Sports News and Press Releases about Outdoor Industry Sponsorships
Want to stay up to date on the latest press releases and news about sponsorships in the outdoor sports industry? Scroll below to view all outdoor sports sponsorship news.
November 22, 2022
Dkota Grizzly Announces Ambassador, Michael Ryan Clark, filmmaker, photographer, conservationist
St Louis, MO, November 22, 2022 /OUTDOOR SPORTSWIRE/ – Men’s rugged lifestyle apparel company DKOTA Grizzly, is pleased to announce their forged relationship with Michael Ryan Clark: award-winning filmmaker, photographer and media conservationist. The owners of Dkota Grizzly first met Michael the winter of 2022, at the January Outdoor Retailer Show...
November 10, 2022
Honey Stinger Teams Up with Professional Athletes in $15M Equity Round
Steamboat Springs, Colo. (November 10, 2022) /OUTDOOR SPORTSWIRE/ – Honey Stinger is proud to announce that 10 professional athletes have joined its ownership team. The athletes participated alongside Honey Stinger’s main investor, Factory LLC, as part of a $15M raise for the rapidly growing sports nutrition brand. The investment was facilitated...
November 8, 2022
World Premiere Above Mount -Blanc: Soul Flyers Accomplish the Longest Relief Flight in Wingsuit
/OUTDOOR SPORTSWIRE/ - After flying over the pyramids of Egypt at the end of last year and more recently the Taj Mahal, Fred Fugen, the most famous wingsuiter, is tackling another monument… Natural this time! Flying close to the Roof of Europe and continuing with a flight in relief -...
November 4, 2022
Montane Sponsored Kendal Mountain Tour Goes Local this Weekend at Over 50 US Locations
Boulder, CO (November 4th, 2022)/OUTDOOR SPORTSWIRE/ – British outdoor apparel and equipment brand, Montane, is pleased to offer their continued support of the popular Kendal Mountain Tour as it continues on tour to over 50 US screening locations this weekend. As a presenting sponsor alongside OS Maps, Montane is excited to share...
November 3, 2022
FORLOH Welcomes Duck Dynasty’s Willie Robertson as Brand Ambassador
WHITEFISH, Mont. - November 3, 2022 /OUTDOOR SPORTSWIRE/ – FORLOH (https://forloh.com), a 100 percent sourced and made in America technical outdoor brand, today welcomes Willie Robertson to the team as Brand Ambassador. Robertson is an American TV Personality, businessman, and active hunter and outdoorsman, and starred in A&E's hit TV series,...
November 2, 2022
Ski Sensation, Ted Ligety, Partners with CARV to Revolutionize Modern Ski Coaching
/OUTDOOR SPORTSWIRE/ - Two-time Olympic gold medallist and five-time World Alpine Ski Champion Ted Ligety shares the secrets of a perfect ski turn as he announces a new partnership with Carv, the world's first training system that measures your skiing in real time. A magnetic personality on the snow, Ted...
October 27, 2022
POC Release Hedvig Wessel Signature Collection
/OUTDOOR SPORTSWIRE/ – POC is excited to release a new Signature Collection which has been designed exclusively with leading freeride skier, Hedvig Wessel. Influenced by her homeland, Norway, it’s a collection that draws on her natural artistic talents and is inspired by the beautiful and commanding national mountain of Norway, Stetind....
October 24, 2022
LOWA welcomes John Roskelley, Legendary Mountain Climber and Author to Ambassador Team
STAMFORD (October 24, 2022)/OUTDOOR SPORTSWIRE/ – LOWA Boots, the global footwear brand recognized for its 100 years of quality European hand-crafted heritage, has expanded its ambassador team with the addition of iconic climber, author and environmentalist, John Roskelley. Roskelley’s most notable climbs include the third ascent of the northeast ridge of Dhaulagiri...
October 21, 2022
Granite Gear’s Grounds Keepers Collect 10,000 Pounds of Trash in 1 Year
Two Harbors, MN — October 21, 2022 /OUTDOOR SPORTSWIRE/ – Since 2017, Granite Gear has sponsored a diverse group of hikers, paddlers, and nature lovers who pack out trash year-round. They spread the word about cleaning up our planet, whether that be green spaces in a city, beaches, national parks, or...
October 20, 2022
Honey Stinger Teams up with Angel McCoughtry to Inspire Atlanta Community with Revitalized Basketball Courts
STEAMBOAT SPRINGS, Colo. (October 20, 2022)/OUTDOOR SPORTSWIRE/ – Honey Stinger and Angel McCoughtry, WNBA superstar and two-time Olympic gold medalist, are set to unveil two refurbished basketball courts in Atlanta, Georgia. Located at Maddox Park, the courts are restored in partnership with Project Backboard, an organization that renovates public basketball courts with the...
October 20, 2022
RECCO Renews Partnership With Freeride World Tour Until 2025
STOCKHOLM, Sweden. (Oct. 20, 2022)/OUTDOOR SPORTSWIRE/ – RECCO, manufacturer of rescue technology that makes backcountry travelers more searchable, renewed its partnership with the Freeride World Tour (FWT) through 2025. Each competitor on the FWT, the Qualifier Tour and the Junior Tour will receive a RECCO rescue reflector, as part of both organizations’...
October 20, 2022
POC and Marco Odermatt unveil future partnership with signature goggle
/OUTDOOR SPORTSWIRE/ - Ahead of the new World Cup season start in Sölden, Austria, POC and Marco Odermatt are proud to announce their continued partnership with a new long-term agreement. The new four-year partnership is celebrated with a limited-edition signature series goggle, designed exclusively by Marco and POC, and which...
