PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 20, 2017
KICKER Delivers New IPx7-Rated EB400 Bluetooth® Earphone, Designed for Active Users in Every Type of Weather
Stillwater, OK (July 20, 2017) – KICKER today announced the availability of the follow-up to its highly successful EB300 Bluetooth® compatible earphone, the EB400, adding “waterproof” to the long list of benefits that made the EB300 one of KICKER’s most successful earphones to date. The EB400 ear buds will debut...
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July 20, 2017
Smartwool Partners With Ultra Tour Monte Rosa
Steamboat Springs, Colo. (July 20, 2017) — Ultra runners demand the highest performing gear in the most physically challenging scenarios one can imagine. That’s why Smartwool, the outdoor industry’s leading Merino run sock and apparel company, is reinforcing its commitment to the ultra running community through its official sock partnership...
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July 19, 2017
Balega Expands Hidden Comfort, Hidden Contour Collections with Fresh New Colors and Designs for Fall 2017
Durham, N.C. (July 19, 2017) – Since its inception in 2003, Balega’s Hidden Comfort sock has captured the hearts and feet of runners all over the world – making it an instant favorite for performance and the top-selling sock in the run specialty market. For Fall 2017, Balega International enhances...
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July 19, 2017
HANAH Launches Powerful Adaptogenic Herb Ashwagandha, the Perfect Supplement for Today’s Modern World
VENICE, Calif. – July 20, 2017 – HANAH, the creator of Ayurvedic superfood HANAH ONE, today is launching its third wellness-enhancing product, HANAH Ashwagandha. As one of the most powerful herbs in Ayurvedic medicine, ashwagandha has been used for thousands of years to promote overall physical and mental health, bring...
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July 19, 2017
Midland Radio Expands Offerings with Introduction of PPG100 Portable Power Station at Outdoor Retailer
KANSAS CITY, Mo. (July 19, 2017) – Leading two-way communications manufacturer, Midland Radio, today introduced its PPG100 Portable Power Station. True to the brand’s mission of providing reliable communication and power solutions for every adventure, the PPG100 is a robust and durable portable power source. The versatile product was developed...
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July 19, 2017
Osprey Introduces Aether Pro and Ariel Pro for Spring 2018
Cortez, CO – July 19, 2017 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, addresses the needs of expert outdoor enthusiasts with the all-new Aether Pro (men’s) and Ariel Pro (women’s) for Spring 2018. Featuring Osprey’s new NanoFly™ fabric, streamlined features as...
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July 19, 2017
The Outdoor Foundation Thanks Utah for 20 Years of Outdoor Retailer With Parks4Kids Utah Projects
BOULDER, Colo. (July 19, 2017) - For the last 20 years, the Salt Lake City, Utah, community has welcomed the outdoor industry as we conduct our business in and around the Outdoor Retailer winter and summer markets. As a way to continue investing in the state of Utah, public lands...
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July 19, 2017
From trail to rock, alpine to running, SCARPA leads footwear tech in Spring 18 for core mountain sports
BOULDER, Colo. (July 19, 2017) – Based in Italy’s Dolomites where mountain sports are a way of life, SCARPA for 80 years has focused singularly on footwear innovation crafted from real-world experience. For Spring 2018, SCARPA continues its focused category leadership with 14 new models of shoes and boots across...
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July 19, 2017
Make a Splash with the Pacsafe® Dry Series
Seattle, WA – July 19, 2017 – From island hopping adventures to camping by mighty rivers to soaking up the sun on the beach, the new Pacsafe® Dry Collection protects belongings from getting wet or stolen by combining their trusted anti-theft technology with water-resistant material for all-around security for amphibious...
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July 19, 2017
Mountainsmith to Debut new Travel Storage Gear & Soft-Sided Coolers at Outdoor Retailer Summer Market
Golden, CO (July 19, 2017) – Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear— is set to launch brand new gear storage systems and new soft-sided coolers, including the highly anticipated Frostbite Cooler Pack, at this month’s Outdoor Retailer Summer Market in Salt Lake City, UT. These products will hit retailers...
