PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 5, 2026
Amie Engerbretson Joins the °bootcap® Athlete Team
SALT LAKE CITY, UT (February 5th, 2026) /OUTDOOR SPORTSWIRE/ - °bootcap®, the purpose built ski boot insulation accessory designed to keep skiers’ feet warmer without batteries or electronics, is proud to welcome professional skier Amie Engerbretson to its growing athlete roster. A force in the freeride skiing world, Engerbretson has...
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February 5, 2026
Outdoor Sportsman Group Honors NSSF’s Chris Dolnack at SHOT Show
DENVER (February 5, 2026) /OUTDOOR SPORTSWIRE/ – Outdoor Sportsman Group (OSG) recognized Chris Dolnack, Senior Vice President and Chief Customer Officer for the National Shooting Sports Foundation (NSSF), with the media company’s prestigious Lifetime Achievement Award at the annual NSSF Shooting, Hunting and Outdoor Trade Show (SHOT Show) in Las...
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February 5, 2026
2026 iKon Tailgate Tour Presented by Mercury® Announces Four Qualifying Events and Championship Grand Prize Boat Package
UNITED STATES (February 5, 2026) /OUTDOOR SPORTSWIRE/ — iKon Boats announced the return of the 2026 iKon Tailgate Tour presented by Mercury Marine, a grassroots bass fishing tournament series designed for everyday anglers competing at iconic fisheries across the Southeast. The 2026 season features four qualifying events followed by a FREE...
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February 5, 2026
MLFNOW! on MyOutdoorTV: Major League Fishing’s Tackle Warehouse Pro Circuit Stop 1 Presented by B&W Trailer Hitches
DENVER (February 5, 2026) /OUTDOOR SPORTSWIRE/ – Streaming live on MLFNOW! on MyOutdoorTV from the Harris Chain of Lakes in Leesburg, Fla., a field of top pro anglers are competing in the 2026 Major League Fishing (MLF) Tackle Warehouse Pro Circuit Stop 1 Presented by B&W Trailer Hitches. The three-day...
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February 4, 2026
SMITH Opens New Portland Headquarters Where Outdoor Heritage Meets Workspace
Portland, OR (February 4, 2026) /OUTDOOR SPORTSWIRE/ – SMITH – an outdoor industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling – is pleased to announce its relocation to a new Portland, Oregon-based headquarters. The move honors SMITH’s continued connection and commitment...
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February 4, 2026
ZipFit Launches Espresso Touring Liner
Carbondale, CO (February 4, 2026) /OUTDOOR SPORTSWIRE/ - ZipFit, the industry leader in customizable ski boot liners, today announced the launch of the ZipFit Espresso, a purpose-built touring liner designed for long missions, high alpine expeditions, and modern lightweight alpine touring boots. In an industry increasingly focused on shaving grams at...
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February 4, 2026
Outdoor Retailer To Embed 150 Creators on Show Floor with debut of Wild Reach
MINNEAPOLIS (February 4, 2026) /OUTDOOR SPORTSWIRE/ — This August, Outdoor Retailer, the national gathering for the U.S. outdoor industry, will debut the Wild Reach Initiative, a program embedding 150 outdoor-focused creators directly into the event. Designed for a moment when audiences are increasingly tuning out automated content, the initiative brings...
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February 4, 2026
Premier Ultrarunner Courtney Dauwalter Partners with Näak Through 2029 Season to Strengthen Ultra-Mindset
OGDEN, Utah (February 4, 2026) /OUTDOOR SPORTSWIRE/ — World-renowned ultrarunner Courtney Dauwalter has partnered with Näak, making the Canadian sports nutrition brand her official fuel sponsor for the 2026 season. Näak and Dauwalter share a passion for the “Ultra-Mindset,” and through this partnership Dauwalter will be using Näak fuel to...
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February 4, 2026
Mountain Equipment opens showroom with Urban Outdoor Sales at Outdoor Market Alliance
LAKEWOOD, CO (February 4, 2026) /OUTDOOR SPORTSWIRE/ – Urban Outdoor Sales (UOS) announces the opening of a dedicated showroom featuring Mountain Equipment and its other brands at the Outdoor Market Alliance (OMA) in Lakewood, Colorado. The showroom marks a significant milestone for Mountain Equipment in the United States as it...
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February 4, 2026
Rumpl Expands Outdoor Distribution in Australia and New Zealand Through Trail Head Goods Partnership
PORTLAND, Ore. (February 4, 2026) /OUTDOOR SPORTSWIRE/ - Rumpl, the category creator for technical outdoor blankets, is expanding its global footprint with a new exclusive distribution partnership with Head Goods Co. throughout Australia and New Zealand. The expansion comes alongside new leadership additions at Rumpl, including the appointment of James...