October 18, 2022
Sweet Protection Partners with Freeskier Jesper Tjäder for Exclusive New Products
(BOULDER, CO - October 18, 2022)/OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has partnered with acclaimed Swedish freestyle skier and Olympic medalist Jesper Tjäder for a limited edition release of its Looper Mips Helmet and Boondock RIG Reflect Goggles, available...
October 13, 2022
The Woolmark Company and Luna Rossa Prada Pirelli confirm their technical partnership ahead of the 37th America’s Cup
/OUTDOOR SPORTSWIRE/ - The Woolmark Company and Luna Rossa Prada Pirelli will take to the seas once more, as the global authority on wool continues as the official technical partner of the America’s Cup team. The partnership has extended to better support the team and crew, who will continue to...
October 11, 2022
Building on Success, Outdoor Research, Oboz, Osprey, and 52 Hike Challenge Launch Second Year of Over 50 Outside
SEATTLE (Oct. 11, 2022) — Over 50 Outside, a program created by Outdoor Research, Oboz, and Osprey in collaboration with 52 Hike Challenge and In Solidarity is pleased to announce the launch of its second annual program. Over 50 Outside was launched last year to inspire women over the age of...
October 11, 2022
Range of Motion Project Uses Funding from Gnarly Nutrition’s Fuel For Life Grant to Lead Global Mobility Campaign Providing Prosthetic Care to Amputees in Need
DENVER, CO — October 11, 2022 /OUTDOOR SPORTSWIRE/ - Range of Motion Project (ROMP) is thrilled to share that they were selected as the Gnarly Nutrition Fuel for Life Grant recipient. ROMP was chosen as the winner from over 150 submissions, and was awarded the $12,000 Grand Prize based on...
October 6, 2022
Hi-Tec Returns To Its Trail Running Roots with Three-Year Sponsorship of Run Catalina Event Series
LOS ANGELES, October 6, 2022 /OUTDOOR SPORTSWIRE/ - Heritage outdoor footwear, apparel, and accessories brand Hi-Tec®, has announced its intended return to the forefront of trail running, beginning with the title sponsorship of the Run Catalina race series, which will now be called the Hi-Tec Run Catalina Series. Through this...
October 4, 2022
Mountain Equipment Launches US Ambassador Program
Scarborough, ON (October 4, 2022)/OUTDOOR SPORTSWIRE/ – Mountain Equipment launches its first US Regional Ambassador Program, beginning this fall/winter season. The program will have four ambassadors in place - one each in the Rockies and Mid-Atlantic and two in the Pacific Northwest and plans to increase the roster in 2023. Each ambassador will...
September 30, 2022
SITKA Gear Introduces: SITKA STUDIO
/OUTDOOR SPORTSWIRE/ – SITKA Gear is thrilled to introduce SITKA STUDIO, a new innovation incubator that aims to expand the boundaries of culture through design exploration, brand collaborations and conservation. To debut SITKA STUDIO, the brand has partnered with one of America’s oldest instrument makers, Martin Guitar, and three-time ACM Male...
September 28, 2022
Cotopaxi Names CARE Ecuador as Newest Impact Partner
Salt Lake City, UT (Sept. 28, 2022) /OUTDOORS SPORTSWIRE/ - Cotopaxi, a certified B Corporation™, adventure gear and apparel brand, announces their impact partnership through the Cotopaxi Foundation with CARE Ecuador (CARE) to bolster their work in ensuring community resilience through the lens of gender equity. Funding will support CARE’s...
September 23, 2022
Rab and Banff Centre Mountain Film and Book Festival Celebrate 6th Year of Partnership
September 22, 2022 /OUTDOOR SPORTSWIRE/ - British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) and Banff Centre Mountain Film and Book Festival are excited to celebrate the 6th anniversary of their partnership. Taking place from October 29th to November 6th in Banff and Canmore, the 47th edition of the...
September 16, 2022
Salomon North America Announces Limited Edition Beer with T.F. Brewing
OGDEN, Utah (September 15, 2022) /OUTDOOR SPORTSWIRE/ Today, Salomon North America and T.F. Brewing, a family-owned Salt Lake City-based brewery, release limited edition American-style India pale ale (IPA), La Neige. The Utah-based companies worked closely from start to finish to craft the perfect beer for mountain enjoyment. Inspired by Utah’s...
September 14, 2022
G-Form, a Leader in Impact Protection Technology for Athletes, Named Official Protection Sponsor for 2022 Pan Mass Challenge Unpaved Oct.1 – 2, 2022
PROVIDENCE, R.I., September 14, 2022 /OUTDOOR SPORTSWIRE/ – G-Form, a technology-driven protective solutions provider, today announced it was named the official protection sponsor of PMC Unpaved, a first of its kind gravel bike-a-thon. This inaugural event, taking place on October 1, includes two gravel routes, 50- and 30-mile options starting and ending at...
September 13, 2022
Honey Stinger Announces Fall NCAA College Hive Captains
STEAMBOAT SPRINGS, Colo. (September 13, 2022)/OUTDOOR SPORTSWIRE/ – Honey Stinger is excited to announce its new fall NCAA College Hive Captains. The fall class of Hive Captains include Rutgers soccer player Riley Tiernan, Notre Dame football player Chris Tyree, Temple basketball player Jalynn Holmes, and Auburn football player TJ Finley. The College Hive is Honey Stinger’s...
September 13, 2022
Montane Presents First-Ever Kendal Mountain Film Tour in the United States
Boulder, Colo (September 13th, 2022)/OUTDOOR SPORTSWIRE/ – British outdoor apparel and equipment brand, Montane, is pleased to announce it’s bringing the popular Kendal Mountain Tour to the US for the first time ever. As a presenting sponsor alongside OS Maps, Montane is eager to share these uniquely British and European short films...