June 16, 2022

Zealios And Life Time® Announce Multi-Year Partnership for Iconic Athletic Events

BEND, Oregon, June 16, 2022 /OUTDOOR SPORTSWIRE/ - Zealios, the Bend, Oregon-based outdoor performance and adventure brand, has announced a new partnership with Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand, as official sunscreen and anti-chafe sponsor of Life Time Athletic Events. The partnership will support the ongoing...

June 16, 2022

goodr Announced as the Official Sunglasses of the 2022 OCRWC

/OUTDOOR SPORTSWIRE/ – To tackle a beast like Vermont’s Stratton Mountain, you need to be a beast — and sunglasses-maker goodr knows the perfect eyewear to give you that extra edge. That’s why Adventurey is proud to announce that goodr and their band of merry flamingos will be back again as...

June 14, 2022

LegendBorne Named The Exclusive Jersey Provider For The 2022 OCRWC

/OUTDOOR SPORTSWIRE/ – The OCR World Championships is excited to announce that it has once again partnered with LegendBorne Sportswear to offer beautifully designed, customizable, country-specific and United jerseys for the athletes who will be competing in the 2022 OCR World Championships. LegendBorne first provided jerseys for the OCRWC in 2016,...

June 7, 2022

HEST Welcomes Rob Machado to the Dream Team

SEATTLE (June 7, 2022)/OUTDOOR SPORTSWIRE/ – HEST, the designer of premium sleep products built to bring the comforts of home to the outdoors, is thrilled to announce professional surfer Rob Machado as its newest member to the HEST Dream Team. Machado is known for being one of the world’s greatest surfers...

June 6, 2022

LIVSN Designs Partners with Arkansas Cinema Society for Outdoor Film Series

BENTONVILLE – June 6, 2022 /OUTDOOR SPORTSWIRE/ - Arkansas Cinema Society (ACS) returns to Thaden School in Bentonville on Friday, June 10th for an Arkansas Filmmaker Spotlight on Fort Smith documentarian Clay Pruitt with a special presentation of his film, The 24, about the 24 Hours of Horseshoe Hell endurance...

June 6, 2022

Salomon North America to Renew Partnership with Non-Profit, Women Who Explore

OGDEN, Utah (June 6, 2022)/OUTDOOR SPORTSWIRE/ – Today, Salomon North America announces it will be renewing its partnership with Women Who Explore, a non-profit organization that brings together women who share a passion for adventure to create a safe and welcoming space for all voices, bodies and skill levels. This collaboration will...

June 2, 2022

CamelBak® Partners With UTMB® Mont Blanc And UTMB World Series

PETALUMA, Calif. /OUTDOOR SPORTSWIRE/ - Today, CamelBak, the global leader in personal hydration products, and the UTMB World Series have announced a multi-year global partnership beginning in 2022. As the official supplier for hydration packs, filtration systems, sports bottles and drinkware, CamelBak will bring its best-in-class innovation to the Series for...

June 1, 2022

onX Backcountry Supports Leave No Trace and Stewardship Organizations for Great Outdoors Month

Missoula, Mont. – June 1, 2022 /OUTDOOR SPORTSWIRE/ - onX Backcountry, a pioneer in outdoor digital navigation, is celebrating Great Outdoors Month by encouraging recreationists to get outside and give back to our public lands. To support public land exploration and restoration, onX Backcountry will donate $10 of every online...

May 31, 2022

Cotopaxi Announces Partnership With True Colors United

Salt Lake City, UT (May 31, 2022) — Cotopaxi, a certified B Corporation™ outdoor gear and apparel brand, announces their impact partnership through the Cotopaxi Foundation with True Colors United (TCU) to support and invest in long term solutions to youth homelessness across the world, specifically for LGBTQ+ and BIPOC...

May 31, 2022

Electrolit Fuels Mountain Climber During Record Breaking Climb of Two Of The Highest Mountains on Earth

CERRITOS, Calif./OUTDOOR SPORTSWIRE/ – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – is excited to announce their continued effort in aiding athletes and people around the world in their adventures. Recently, the brand assisted a teenager mountain climber during his expedition to Mount Everest and...

May 27, 2022

Gold Sponsor, Ikon Pass takes over the Alpine Mountain Bar and joins growing line up of brands at Snowbound Expo 2022

/OUTDOOR SPORTSWIRE/ - Multi-resort ski and snowboarder season pass giant, Ikon Pass, has joined the Snowbound Expo 2022 line up as Gold Sponsor ready for when the consumer show returns November 18-20 to Boston, Massachusetts, 2022 Hynes Convention Center. Kicking into high gear as destinations will be opening for the...

May 26, 2022

VJ Shoes &OCRWC Partner for 2022 OCR World Championships

/OUTDOOR SPORTSWIRE/ - Obstacle Course Racing (OCR) athletes know that shoes are one of the most important pieces of equipment in their kit, so it’s with great excitement that the OCR World Championships announces it has once again partnered with VJ Shoes as the official worldwide shoe sponsor of 2022...

May 24, 2022

Dakine Kicks Off Partnership with 1% for the Planet

LOS ANGELES (May 24, 2022) /OUTDOOR SORTSWIRE/ -  Dakine, the trusted name in purpose-built gear for outdoor adventure, is pleased to announce a new partnership with 1% for the Planet, a global leader in supporting environmental solutions through strategic action. As a partner, Dakine.com pledges to donate 1% of gross...

