December 1, 2022

Nissan Formula E Team Unveils High Performance Merino Wool Racing Uniforms in Collaboration with The Woolmark Company

/OUTDOOR SPORTSWIRE/ - The Woolmark Company has joined the Nissan Formula E Team as its technical partner to develop an innovative Merino wool-rich team kit. ​​Season 9 will be Nissan’s fifth in the ABB FIA Formula E World Championship, and marks the start of the Gen3 era. Nissan races in...

December 1, 2022

Sweet Protection Adds U.S. Alpine Racing Veteran Tommy Ford to Athlete Team

BOULDER, CO - DECEMBER 1, 2022 /OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles, and technical clothing, announced today that it has signed an athlete partnership contract with three-time Olympian and veteran World Cup Alpine ski racer Tommy Ford, putting one of the biggest names in U.S. skiing under...

November 29, 2022

Tailwind Nutrition Partners with Friends of CAIC at Trailheads to Promote Winter Backcountry Safety

Durango, Colo. (Nov. 29, 2022) /OUTDOOR SPORTSWIRE/ – Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, has partnered with Friends of the Colorado Avalanche Information Center (FoCAIC) to support its Trailhead Outreach Program. Throughout the 2022/2023 winter season, FoCAIC will visit backcountry trailheads throughout the...

November 22, 2022

Bajío Sunglasses Teams Up with Collegiate Bass Fishing Series

New Smyrna Beach, FL (Nov. 22 2022) /OUTDOOR SPORTSWIRE/ - Bajío, maker of blue-light filtering, sustainable performance sunglasses, is excited to announce a partnership with the Association of Collegiate Anglers. As part of this partnership, Bajio will activate on-site at events, products will be featured in prize payouts, and sunglasses...

November 22, 2022

Dkota Grizzly Announces Ambassador, Michael Ryan Clark, filmmaker, photographer, conservationist

St Louis, MO, November 22, 2022 /OUTDOOR SPORTSWIRE/ – Men’s rugged lifestyle apparel company DKOTA Grizzly, is pleased to announce their forged relationship with Michael Ryan Clark: award-winning filmmaker, photographer and media conservationist. The owners of Dkota Grizzly first met Michael the winter of 2022, at the January Outdoor Retailer Show...

November 10, 2022

Honey Stinger Teams Up with Professional Athletes in $15M Equity Round

Steamboat Springs, Colo. (November 10, 2022) /OUTDOOR SPORTSWIRE/ – Honey Stinger is proud to announce that 10 professional athletes have joined its ownership team. The athletes participated alongside Honey Stinger’s main investor, Factory LLC, as part of a $15M raise for the rapidly growing sports nutrition brand. The investment was facilitated...

November 8, 2022

World Premiere Above Mount -Blanc: Soul Flyers Accomplish the Longest Relief Flight in Wingsuit

/OUTDOOR SPORTSWIRE/ - After flying over the pyramids of Egypt at the end of last year and more recently the Taj Mahal, Fred Fugen, the most famous wingsuiter, is tackling another monument… Natural this time! Flying close to the Roof of Europe and continuing with a flight in relief -...

November 4, 2022

Montane Sponsored Kendal Mountain Tour Goes Local this Weekend at Over 50 US Locations

Boulder, CO (November 4th, 2022)/OUTDOOR SPORTSWIRE/ – British outdoor apparel and equipment brand, Montane, is pleased to offer their continued support of the popular Kendal Mountain Tour as it continues on tour to over 50 US screening locations this weekend. As a presenting sponsor alongside OS Maps, Montane is excited to share...

November 3, 2022

FORLOH Welcomes Duck Dynasty’s Willie Robertson as Brand Ambassador

WHITEFISH, Mont. - November 3, 2022 /OUTDOOR SPORTSWIRE/ – FORLOH (https://forloh.com), a 100 percent sourced and made in America technical outdoor brand, today welcomes Willie Robertson to the team as Brand Ambassador. Robertson is an American TV Personality, businessman, and active hunter and outdoorsman, and starred in A&E's hit TV series,...

November 2, 2022

Ski Sensation, Ted Ligety, Partners with CARV to Revolutionize Modern Ski Coaching

/OUTDOOR SPORTSWIRE/ - Two-time Olympic gold medallist and five-time World Alpine Ski Champion Ted Ligety shares the secrets of a perfect ski turn as he announces a new partnership with Carv, the world's first training system that measures your skiing in real time. A magnetic personality on the snow, Ted...

October 27, 2022

POC Release Hedvig Wessel Signature Collection

/OUTDOOR SPORTSWIRE/ – POC is excited to release a new Signature Collection which has been designed exclusively with leading freeride skier, Hedvig Wessel. Influenced by her homeland, Norway, it’s a collection that draws on her natural artistic talents and is inspired by the beautiful and commanding national mountain of Norway, Stetind....

October 24, 2022

LOWA welcomes John Roskelley, Legendary Mountain Climber and Author to Ambassador Team

STAMFORD (October 24, 2022)/OUTDOOR SPORTSWIRE/ – LOWA Boots, the global footwear brand recognized for its 100 years of quality European hand-crafted heritage, has expanded its ambassador team with the addition of iconic climber, author and environmentalist, John Roskelley. Roskelley’s most notable climbs include the third ascent of the northeast ridge of Dhaulagiri...

