PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 15, 2019
W.L. Gore & Associates Earns Gear Junkie Gear of the Year Award for new GORE-TEX Fabric with Stretch Technology
ELKTON, MD – W.L. Gore & Associates, makers of GORE-TEX products, recently won a Gear of the Year Award from Gear Junkie, a heavily trafficked consumer media site that tests and reports on leading gear and technology in the outdoor industry. Gore won for one of its newest fabrics innovations,...
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January 15, 2019
Orange Mud Expands International Distribution with Endurance Touch in Puerto Rico
Castle Rock, CO (January 15, 2019) – Orange Mud expands international distribution with Endurance Touch in Puerto Rico. Endurance Touch is a run, bike, and triathlon distributor in San Juan, Puerto Rico. Orange Mud’s CEO Josh Sprague noted that, “We’re very excited to grow with Endurance Touch and their...
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January 14, 2019
Oboz Footwear named official footwear to the home of World’s Worst Weather.
Bozeman, Mont., (January 14, 2019) — Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, MT, has entered into a one-year sponsorship agreement with the Mount Washington Observatory (MWO) as its Official Footwear Provider. Along with category exclusivity, the agreement includes special access for Oboz to...
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January 14, 2019
LifeStraw Announces Partnerships With a Purpose at 2019 Outdoor Retailer Snow Show
DENVER, Colo. and LAUSANNE, Switzerland (January 14, 2019) – (Booth #49060) LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, today announced notable cause-related and new distribution partnerships, with a purpose. LifeStraw will align with Airstream, innovative maker of the iconic “silver bullet” travel...
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January 14, 2019
Nite Ize Revolutionizes Waterproof Technology
BOULDER, Colo. – Nite Ize®, a leading manufacturer of innovative solution-based products, is turning the world of waterproof bags upside down with new technology that makes what was once impossible, possible. The RunOff™ line of waterproof bags are submersible, dustproof, and compressible – and are available in sizes that were...
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January 14, 2019
Sierra Designs Successfully Settles Intellectual Property Dispute
January 14, 2019 - Boulder, CO - Sierra Designs is proud to announce the successful resolution of a challenge in German court to their intellectual property, regarding their innovative zipperless sleeping bag. The Backcountry Bed is confirmed as the true pioneer in zipperless sleeping bags in the European Market. “We’re...
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January 14, 2019
Industrial Revolution Welcomes New VP of Sales
Seattle, WA – January 14, 2019 – Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, is pleased to announce the addition of a new Vice President of Sales to its team. Rick Klug brings 20 years of experience in the outdoor industry and will contribute to overall...
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January 14, 2019
Royal Robbins Growth Plans Fueled by Key New Hires, New Headquarters and New Global Distribution Network
SAN FRANCISCO, Calif. (January 14, 2019) — In the wake of significant investments from its new parent company, Royal Robbins is undergoing a brand transformation, bringing aboard 11 key new personnel in the last six months. The company also has opened a new global headquarters in downtown San Francisco, and...
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January 11, 2019
As shutdown reaches record length National Parks and other Public Lands at breaking point
SILVER SPRING, MD –January 11, 2018—The government shutdown has now stretched 21 days tying the longest shutdown in history, with no end in sight. As a result, our National Parks and other public lands are suffering. Widespread reports of overflowing trash and toilets, damage from trespassing on restricted areas, and...
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January 11, 2019
Nantahala-Pisgah Forest Partnership Amplifies Interest of Western North Carolina
(Asheville, NC -- January 11, 2019) -- On December 20th, the 2018 Farm Bill became law, reauthorizing several expenditures in the preceding Farm Bill of 2014. Included in the bill is the continuation of the Collaborative Forest Landscape Restoration Program (CFLRP), which encourages collaborative, science-based land management of priority forest...
