PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 5, 2019
La Sportiva’s Hundred Mile Heroes Win Three Ultramarathons
Sept 5, 2019 (BOULDER, Colo.) – La Sportiva athletes Clare Gallagher, Ryan Smith, and Silke Koester, known collectively as the brand’s Hundred Mile Heroes, have produced wins in three of the world’s toughest ultramarathons this summer. Clare Gallagher won the Western States 100-mile Endurance Run by posting the second-fastest women’s...
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September 5, 2019
Farm to Feet names new sales teams in Mid-Atlantic and Southwest
Mt. Airy, North Carolina (September 5, 2019)— Farm to Feet, makers of 100% American socks, announced that the brand will be represented by DIY Outdoors in the Mid-Atlantic territory and the Sespe Group in the Southwest. DIY Outdoors, headed by agency principle Tad Fox, will be responsible for servicing New...
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September 5, 2019
Gerber Supports Team Rubicon for National Preparedness Month
(PORTLAND, Ore.) Sept. 5, 2019— GERBER, the preeminent supplier of tools to the U.S. Military, will donate 10 percent of all online proceeds in September to Team Rubicon, a non-profit that mobilizes veterans for natural disaster response. This marks the second consecutive year for the Gerber-Team Rubicon partnership during National...
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September 5, 2019
Kokatat’s new HustleR rescue life vest nabs Paddling Magazine award
ARCATA, California— Kokatat’s new HustleR life vest won a prestigious Paddling Magazine Industry Award at the 2019 Paddlesports Retailer Show held Aug. 27-29 at the Cox Convention Center in Oklahoma City. The HustleR was one of just 11 winning products that were voted on from the 92 products featured in the...
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September 4, 2019
Pelican Debuts New Bright Colors for its VAULT by Pelican Multi-Purpose Cases
TORRANCE, Calif., September 4, 2019 – Pelican Products, Inc., known for its premium, high performance cases including the Pelican™ Air, classic Protector Case™ and Pelican Storm Case™ lines, has introduced brightly colored Marine Blue and Bright Green to the rock-solid and more affordable VAULT by Pelican case lineup. Designed to...
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September 4, 2019
SOLE Launches in Stores this Winter with Eco-friendly Footwear Made from Recycled Wine Corks, Trash and Natural Materials to Take Less from the Planet and Leave Less Behind
VANCOUVER, British Columbia (Sept. 4, 2019) — Canadian footwear and footbed manufacturer SOLE™ is rolling into stores and online this winter setting higher standards for authentically eco-friendly footwear that’s sure to please everyday adventurers, eco-conscious consumers and mother nature. SOLE is known and loved for the signature dynamic support of...
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September 4, 2019
Klean Kanteen Uses Carbon Offsets to Fund Local Solar Array
CHICO, Calif. (Sept. 4, 2019) – Founded in Chico in 2002, Klean Kanteen has donated 10 years’ worth of carbon offsets to help the Chico Women’s Club outfit their historic facility with a brand-new solar energy system. Established in 1913, the Chico Women’s Club persists today in supporting arts, education...
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September 4, 2019
Courtney Dauwalter Wins Ultra Trail Du Mont Blanc (UTMB®)
CHAMONIX, FRANCE (Sep. 4, 2019) — Late Sunday afternoon—still dressed in her customary long prototype Salomon shorts that appear more suited to the basketball court than a running catalog—Salomon trail running athlete Courtney Dauwalter was trying to process the fact that she had won the famed Ultra-Trail du Mont Blanc...
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September 4, 2019
IRONMAN and Suunto Partner To Create Suunto 9 Baro Titanium IRONMAN Limited Edition GPS Watch
TAMPA, Fla / OGDEN, Utah (Sept. 4, 2019) – IRONMAN, a Wanda Sports Group company, in partnership with Suunto, one of the global leaders in sports watches and precision instruments, announced today the launch of the Suunto 9 Baro Titanium IRONMAN® Limited Edition watch — utilizing the brand’s top-selling GPS multisport...
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September 4, 2019
World T.E.A.M.’s Adventure Team Challenge Begins September 6
Eagle, Colorado, September 4, 2019– Non-profit World T.E.A.M.’s inclusive Adventure Team Challenge begins September 6 in the rugged high Gore Mountains northeast of Eagle. Able-bodied and adaptive athletes from across the United States will compete in the outdoor adventure race that includes mountain biking, river rafting, climbing and orienteering. Pearl Meyer,...
