July 26, 2023

TerraFlame Names Purple Orange Digital Communications as PR Agency of Record

Grapevine, TX (July 26, 2023) /OUTDOOR SPORTSWIRE/ - TerraFlame, makers of sustainable fireplace fuels and eco-friendly artisan fires within the Solo Brands (NYSE: DTC) portfolio, announced their partnership with Purple Orange Digital Communications to oversee all media communications for the brand. TerraFlame is looking forward to collaborating with Purple Orange...

July 25, 2023

Primus Announces New Award-Winning Stove Systems Designed for the Most Demanding Expeditions

LOUISVILLE, Colo. (July 25, 2023)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, announces the launch of its Ulti Stove System and Ulti Pots, which will be available in Spring 2024. The Ulti Stove Systems are the most wind-resistant and powerful cooking solutions Primus has made to-date and recently garnered an ISPO...

July 25, 2023

Endurance Sportswire Launches Free AI Press Release Generator

San Diego, CA - June 25, 2023 - Endurance Sportswire, the only press release distribution service for the running, cycling and triathlon industries, today announced the launch of its free AI press release generator. The innovative new tool allows businesses to quickly and easily create high-quality press release drafts in...

July 25, 2023

BAÏST Partners With Meteorite PR During Expansion Year

Boulder, CO (July 25, 2023) /OUTDOOR SPORTSWIRE/ - BAÏST, the Vermont-based company that has received critical acclaim for its line of custom-fit gloves and accessories for outdoor winter sports, announced today that it has named Boulder-based Meteorite PR as its public relations firm of record as it continues to expand...

July 24, 2023

La Sportiva’s New No-Edge Climbing Shoe Line Defies Expectations

BOULDER, CO (July 24, 2023) /OUTDOOR SPORTSWIRE/ - La Sportiva, makers of the world's finest mountain gear, today announces its exclusive climbing footwear line for Spring 2024. The line is highlighted by the new No-Edge™ collection. With 20 years of proven success, this cutting-edge shoe technology offers climbers unparalleled intuitive...

July 24, 2023

LIVSN Rolls Out Secondhand Marketplace

BENTONVILLE, Ark. - July 24, 2023 /OUTDOOR SPORTSWIRE/ – LIVSN Designs, an outdoor apparel company that believes what we own should be purposeful and in service of what we do, today introduces its Well Worn Gear Secondhand Marketplace, the brand’s latest initiative to keep every piece of LIVSN gear in rotation...

July 20, 2023

Outdoor Research expands into Mountain Biking with Freewheel Line, Crankworx Whistler Festival Partnership

SEATTLE (July 20, 2023) /OUTDOOR SPORTSWIRE/ - Outdoor Research, the Seattle-based manufacturer of high-performance technical outdoor apparel, is launching into the mountain-bike category in Spring 2024 with its new Freewheel MTB Collection, an eight-piece mountain-bike assortment. The collection brings the technical design expertise and materials innovation leadership that has defined...

July 20, 2023

Article One Introduces ACTIVE x Optical Line, Adding Prescription Eyewear to Performance Offerings

FLINT, Mich. /OUTDOOR SPORTSWIRE/ – Article One, the independent eyewear brand creating handcrafted active and optical frames, today announced the launch of its ACTIVE x Optical line for prescription wearers. As experts in optical eyewear, the expansion to its award-winning ACTIVE sunglasses collection is a return to the brand’s original roots...

July 20, 2023

Thomas Rhett and Tecovas Join Forces to Create Limited-Edition Cowboy Boot Collection Launching July 20

(Austin, Texas) July 20, 2023/OUTDOOR SPORTSWIRE/ – Tecovas, the trailblazing, digitally-native western brand known for its high-quality handmade cowboy boots and apparel, has teamed up with multi-Platinum country artist Thomas Rhett to launch a limited-edition product line. Their first-ever celebrity collaboration is a testament to the enduring appeal of western...

July 20, 2023

REDARC Launches New Lithium Battery, The Alpha150

LONSDALE, SOUTH AUSTRALIA /OUTDOOR SPORTSWIRE/ – REDARC, the leading provider of vehicle power management systems, is thrilled to announce the release of its latest product, the Alpha150 Lithium Battery. This 150Ah lithium battery offers unrivaled discharge capacity, faster charging, higher power density, and higher weight efficiency than other competitors on the...