January 26, 2021

PrimaLoft Expands Use of its High Performance PrimaLoft® Cross Core™ Technology with Increased Emphasis on Sustainability

LATHAM, N.Y. (January, 2021) -- PrimaLoft, Inc., a global leader in advanced material technology, is increasing the use of post-consumer recycled content in its high-performance PrimaLoft® Cross Core™ Series, which now includes a stretch version for freedom of movement. The Cross Core™ platform fuses existing PrimaLoft® fibers with next-generation materials....

January 26, 2021

Dragon Alliance Debuts New Women’s Sunglass Collection

SAN CLEMENTE, Calif., (Jan. 26, 2021) –Dragon Eyewear, a leader in the performance eyewear space with deep roots in the action sports world, announces today its first sunglass collection designed with women in mind. After the release of the Aria frame in September 2020, the collection is bolstered for 2021...

January 26, 2021

Ascent Protein Donates $22,000 to Patriot PAWS Service Dogs

DENVER, COLORADO - January 26, 2021 - This week, Ascent Protein announced a $22,000 donation to Patriot PAWS, a non-profit service organization dedicated to training service dogs to support veterans in their emotional & physical recovery. Ascent is a family-owned company based in Denver, Colorado that is well-known in the...

January 26, 2021

Darby Communications, Status Forward Announce 2021 Stand Up Partners

Asheville, NC – January 26, 2021 – Darby Communications and Status Forward are thrilled to announce the recipients of the 2021 Stand Up Initiative. Launched by Darby Communications in 2016, the Stand Up Initiative provides pro bono PR and marketing services to environmental nonprofits and expanded in 2021 to include...

January 26, 2021

PeopleForBikes Joins The Big Gear Show as Presenting Sponsor

PARK CITY, UT – The Big Gear Show, the first of its kind outdoor and bike hardgoods buying and demo experience debuting in Park City, Utah in August of this year, announces PeopleForBikes as presenting sponsor. PeopleForBikes builds a favorable bike business environment through legislation and regulation, and works to...

January 26, 2021

David Longren Appointed as Strategic Advisor of U.S. Business Redarc Corporation

LONSDALE, SOUTH AUSTRALIA – REDARC is pleased to announce the hiring of David Longren as strategic advisor of REDARC’s United States Corporation as well as the REDARC Group. David comes to REDARC with a wealth of knowledge in general business leadership, innovation and product development. A former Vice President and...

January 26, 2021

Big Agnes Introduces Solution Dyed Fabric Tents and Sugarcane-Based Sleeping Pad

STEAMBOAT SPRINGS, Colo. (January 26, 2020) – Big Agnes, the award-winning outdoor equipment brand, recently announced multiple new products made from sustainably sourced materials unique to their categories. These products include a collection of nine of the company’s most popular ultralight tents, now constructed from solution-dyed fabrics, and sleeping pads...

January 25, 2021

Feetures Celebrates 20 Years of Family-Owned Business and Announces Organizational Changes

Charlotte, NC – January 25, 2021 – Family owned and operated since 2001, leading performance sock brand Feetures is celebrating 20 years of making socks to help people perform at their best. As the brand enters its 20th year of producing products to support a healthy, active lifestyle, Feetures is...

January 25, 2021

UltraRunning Magazine Celebrates 40 Years

January 25, 2021 - BEND, OR – Founded in 1981, UltraRunning Magazine is celebrating 40 years as the Voice of the Sport.™ The February 2021 issue will provide comprehensive and in-depth historical coverage featuring a summary of each decade written by former UR publisher John Medinger. Other contributors are a...

January 25, 2021

Mammut Wins ISPO Gold Award with the World’s First Climbing Tracker

25.01.2021 - Mammut is the recipient of three awards at the ISPO Online Munich 2021 for product innovation in the category, Outdoor. The Mammut Climbax climbing tracker received the Gold Award by the international jury of experts due to its innovation and high performance capabilities. Additionally, Mammut’s «Close The Loop»...