These...
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January 3, 2025
Armada Launches First-Ever Ski Boot Collection
Park City, UT - January 3, 2025 /OUTDOOR SPORTSWIRE/ - Today, Armada, manufacturer of winter sports equipment, announced the launch of its first-ever ski boot collection, the AR ONE. The result of the collaborative effort from a global team with more than 100 years of experience in boot development, AR...
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January 2, 2025
SUUNTO Shifts to Direct Distribution Model for Dive Channel
Vantaa, Finland, January 2, 2025 /OUTDOOR SPORTSWIRE/ – Suunto, makers of navigational equipment for adventures above ground and underwater announced that as of January 1st, 2025, the brand will distribute its products directly to the Dive Channel in North America. This move includes Independent Dive Centers, Dive Instructors and Schools...
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January 2, 2025
Merrell Disrupts Hike Footwear With SpeedARC Surge BOA: A Lightweight Fusion for Effortless Hiking
ROCKFORD, Mich., (Jan. 2, 2025) /OUTDOOR SPORTSWIRE/ — Merrell, the world's leading hiking and outdoor footwear brand, is proud to once again lead the outdoor industry into a new era with the unveiling of the SpeedARC Surge BOA. The SpeedARC Surge BOA introduces an athletic fast hiking sneaker, merging style, fit...
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January 2, 2025
FinisherPix is the Official Photography Partner for the Inaugural San Antonio Marathon to Capture Historic New Chapter in Texas Running
BOULDER, Colo. - January 2, 2025 /OUTDOOR SPORTSWIRE/ - FinisherPix, the premier provider of endurance sports photography powered by Outside Interactive Inc., is proud to announce its partnership with the newly established San Antonio Marathon, set to make its debut on December 7, 2025. This collaboration unites FinisherPix's photography expertise with...
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December 30, 2024
The BWR Festival Expands with the Inaugural Belgian Waffle Run
Del Mar, CA (December 30, 2024) /OUTDOOR SPORTSWIRE/ – The Belgian Waffle Ride (BWR) Festival, renowned for its grit, fun, and sense of community, is breaking new ground in 2025 with the Inaugural Belgian Waffle Run. This fast and fun 5,000-meter costume-friendly dash will take place on Saturday, April 26, 2025,...
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December 27, 2024
The Best of the Best: Outdoor Sportswire Announces Its Most Popular Press Releases of 2024
December 27, 2024 - San Diego, Calif. /OUTDOOR SPORTSWIRE/ As we embark upon 2025, Outdoor Sportswire has compiled a list of its most viewed press releases over the past year. This year's announcements highlight trends in innovation, leadership, and community engagement. Popular topics included sustainable product launches, strategic executive hires,...
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December 27, 2024
Sumarpo Powers IRONMAN 70.3 Muskoka with Eco-Friendly Wetsuits Through 2025
December 27, 2024 /OUTDOOR SPORTSWIRE/- Muskoka’s wild landscapes and iconic lakes define the IRONMAN 70.3 experience. Partnering with Sumarpo through 2025, the race deepens its alignment with nature, offering athletes a wetsuit choice that reflects their respect for the environment and their love for the sport. Nestled in Canada’s picturesque...
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December 26, 2024
Fleet Feet Expands in Puget Sound With Acquisition of South Sound Running Stores
OLYMPIA, Wash., PUYALLUP, Wash. and CARRBORO, N.C. (Dec. 26, 2024) /OUTDOOR SPORTSWIRE/ - Fleet Feet, the largest franchisor of run specialty stores, has announced the acquisition of two key locations in Olympia and Puyallup, Washington. Following the retirement of South Sound Running founders Greg Klein and Joan Marchioro, Wade and...
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December 26, 2024
2025 Swimrun CÔTE D’AZUR: Adventure Awaits with Sumarpo
December 26, 2024 /OUTDOOR SPORTSWIRE/ - Swimrun CÔTE D'AZUR will continue its collaboration with Sumarpo in 2025, furthering the spirit of adventure, sportsmanship, and community. Together, we’re committed to creating even more opportunities for athletes to embrace the thrill of swimrun, celebrate teamwork, and connect with a like-minded community of...
