Sports News and Press Releases about Outdoor Industry Business
Want to stay up to date on the latest press releases and business news in the outdoor sports and camping industries? Scroll below to view all outdoor industry business news.
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June 24, 2021
Appalachian Gear Company Ramps Up Production with New NC Facility
Kings Mountain, NC – June 24, 2021 – Appalachian Gear Company, an outdoor lifestyle company specializing in American-made performance apparel and gear, is proud to announce its expansion into a new manufacturing facility in Kings Mountain, North Carolina. The move will allow the brand to significantly increase production of its...
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June 23, 2021
Grassroots Outdoor Alliance disavows pro deal platform ExpertVoice
In a position paper citing corruption and deception at the pro-deal service ExpertVoice, Grassroots advised its retail members to rethink their relationship with brands participating in the platform. OBJ
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June 23, 2021
SWIX Announces First Episode in Year-Long Tuned In Podcast and Video Series
HAVERHILL, Mass. (June 23, 2021) --On Wednesday, June 23 at 8:00 am EDT Swix will debut the first video in their Tuned In podcast and video series on their brand’s YouTube channel. The series will be kicked off with an in-depth interview with Olympic Gold Medalist, and Swix athlete, Jessie...
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June 23, 2021
Green Theme Technologies Raises $3.5 Million in Series B Financing
Green Theme Technologies (GTT), a leader in creating sustainable solutions for the textile and fashion industries, announced the first close of its series B financing, resulted in hitting is goal of $3.5 million. Inside Outdoor
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June 22, 2021
As offices shut down for Covid, workers bought vans and hit the road — and some don’t want to return
As vaccines roll out and states start to open up, some workers are returning to their offices, but for many of those who’ve adopted the van life, there is no end in sight to their life on the road. CNBC
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June 22, 2021
deuter Engages Doug Scott, Parallel 45 Sales Group to Lead Midwest Sales Efforts
LONGMONT, Colo. (June 22, 2021) — deuter, the global leader in backpacks and outdoor equipment, announces a new partnership with Parallel 45 Sales Group to lead sales and service efforts in the Midwest region. Parallel 45 will represent deuter across North and South Dakota, Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska,...
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June 22, 2021
ThermoWorks Partners with National Forest Foundation
Missoula, MT (June 22, 2021) –ThermoWorks, America’s leading thermometer manufacturer, today announces their partnership with the National Forest Foundation (NFF), a congressionally-chartered nonprofit arm working to improve the health of the National Forest System. Through this partnership, ThermoWorks will sponsor the planting of 100,000 trees in 2021 and is launching...
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June 22, 2021
Outdoor Foundation 2021 Outdoor Participation Trends Report Shows Record Participation Rates and Long-Term Challenges
BOULDER, Colo. (June 22, 2021) —Outdoor Foundation today released exclusive insights about Americans’ engagement in outdoor activities in 2020, amid the COVID-19 pandemic. As detailed throughout the report, COVID-19 inspired huge participation growth, as outdoor spaces became places of refuge to safely socialize, improve physical and mental health, connect with...
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June 22, 2021
Current USTR Tariffs give Chinese manufacturers a competitive advantage over USA Supplier and Manufacturers, crippling US goods and growth recovery
Mason, OH, June 22, 2021 — Downlite Outdoor, a division of Downlite, a market leader in down and feather processing and a supplier of responsibly sourced performance fills unduly burdened by current round of Tariffs. USTR Tariffs give Chinese manufacturers a competitive advantage over American manufacturers. Small businesses across America...
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June 21, 2021
Appalachian Gear Company Debuts First-of-its-Kind Sleeping Bag
Kings Mountain, NC – June 21, 2021 – Appalachian Gear Company is committed to giving customers the best night of sleep possible on the trail. The outdoor lifestyle brand is proud to announce a revolutionary new sleeping bag featuring its All-Paca™ fabric. The highly water resistant, highly breathable Ugly Bag...
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June 21, 2021
Bowhunting Legend Cameron Hanes Hosts Epic Endurance Challenge
Austin, TX – June 21, 2021 – FitRankings, the world’s most advanced connected fitness and health platform, is proud to team up with MTN OPS for the Keep Hammering Virtual Series, an endurance challenge encouraging backcountry hunting enthusiasts and athletes of all kinds to test their limits. Hosted by MTN...
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June 21, 2021
360 Adventure Collective to Host Southeast Paddlesports Experience
Asheville, NC — June 21, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events to sales reps and retailers for over 40 years, is excited to host its first Southeast Paddlesports Experience August 24-25 at the U.S. National Whitewater Center in Charlotte, North Carolina....