October 21, 2022

Granite Gear’s Grounds Keepers Collect 10,000 Pounds of Trash in 1 Year

Two Harbors, MN — October 21, 2022 /OUTDOOR SPORTSWIRE/ – Since 2017, Granite Gear has sponsored a diverse group of hikers, paddlers, and nature lovers who pack out trash year-round. They spread the word about cleaning up our planet, whether that be green spaces in a city, beaches, national parks, or...

October 20, 2022

Honey Stinger Teams up with Angel McCoughtry to Inspire Atlanta Community with Revitalized Basketball Courts

STEAMBOAT SPRINGS, Colo. (October 20, 2022)/OUTDOOR SPORTSWIRE/ – Honey Stinger and Angel McCoughtry, WNBA superstar and two-time Olympic gold medalist, are set to unveil two refurbished basketball courts in Atlanta, Georgia. Located at Maddox Park, the courts are restored in partnership with Project Backboard, an organization that renovates public basketball courts with the...

October 20, 2022

RECCO Renews Partnership With Freeride World Tour Until 2025

STOCKHOLM, Sweden. (Oct. 20, 2022)/OUTDOOR SPORTSWIRE/ – RECCO, manufacturer of rescue technology that makes backcountry travelers more searchable, renewed its partnership with the Freeride World Tour (FWT) through 2025. Each competitor on the FWT, the Qualifier Tour and the Junior Tour will receive a RECCO rescue reflector, as part of both organizations’...

October 20, 2022

POC and Marco Odermatt unveil future partnership with signature goggle

/OUTDOOR SPORTSWIRE/ - Ahead of the new World Cup season start in Sölden, Austria, POC and Marco Odermatt are proud to announce their continued partnership with a new long-term agreement. The new four-year partnership is celebrated with a limited-edition signature series goggle, designed exclusively by Marco and POC, and which...

October 18, 2022

Sweet Protection Partners with Freeskier Jesper Tjäder for Exclusive New Products

(BOULDER, CO - October 18, 2022)/OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has partnered with acclaimed Swedish freestyle skier and Olympic medalist Jesper Tjäder for a limited edition release of its Looper Mips Helmet and Boondock RIG Reflect Goggles, available...

October 13, 2022

The Woolmark Company and Luna Rossa Prada Pirelli confirm their technical partnership ahead of the 37th America’s Cup

/OUTDOOR SPORTSWIRE/ - The Woolmark Company and Luna Rossa Prada Pirelli will take to the seas once more, as the global authority on wool continues as the official technical partner of the America’s Cup team. The partnership has extended to better support the team and crew, who will continue to...

October 11, 2022

Building on Success, Outdoor Research, Oboz, Osprey, and 52 Hike Challenge Launch Second Year of Over 50 Outside

SEATTLE (Oct. 11, 2022) — Over 50 Outside, a program created by Outdoor Research, Oboz, and Osprey in collaboration with 52 Hike Challenge and In Solidarity is pleased to announce the launch of its second annual program. Over 50 Outside was launched last year to inspire women over the age of...

October 11, 2022

Range of Motion Project Uses Funding from Gnarly Nutrition’s Fuel For Life Grant to Lead Global Mobility Campaign Providing Prosthetic Care to Amputees in Need

DENVER, CO — October 11, 2022 /OUTDOOR SPORTSWIRE/ - Range of Motion Project (ROMP) is thrilled to share that they were selected as the Gnarly Nutrition Fuel for Life Grant recipient. ROMP was chosen as the winner from over 150 submissions, and was awarded the $12,000 Grand Prize based on...

October 6, 2022

Hi-Tec Returns To Its Trail Running Roots with Three-Year Sponsorship of Run Catalina Event Series

LOS ANGELES, October 6, 2022 /OUTDOOR SPORTSWIRE/ - Heritage outdoor footwear, apparel, and accessories brand Hi-Tec®, has announced its intended return to the forefront of trail running, beginning with the title sponsorship of the Run Catalina race series, which will now be called the Hi-Tec Run Catalina Series. Through this...

October 4, 2022

Mountain Equipment Launches US Ambassador Program

Scarborough, ON (October 4, 2022)/OUTDOOR SPORTSWIRE/ – Mountain Equipment launches its first US Regional Ambassador Program, beginning this fall/winter season. The program will have four ambassadors in place - one each in the Rockies and Mid-Atlantic and two in the Pacific Northwest and plans to increase the roster in 2023. Each ambassador will...

September 30, 2022

SITKA Gear Introduces: SITKA STUDIO

/OUTDOOR SPORTSWIRE/ – SITKA Gear is thrilled to introduce SITKA STUDIO, a new innovation incubator that aims to expand the boundaries of culture through design exploration, brand collaborations and conservation. To debut SITKA STUDIO, the brand has partnered with one of America’s oldest instrument makers, Martin Guitar, and three-time ACM Male...

September 28, 2022

Cotopaxi Names CARE Ecuador as Newest Impact Partner

Salt Lake City, UT (Sept. 28, 2022) /OUTDOORS SPORTSWIRE/ - Cotopaxi, a certified B Corporation™, adventure gear and apparel brand, announces their impact partnership through the Cotopaxi Foundation with CARE Ecuador (CARE) to bolster their work in ensuring community resilience through the lens of gender equity. Funding will support CARE’s...

September 23, 2022

Rab and Banff Centre Mountain Film and Book Festival Celebrate 6th Year of Partnership

September 22, 2022 /OUTDOOR SPORTSWIRE/ - British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) and Banff Centre Mountain Film and Book Festival are excited to celebrate the 6th anniversary of their partnership. Taking place from October 29th to November 6th in Banff and Canmore, the 47th edition of the...