May 28, 2023

‘Visit California’ partners with The Inertia for Consumer Campaign

May 30, 2023 /OUTDOOR SPORTSWIRE/ - AllGear Digital’s surf and outdoors media site, The Inertia, has partnered with Visit California, the state’s official tourism organization, to concept, produce, and host a multifaceted media campaign. Garnering tens-of-millions of views and impressions, the campaign includes custom content, display media, email, social media...

May 26, 2023

Outdoor Market Alliance Hosts Two Market Weeks in June for Specialty Retailers

May 26, 2022 - LAKEWOOD, CO/OUTDOOR SPORTSWIRE/ – Outdoor Market Alliance (OMA), a collective of 25 independent sales and marketing agencies representing over 175 different brands in the outdoor and active lifestyle markets, is hosting its third market week series next month, from June 5th-8th and June 26th-30th. Based on growing...

May 26, 2023

Participation in Outdoor Activities Continues to Increase, Road Trips Preferred Summer Travel Method, According to Winnebago Industries Insights

EDEN PRAIRIE, Minn., May 26, 2023 -- As Americans make summer travel and recreation plans, they are increasingly looking to the outdoors and road trips to improve mental well-being and to combat the rising costs of flights, lodging and car rentals according to a new consumer survey from Winnebago Industries,...

May 26, 2023

New Brand Pinebury Utilizes Nuyarn® Merino for Their Spring/Summer Collection

PORTLAND, ME. – May, 2023 /OUTDOOR SPORTSWIRE/ – A new challenger brand in the cycling and active outdoor market, is thrilled to announce the highly anticipated launch of their Spring/Summer Collection. Rooted in New England's rich cycling and outdoor heritage, and manufactured in the United States, the collection is built with...

May 26, 2023

PACT Outdoors Launches PACT Lite Kit Alongside “Doo” Colorado Right Campaign

Crested Butte, Colo. (May 26, 2023)/OUTDOOR SPORTSWIRE/ – In 2021 PACT Outdoors launched the first all-in-one bathroom kit designed to set a new standard in ease and sustainability for backcountry bathroom practice. The PACT System uses fungal mycelium in PACT Tabs and a plant-based, compressed PACT Wipe to accelerate decomposition and...

May 25, 2023

Town Hall Outdoor Co Launches Limited Release Summer Jackets

Steamboat Springs, Colorado (May 25, 2023) /OUTDOOR SPORTSWIRE/ - Since Town Hall Outdoor Co launched its sustainable kids' outerwear two winters ago, the brand has been challenging itself daily to help more kids get outside while doing the right thing for the planet. Their latest solution? A warm-weather anorak jacket...

May 25, 2023

HOLOS Expands Overnight Muesli Lineup with All-New ‘Berries’ Flavor

Québec City/ May 25, 2023/OUTDOOR SPORTSWIRE/ –HOLOS, the organic overnight muesli ‘superfood’ brand fueling human vitality and providing sustained energy for the long run, today announces its newest flavor variety: Berries. HOLOS’ Berries muesli combines black mulberries with blueberry, strawberry and blackcurrant powders for a ‘fruit-filled explosion of flavor.’ It’s topped...

May 25, 2023

Let Me Run Names New Executive Director

Charlotte, NC – May 25, 2023 /OUTDOOR SPORTSWIRE/ – Let Me Run has named Richard Sexton as its new executive director, effective immediately. Sexton replaces Emily Battle, who has helmed the nonprofit physical and emotional wellness program for boys since 2019, leading the organization through organizational changes, COVID-19 and impressive national...

May 25, 2023

KAVU marks a milestone: 30 years of building fun into everything they do

SEATTLE /OUTDOOR SPORTSWIRE/ – The KAVU team is celebrating its 30th anniversary as an independent, privately owned business this year with the launch of a new footwear line and a blowout company camping trip to Japan. 2023 marks three decades for the Seattle-based apparel brand that started on a commercial fishing...

May 25, 2023

Michelin-Trained Chefs Create Plant-Based Camping Food Line for Outdoor Adventures

Santa Barbara, CA (May, 2023)/OUTDOOR SPORTSWIRE/ – A dynamic wife and husband team of Michelin-trained chefs, Jamie and Jayson Poe, owners of Poe & Co., a Santa Barbara-based catering and meal delivery business, has launched Poe & Co. Folk Foods, a line of gourmet, plant-based, just-add-water camping meals, designed to elevate...