PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 16, 2020
Stio Closes Retail Stores and Offices
JACKSON, Wyo. (March 16, 2020) – In response to the escalating coronavirus outbreak, Stio asked all corporate employees to begin working remotely effective Friday March 13, 2020. This action was taken to ensure the safety of Stio employees, vendors and visiting office guests and as a proactive step to help...
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March 16, 2020
American Camp Association Influential in Ensuring Youth Outdoor Recreation Participation
Martinsville, IN (March 16, 2020) - The American Camp Association (ACA) - leaders in youth camp development - have enriched lives through the camp experience for over 100 years. For the past 5, they have been diligently researching how broadly ACA camp experiences affect the youth that attend. In their...
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March 16, 2020
Welcome to the Suspension Dimension with the woom OFF AIR
Austin, TX March 16, 2020 – Last fall, woom presented our first mountain bike, the woom OFF, meticulously designed and lovingly built for kids who seek physical challenges on the trail, in the bike park, as well as on urban terrain. A version with a suspension fork is now available:...
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March 16, 2020
Balega Expands Ultralight Collection with New Colorways for Spring 2020
DURHAM, N.C. (March 15, 2020) — Balega International, a leading sock brand in the run specialty market, is expanding its popular Ultralight collection for Spring 2020 with the introduction of new colorways in the Crew and No Show models. The new styles will be available online and at specialty retail...
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March 15, 2020
MOXiLIFE™ Nutrition Expands Distribution Channels with Just Wetsuits
Scottsdale, Arizona-( March 15, 2020) - MOXiLIFE™ Nutrition - a personalized premium endurance sport nutrition company and Just Wetsuits; Chandler AZ, is combining their local roots to provide a full service shopping channel for triathletes. “We are excited to be collaborating with Just Wetsuits on their product line expansion,” said...
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March 11, 2020
Olympic Climber Brooke Raboutou Joins La Sportiva
February 20, 2020 (BOULDER, Colo.) – La Sportiva, makers of the world’s finest mountain footwear, today announces that climber Brooke Raboutou joins the La Sportiva ambassador team. Effective immediately, Raboutou will exclusively wear La Sportiva footwear while training and climbing. Raboutou is a lifelong climber who qualified for the Tokyo...
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March 11, 2020
LEM Helmets Partners With Polygon UR Enduro Race Team
MORGAN HILL, Calif. (March 11, 2020)–LEM Helmets, manufacturer of innovative, stylish, and performance head protection for cycling and motorsports, today announces its partnership with the world-class Polygon UR Enduro Race Team. The international pro team just wrapped-up solid performances at Crankworx Rotorua, and will be competing at events around the...
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March 11, 2020
Helinox Announces Title Sponsorship of 2020 People’s Tiny House Festival
Helinox, a leader in premium portable furniture and accessories for the outdoors and home, announced that it will be the title sponsor of the third annual People’s Tiny House Festival taking place in Golden, Colo., June 6 and 7, 2020. The People’s Tiny House Festival is a celebration and expo...
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March 11, 2020
Specialized Bicycle Components partners with Adventure Fit to launch the Gold Rush Bike Rally, a “gravel bike hootenanny” in Colorado this September.
Boulder, CO. (March 11th, 2020) – Specialized Bicycle Components and Adventure Fit announce the revival of Gold Rush Bike Rally, a gravel bike race in historic gold mining country west of Boulder, Colorado. It is the sister event to the popular Old Man Winter Rally, an event known for its...
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March 10, 2020
Tracksmith Debuts Spring Collection
BOSTON (March 10, 2020) – Tracksmith, an independent running brand based in Boston, introduces its Spring 2020 Collection, featuring performance pieces inspired by the runner’s journey from early season training to a goal race. Spring is the heart of the racing season. With iconic road races on the calendar from...
