November 30, 2021

Industrial Revolution Taps Perpetual Motion Northwest to Expand Sales Team

Seattle, WA – November 30, 2021 /OUTDOOR SPORTSWIRE/ - Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, is excited to partner with Perpetual Motion Northwest to expand their sales team in the Pacific Northwest. The rep group will cover all Industrial Revolution (IR) brands in Washington, Oregon,...

November 30, 2021

Erem Names Jax Mariash Mustafa Vice President of Marketing

HENDERSON, Nev. - Nov. 30, 2021 /OUTDOOR SPORTSWIRE/ - Today, Erem announced the appointment of Jax Mariash Mustafa as its Vice President of Marketing. Co-founded and led by a fourth-generation bootmaker from the family that started Timberland, Erem is the first outdoor brand designed from the ground up for desert...

November 29, 2021

Osprey Announces Plans to Sell Business to Helen of Troy

Cortez, Colo. (November 29, 2021) /OUTDOOR SPORTSWIRE/ - Today, Osprey, the leader in creating top-quality innovative carry solutions, announced it has entered into a binding agreement to be acquired by Helen of Troy (NASDAQ: HELE). Osprey designs the highest performing and longest lasting technical packs for outdoor, travel and everyday...

November 23, 2021

Outdoor Prolink Welcomes New Brand Partners in 2021

BOULDER, CO. (November 23, 2021) /OUTDOOR SPORTSWIRE/ - Outdoor Prolink, the pro purchase program created for outdoor professionals at the heart of the industry, announces new brand partnerships for this year. The following companies have been added to Outdoor Prolink’s brand network: Base Medical, Blackstrap, Bobo's Oat Bars, Crazy Creek,...

November 23, 2021

Guidesly Partners with Backbone Media for Public Relations

Nov. TK, 2021 (BOSTON, MA) /OUTDOOR SPORTSWIRE/ - Guidesly, the first platform connecting a network of trusted guides to the world’s anglers, has enlisted Backbone Media as its public relations agency of record. Established in 2020, Guidesly provides hard-working fishing guides with an all-inclusive solution for booking, billing, and marketing,...

November 23, 2021

Grateful Dead And Nixon Collaborate On Limited Edition Collection Of Bags, Watches, And Watchbands

CARLSBAD, Calif., (Holiday, 2021) – The dead is in the details, and that holds true for the new collaboration between the Grateful Dead and Nixon. To close out 2021, the two have joined forces to create a limited-edition collection of timepieces, bags, and replacement watchbands using the band's iconic art. The first...

November 22, 2021

ORCA Wins USA TODAY 10Best Readers Choice Award

NASHVILLE, TN (Nov. 22, 2021) /OUTDOOR SPORTSWIRE/ - ORCA Coolers & Drinkware, the U.S. based manufacturer of coolers and outdoor drinkware, won the coveted USA TODAY 10Best Readers Choice Award for its Walker Tote. The soft sided cooler placed among the top ten for “Best Gifts for Road Trippers.” The...

November 22, 2021

Facemask Sales Surging, Becoming New SKU

And even though some mask restrictions might be waning, with the ongoing Delta surge many companies are still seeing sales rise. And the stigma of masks has received a facelift as well, with balaclavas and other traditional face coverings are becoming part of skiers and riders’ kits alongside skis, boots,...

November 22, 2021

Adventure Ready Brands Acquires Outdoor, Emergency Lighting Brand, LuminAID

LITTLETON, N.H. (Nov 22, 2021) /OUTDOOR SPORTSWIRE/ - Adventure Ready Brands, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products, announces the acquisition of LuminAID, maker of a variety of solar-powered lighting and charging solutions for the outdoors and emergency use. The transaction closed on...

November 19, 2021

AllGear Launches ‘Comprehensive Sustainability Score’

NOV. 19, 2021 | LOS ANGELES, CALIF. /OUTDOORS SPORTSWIRE/ -  AllGear, a division of Lola Digital Media, today announced an initiative focused on sustainability. The Comprehensive Sustainability Score (CSS) rates products and manufacturers based on multiple metrics, from materials used, to shipping practices, to packaging waste. "We developed CSS to...