April 12, 2018

Coolcore puts the space in “space-age” fabrics

PORTSMOUTH, NH, (April 12) – Last week a payload was delivered to the International Space Station (ISS) by the Space-X Falcon 9 rocket and Dragon cargo capsule, including Coolcore t-shirts that will be used and tested by astronauts over the next six months. Coolcore (www.coolcore.com), the leader in chemical-free thermoregulating...

April 12, 2018

LifeSaver Unveils New Liberty Bottle

(April 12, 2018 - Colchester, UK) - LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, is thrilled to introduce the Liberty™, the world’s first and only water filter bottle and inline pump filter combined. The Liberty’s patented dual functionality makes it the most versatile water filter on the...

April 11, 2018

ECCO EXOSTRIKE™ DYNEEMA Edition Lands at Select Retail Stores in Limited Release

Londonderry, NH (April 11th, 2018) - Bringing street style and modern, mountain utility together with sleek design and technical performance, ECCO’s new award-winning EXOSTRIKE™ DYNEEMA® edition will be available in a limited release this week. The exclusive version features DYNEEMA® bonded leather, an innovation developed with ECCO that puts the...

April 11, 2018

Tortuga Partners with Groundswell PR as Public Relations Agency of Record

Walnut, CA (April 11, 2018) – Tortuga – makers of carry on travel backpacks, daypacks, and accessories for city travelers, cultural explorers, and digital nomads – has selected Groundswell PR to oversee its media relations and increase national brand awareness as public relations agency of record. The Charleston-based firm specializing...

April 11, 2018

LifeStraw Names Adam Janecka Head of Retail Sales

LAUSANNE, Switzerland (April 11, 2018) - LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, appointed Adam Janecka as head of retail sales, effective immediately. Janecka brings over 20 years of experience leading domestic and global sales teams at consumer electronics, sporting goods and...

April 11, 2018

The best Android accessory for batting updated in time for National Bat Appreciation Day

BOSTON, MASS – The only Android based bat detectors on the market have received a major upgrade just in time for National Bat Appreciation Day, April 17, 2018.  Users of the Android Echo Meter Touch 2 (EMT 2) and Echo Meter Touch 2 PRO (EMT 2 PRO) plug-in modules will...

April 10, 2018

Beyond Coastal Introduces New Active 34 Formula

Sun Valley, ID. (April 10, 2018) - Beyond Coastal, manufacturer of premium suncare products, introduces a new Active 34 formula. Dedicated to providing the healthiest and safest sunscreen products on the market, the company reformulated its most popular formula to replace active and inactive ingredients with healthier alternatives for the...

April 10, 2018

Supporting grassroots efforts to foster public-lands access, Outdoor Research creates ‘We Can’ Grant

SEATTLE, Wash. (April 10, 2018) – Supporting grassroots efforts to foster public-lands access, Outdoor Research, the Seattle-based manufacturer of outdoor apparel and gear, this week announced the 2018 window to submit applications for its new ‘We Can’ Grant Program. Now in its second year, the grant will award $10,000 annually...

April 9, 2018

Sierra Designs Bolsters Team with Key New Hires

April 9, 2018 - Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, continues its announced initiative to build a highly focused team in all disciplines with several recent hires. The new team members bring vast experience and expertise that will elevate the efforts of the...

April 5, 2018

LifeSaver Appoints Darby Communications as Agency of Record

April 5­, 2018 - Colchester, UK - LifeSaver, a UK-based manufacturer of portable and reusable water filtration systems, is excited to announce its partnership with Asheville, NC-based Public Relations firm Darby Communications. Effective immediately, Darby Communications will be LifeSaver’s agency of record, and will work continuously to spread the word about...