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June 21, 2021
In Mountain Towns, Locals Brace for Fire Threat From Adventure Travelers
In Mammoth Lakes, California, a town in the Eastern Sierra known for its skiing and outdoor recreation, tourism has been booming. The town’s residents are terrified. Adventure Journal
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June 21, 2021
Fabletics Named Official Active Lifestyle Partner of Tough Mudder
EL SEGUNDO, Calif. (June 21, 2021)- Fabletics announced it has been named the official active lifestyle partner of Tough Mudder. As part of the strategic partnership through 2022, Fabletics will offer its premium quality activewear to the more than 6 million members of the Tough Mudder community through a series of...
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June 18, 2021
Julbo Eyewear Names Rick Randall as VP of US Sales
Burlington, VT (June 18, 2021) - Julbo Eyewear, the premium French eyewear brand based in Longchaumois France with its subsidiary based in the Green Mountains of Vermont, appoints Rick Randall as Vice President of US Sales. Randall was formerly National Sales Manager for Julbo and now moves into his new...
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June 17, 2021
Kryptonite Adds New Security Options for E-Bike Owners
Canton, MA, USA– E-bikes are one of the fastest-growing and most expensive cycling categories, two of the chief reasons they have become top targets for theft nationwide. With the COVID-19 pandemic spurring unprecedented bike industry growth last year (according to NPD data[1]) and as more people purchase bikes for recreation...
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June 17, 2021
Kitsbow Debuts First Film in 36 Hours in Kitsbow Series for 2021
OLD FORT, North Carolina (June 17, 2021)— Kitsbow is thrilled to debut the first film in its 2021 36 Hours in Kitsbow series. 36 Hours in Kitsbow is a unique film series in which Kitsbow provides grants of money and gear to enable aspiring filmmakers to tell their unique and original...
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June 17, 2021
Superfeet Gets Supercharged: Westward Partners Leans in to Superfeet to Fuel Growth
FERNDALE, Wash. (June 17, 2021) – Superfeet, the global insole industry leader and innovator, is thrilled to announce the company has agreed to a partnership with private equity firm, Westward Partners. Effective immediately, Seattle-based Westward Partners assumes majority ownership in this fast-growing industry stalwart. This acquisition will set Superfeet up...
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June 17, 2021
PEARL iZUMi’s Pedal to Zero™ Initiative Calculates Pedaling Distance to Balance Out the Impact of Garments
LOUISVILLE, Colo. (June 17, 2021)— PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is excited to launch Pedal to Zero™, a first-of-its-kind initiative to motivate and inspire people to choose bicycles as an alternative form of transportation. Every garment in PEARL iZUMi’s new BikeStyle Spring 2022 collection will include a...
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June 17, 2021
Whitewater Technology launches Paddle Amnesty and demo program at North Fork Championship this weekend.
Today Whitewater Technology, launches a first of it’s kind paddle recycling program at this weekend’s North Fork Championship on June 18-20th. The Paddle Amnesty program gives paddlers the opportunity to recycle any old, damaged or broken paddle at each event. Every paddle amnesty participant will receive a rebate on a...
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June 17, 2021
Big Agnes Names Sespe Group to Represent Brand in Southwest
STEAMBOAT SPRINGS, Colo. (June 17, 2021)– Big Agnes Inc., the Steamboat Springs-based outdoor equipment brand, recently announced that the Sespe Group will represent the brand in the Southwest territory, which includes Arizona, California, Hawaii and Nevada. Based in California, the Sespe Group represents premium brands in the outdoor industry including...
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June 16, 2021
Marty’s Ski and Board Shop and Backcountry Join Forces to Provide Gear and Rentals to Park City
PARK CITY, Utah (June 16, 2021) — Today, Marty’s Ski & Board Shop, an award-winning full-service ski/snowboard tuning and repair shop based in Park City, Utah, announces a new venture with Backcountry, the premier specialty retailer of outdoor gear and apparel, officially opening this fall in the same location as Marty’s is...
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June 16, 2021
Primus Elevates the Outdoor Cooking Experience With New Gear for Spring 2022
LOUISVILLE, Colo. (June 16, 2021) — Primus, the Swedish outdoor equipment brand known since 1892 for its innovative cooking products, announces a 2022 collection designed to make cooking and eating in the outdoors better than ever. With versatile new additions to the popular Campfire Collection, as well as updated and...
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June 16, 2021
OIA Announces Board Of Director Election Results
The Outdoor Industry Association (OIA) Board of Directors annual election ended on May 28, 2021, with the Association’s membership electing two new and three returning Board members. Find out who is new, returning and leaving at the link.
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June 15, 2021
Big City Mountaineers Welcomes New Executive Director
GOLDEN, Colo. (June 15, 2021) – Big City Mountaineers (BCM), a leading provider of wilderness experiences for youth in the outdoors for more than 30 years, is pleased to announce the appointment of David Taus, a lifelong educator and outdoor advocate, as the organization’s new executive director. “We are thrilled...