PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 15, 2021
Buddy Now Guards Florida’s Outdoors and Adventure Fans
RICHMOND, Va. March 15, 2021 —Buddy (https://buddyinsurance.com/), the e-commerce startup named among the country’s five best personal accident insurance offerings by Investopedia, today announced it has been approved to offer its coverage to the Sunshine State. Florida marks the 41st state to approve the fast-growing insurtech agency, which offers instant...
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March 15, 2021
Mountainsmith Partners With Meteorite PR
Boulder, CO (March 2021)- Mountainsmith, the Colorado-based company that has spent more than 40 years as a leading gear manufacturer specializing in durable goods for hiking and camping, announced today that it has named Boulder-based Meteorite PR as its public relations firm of record as it unveils new product lines...
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March 15, 2021
The Pikes Peak APEX presented by RockShox Welcomes Back GE Johnson for 2021
Colorado Springs, CO – March 15, 2021 – Sports Strategies announces a three-year partnership between GE Johnson and The Pikes Peak APEX. GE Johnson first joined The APEX as a Supporting Sponsor in the event’s inaugural year, and this partnership expands the relationship through 2023. “GE Johnson came on board...
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March 14, 2021
Introducing the Latest Running Headlamp From Fenix, The HL18R-T
Fenix is known for offering some of the best trail running and hiking headlamps on the market, and their latest release is no exception. Introducing the HL18R-T. This revolutionary running headlamp from Fenix offers the perfect combination of lightweight design and high-performance features. The HL18R-T headlamp features Fenix’s innovative patented...
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March 12, 2021
Registration opens for coveted spots in the Gold Rush Bike Rally, a one of a kind Colorado “gravel bike hootenanny”
Boulder, CO. (March 12th, 2021) –Today Adventure Fit announces the revival of Gold Rush Bike Rally, a gravel bike hootenanny in historic gold mining country west of Boulder, Colorado. The event combines the best elements of a gravel bike adventure, block party, and small town festival and is the sister...
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March 12, 2021
Vertical Brands Unveils Line of Outdoor Apparel from CB Sports
Eatontown, NJ. – Vertical Brands (“VB”) launches the new outdoor apparel line for CB Sports. The iconic CB Sports brand was an enormous success in the 1980s. They were originally founded on the purity and necessity of better designed and practical skiwear for the Northeast’s ski slopes. A world-class skier...
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March 12, 2021
Athletes using SWIX PRO Dominate 2021 American Birkebeiner Podium
HAVERHILL, Mass. --Athletes using SWIX’s PRO non-fluorinated wax system claimed 11 out of 12 podium spots in the 2021 American Birkebeiner’s Elite race category. SWIX swept both the men’s and women’s skate podium on Saturday, February 27, as well as Sunday’s Women’s classic podium. Athletes using the premier non-fluorinated race...
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March 11, 2021
NuORDER Announces $45M Funding
LOS ANGELES, CA - NuORDER, the leading B2B e-commerce platform announces it has raised $45 million in a round led by Brighton Park Capital and Imaginary Ventures. The funding is a testament to the acceleration of digital buying and selling over the past twelve months and signals future growth opportunities...
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March 11, 2021
Osprey Aether™ 55/Ariel 55 Named BACKPACKER Magazine Editors’ Choice Gold Award Winner
Cortez, CO – March 11, 2020– Osprey, a leader in creating top-quality, high-performance, innovative carry solutions is pleased to announce that the brand’s men’s Aether™ 55 and women’s Ariel 55, received BACKPACKER Magazine Editors’ Choice Gold Award. The Editors’ Choice Gold Award is bestowed on products that have sustained years of...
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March 11, 2021
Royal Robbins Opens Retail Store on Newbury Street in Boston
SAN FRANCISCO, Calif. (March 11, 2021) — Outdoor lifestyle apparel brand, Royal Robbins, whose vision is to inspire adventure, opens its first retail store in downtown Boston located at 304 Newbury Street. Opening its doors on March 7, the new 1,000 square-foot retail store is located in the heart of...