May 23, 2022

Ultra Trail Runner Runner Ryan Montgomery Signs to Gnarly Nutrition Athlete Team

Salt Lake City, UT (May 23, 2022)/OUTDOOR SPORTSWIRE/ – Gnarly Nutrition is excited to announce the official signing of ultra trail runner Ryan Montgomery to its athlete team. “I am excited to be supported by Gnarly because its products align with so many activities of my life each day–whether I need...

May 17, 2022

Mammut Announces Safety Partnership with Teton Gravity Research

(Williston, VT) May 17, 2022/OUTDOOR SPORTSWIRE/ – Premiere mountain safety and outdoor brand Mammut, is proud to announce their official safety partnership with Teton Gravity Research (TGR), the leading winter sports media brand. As TGR’s first ever safety equipment partner, Mammut will equip TGR’s production team with the most advanced and...

May 17, 2022

Moosejaw Expands “Fearsome Critters” Ambassador Program, with Runners, Backpackers, Snowsports Enthusiasts, and Climbers for Creative Content and Adventures

MADISON HEIGHTS, Mich. (May 17, 2022)/OUTDOOR SPORTSWIRE/ – Moosejaw, a leading retailer specializing in outdoor gear and apparel, today expanded its brand ambassador program, “Fearsome Critters”, with the additions of outdoor enthusiasts who are backpackers, climbers, trail runners and snowsports athletes who love Moosejaw. “At Moosejaw, we’ve always loved the idea of...

May 17, 2022

Ultimate Direction Announces its 2022 Athlete Team Roster

BOULDER – May 17, 2022 /OUTDOOR SPORTSWIRE/ - Ultimate Direction, creator of innovative products that help support self-propelled athletes at all stages of skill find their stride and improve performance, is pleased to announce its 2022 athlete team roster. Celebrating the unique pursuits and interests in the sport of running...

May 16, 2022

Pro-Surfer Koa Smith Partners with Essential Elements to Encourage People to ‘Get Hy’

LOS ANGELES (May 16, 2022)/OUTDOOR SPORTSWIRE/ – Essential Elements (Ee) – the premium, science-backed sports nutrition brand – has partnered with pro-surfer Koa Smith to help athletes and health-conscious consumers ‘Get Hy’. Staying hydrated is Koa’s top priority while he’s catching waves, Essential Elements hydration sticks help him replenish his electrolytes, provide...

May 12, 2022

Women-Led Brand Wild Rye Partners With Red Bull Formation

Sun Valley, ID /OUTDOOR SPORTSWIRE/ -  Wild Rye, the women-founded, women-led and women-specific mountain bike, snowsports and outdoor apparel company, is proud to announce a partnership with Red Bull Formation, the premiere women’s big mountain freeride invitational progression session. Running from May 8-15, 2022, in Virgin, Utah, Red Bull Formation...

May 11, 2022

Sweet Protection Athletes Coach 2022 ‘From the Ground Up Project’

(BOULDER, CO - May 2022)/OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, today, announced that two of their most recent athlete signees, Alexey Vermeulen and Ryan Petry, will be the highlighted coaches of the Outside TV, 12 episode saga, ‘From the Ground Up Project.’ During...

May 10, 2022

Kitsbow Cycling Apparel Sponsors the New England Mountain Bike Association

Old Fort, N.C. (May 10, 2022)/OUTDOOR SPORTSWIRE/ – Kitsbow has announced a new partnership with the New England Mountain Bike Association (NEMBA), one of the oldest mountain bike organizations in the United States, which works in six states and is supported by 8,000 members. The premium apparel manufacturer is offering a special...

May 3, 2022

Gregory signs 2022 ambassador team with the goal of getting more people outside

SALT LAKE CITY, Utah (May 3, 2022)/OUTDOOR SPORTSWIRE/ – Gregory Mountain Products, the longtime pack and active travel gear manufacturer,  announces its 2022 Ambassador Team, composed of a talented and diverse group of 13 storytellers and content creators who were selected based on their passion for the outdoors and involvement in their...

May 3, 2022

Banff Mountain Film and Book Festival Kicks off 2022 Artist Search

Louisville, CO (May 3, 2022) /OUTDOOR SPORTSWIRE/ - Rab, an industry leader in merging the development of quality technical gear and apparel with sustainability and environmental awareness, along with festival partner and multifunctional headwear brand BUFF, announced today that entries are now being accepted from emerging and established artists and...

April 26, 2022

Athletic Brewing Company to sponsor American Hiking Society’s National Trails Day®

Silver Spring, MD/OUTDOOR SPORTSWIRE/ – American Hiking Society, a national nonprofit organization empowering all to enjoy, share and preserve the hiking experience, is proud to announce a $225,000 three-year partnership agreement with Athletic Brewing Company as the Premier Beer Sponsor of National Trails Day® for 2022 and 2023, and the Exclusive Beer...

April 21, 2022

Orvis Highlights Conservation and Access in 2021 Impact Report

MANCHESTER, Vt. (April 21, 2022) /OUTDOOR SPORTSWIRE/ - In celebration of Earth Day, Orvis, the family-owned and -operated outdoor retailer that specializes in fly-fishing and wingshooting gear, dog products and active lifestyle apparel, releases its 2021 Impact Report, highlighting the contributions the brand and its patrons made to protect wild...