PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 21, 2021
Backcountry, Competitive Cyclist Launch Expedition Perks Loyalty Program
PARK CITY, Utah (Sept. 21, 2021) /OUTDOOR SPORTSWIRE/ Backcountry and Competitive Cyclist, the leading specialty retailers of gear, apparel, and cycling products, launch a new loyalty program called Expedition Perks. Expedition Perks is free to join and allows members to earn access to concierge-like customer service via the Gearhead program,...
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September 21, 2021
Black Diamond Announces Key Promotions to its Senior Leadership Team
SALT LAKE CITY, September 21, 2021 /OUTDOOR SPORTSWIRE/ Black Diamond Equipment®, a global innovator in climb, ski, and mountain sports equipment, is pleased to announce key promotions to its senior leadership team in Black Diamond’s sales and operations divisions. Industry veteran Brian Block was appointed to vice-president of sales for...
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September 21, 2021
prAna’s Responsible Packaging Movement Receives Honorable Mention in Fast Company’s 2021 Innovation by Design Awards
Carlsbad, CA – September 21, 2021 /OUTDOOR SPORTSWIRE/ prAna, creator of Clothing for Positive Change and a leader in sustainable outdoor fashion, is pleased to announce its Responsible Packaging Movement (RPM) was honored in Fast Company’s Innovation by Design Awards for 2021 in the Packaging category. The 10th anniversary of...
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September 21, 2021
Nutrition Company MANTRA Labs Announces New Partnership with HYROX
AUSTIN, Tex. - SEPTEMBER 21, 2021 /OUTDOOR SPORTSWIRE/ MANTRA Labs™ (https://gomantralabs.com), a nutrition company that exists to ignite greatness through daily, simple, science-backed nutritional habits, today announces a new partnership with the unique global fitness series - HYROX. MANTRA Labs will serve as an official nutrition partner for the 2021...
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September 21, 2021
The Great Escape Film Presented by Knog Premieres in the United States
Melbourne, AU – Sept 21, 2021 /OUTDOOR SPORTSWIRE/ -- British Adventure Collective is excited to announce the stateside debut of The Great Escape, presented by Knog. In this poignant, inspiring, and visually stunning film, British Adventurer Aaron Rolph reimagines the popular Land’s End to John o’ Groats traverse across Great...
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September 21, 2021
Lucyd SMART Eyewear Launches Lyte Sport
Miami, FL: Lucyd, the brand of Bluetooth-enabled sunglasses announces today the launch of its lineup of SMART eyewear designed for the sports market. In addition to its current assortment of lifestyle-focused designs, Lucyd is rolling out the “Lyte Sport” capsule collection of its popular Lyte frames, which offer a sleek...
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September 21, 2021
Sierra Designs Relaunches the Mobile Mummy Sleeping Bag
September 21, 2021– Broomfield, CO – Everyone loves a comeback story, and the Mobile Mummy from Sierra Designs is just that. Relaunching next month, the new Mobile Mummy will feature the same innovative and wearable design with updated recycled materials. While most sleeping bags are just for sleeping, this one...
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September 20, 2021
Outdoor Research Launches Insulated RadiantX Gloves Powered by HeiQ XReflex Technology
Seattle, Wash., and Zürich, Switzerland, Sept. 20, 2021 – Outdoor Research, the Seattle-based leader in performance apparel and outdoor gear, this fall launches its RadiantX Gloves and Mitts, a new line of insulated handwear, making it the first brand to use revolutionary HeiQ XReflex Radiant Barrier Technology. HeiQ XReflex Radiant...
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September 20, 2021
mountainFLOW Becomes First Outdoor Company to Mandate Time Away From Work
(BOULDER, CO - September 2021) - mountainFLOW, the innovative and award-winning Colorado company that revolutionized the ski wax and bike lube industries with its line of groundbreaking eco-friendly products, today became the first company in the outdoor industry to mandate extended time away from work, dubbed “Adventure Time.” Launched in...
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September 17, 2021
Rerouted Officially Releases Mobile App to Public
Earth, Sept, 17 — As of Monday the 13th, the Rerouted Mobile App has been released to the public. The Rerouted Mobile App helps people buy, sell & donate outdoor gear online. Users are provided customized suggestions of the best second-hand gear with Rerouted App’s ‘Curated Gear Closet’ feature. The...
