PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 15, 2025
Garmin unveils the HRM 600 heart rate monitor with more ways to capture and improve training
OLATHE, Kan. (May 15, 2025) /OUTDOOR SPORTSWIRE – Garmin (NYSE: GRMN) today announced the HRM 600 – a premium heart rate monitor that gives athletes new performance data and ways to help improve their training. The monitor provides accurate heart rate readings, while also tracking heart rate variability (HRV), and...
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May 14, 2025
No More Funky Hydration Reservoirs: DRYE Fan Launches on Kickstarter to Fix Outdoor Gear’s Oldest Problem
SAN FRANCISCO /OUTDOOR SPORTSWIRE/ - DRYE™ Fan, a powerful, rechargeable drying device for hydration bladders, has officially launched on Kickstarter, offering an efficient and hygienic way to help keep hydration systems clean and ready for use. With DRYE Fan, outdoor enthusiasts, endurance athletes and adventurers have a smarter, faster way...
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May 14, 2025
Academy Sports + Outdoors Expands Eyewear Lineup with Addition of Wiley X’s WX JAKL
Frisco, TX /OUTDOOR SPORTSWIRE/ - Academy Sports + Outdoors is broadening its premium protective eyewear selection with the addition of the Wiley X’s WX JAKL, a standout in the brand’s 2025 lineup. Engineered for those who demand both style and uncompromising performance, the WX JAKL represents the latest evolution in Wiley...
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May 14, 2025
S M B L: A Brand for the Demanding Pursuit of Presence.
Northern California /OUTDOOR SPORTSWIRE/ - S M B L (pronounced ‘symbol’) stands for ‘simple moments breathe life’ and launches today with a ‘simple’ but powerful premise: presence is everything. S M B L is a brand for those who find clarity, purpose, and freedom through movement on the trail, in the...
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May 14, 2025
Brands and retailers rally behind Switchback Spring as new outdoor industry gathering gears up for June debut
NASHVILLE, TENNESSEE (May 14, 2025) /OUTDOOR SPORTSWIRE/ – Switchback Spring, the education and business gathering for the outdoor industry, is gearing up for its Nashville debut this June 16-18, 2025, with a sold out exhibition floor, specialty retailers representing 35 states, and a three-day slate of top-tier education sessions. Hosted...
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May 14, 2025
RECCO and CamelBak expand their partnership with the first mountain bike pack featuring RECCO technology
STOCKHOLM, Sweden (May 14, 2025) /OUTDOOR SPORTSWIRE/ — RECCO, the global standard in outdoor search technology, is proud to announce the latest milestone in its ongoing partnership with CamelBak: the launch of the H.A.W.G. 20 mountain bike pack, the first MTB backpack on the market equipped with an integrated RECCO...
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May 14, 2025
Wild Rye and SEPTEMBER Release Limited-Edition Swimwear Collection
Sun Valley, ID (May 14, 2025) /OUTDOOR SPORTSWIRE/ – Wild Rye, a premium women-led brand that creates beautifully designed technical apparel to empower women in the outdoors and beyond, is thrilled to announce a new collaboration with SEPTEMBER, the women-owned surfwear brand celebrated for its sustainable and high-performance swimwear. This...
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May 14, 2025
Discover Outdoor Adventures with GAME & FISH TV – Stream Free Now
DENVER (May 14, 2025) /OUTDOOR SPORTSWIRE/ - GAME & FISH TV, a dynamic new FAST (Free Ad-supported Streaming TV) channel powered by Outdoor Sportsman Group, is dedicating hours of fan-favorite shows for thrill seekers and outdoor enthusiasts. In May, GAME & FISH TV continues to focus on the six outdoor...
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May 14, 2025
Sun Valley Resort Honored with NSAA Climate Change Impact Award for Innovative Geothermal Snowmelt System
Sun Valley, ID (May 14, 2025) /OUTDOOR SPORTSWIRE/ – Sun Valley Resort has been named the first place recipient of the prestigious National Ski Areas Association (NSAA) Golden Eagle Awards, in recognition of the resort’s ongoing commitment to environmental stewardship and the exceptional performance of its geothermal snowmelt system at...
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May 13, 2025
Beach Football League & Shibumi Shade Announce Game-Changing Partnership
Los Angeles, CA /OUTDOOR SPORTSWIRE/ - The Beach Football League (BFL), the nation’s newest beach sports organization, is proud to announce a landmark partnership with Shibumi Shade, the brand synonymous with effortless beach comfort. As part of this multi-year collaboration, Shibumi Shade will become the Official Shade of the Beach...