Uncategorized
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February 24, 2020
Kahtoola’s 13th Annual Uphill Event Raises $52,000 for Friends of Camp Colton
Flagstaff, Ariz. (Feb. 24, 2020) – Kahtoola, creator of award-winning MICROspikes® and NANOspikes® footwear traction, is proud to announce that its 13th annual GORE-TEX Kahtoola Uphill fundraising event raised $52,000 for local Flagstaff-based nonprofit, Friends of Camp Colton. All Uphill event profits directly benefit the camp’s youth environmental education programs including...
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February 24, 2020
Fischer Announces Hire of New National Competition Manager, Rush Hawkins
AUBURN, N.H. -- Fischer Skis is pleased to announce the recent hire of Rush Hawkins who will serve as the company’s national competition manager, as well as UVEX’s sales manager. Hawkins joins Fischer having already spent his career in the ski industry beginning as a promotions director for Volkl and...
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February 24, 2020
Triathlete Announces 2020 Design Awards and WIN THIS BIKE! Contest
Boulder, Colorado, USA — February 24, 2020 —Triathlete, the world’s #1 triathlon resource, has recognized 20 product innovators for excellence in design in its March/April magazine issue. While other sports wait for trends to come to them, triathlon has a long, rich history of living at the cutting edge of...
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February 21, 2020
GORE® Wear Introduces itself to the American Cross-Country Industry at The Birkie
Hayward, Wis. (February 21, 2020) –America’s biggest cross-country ski event, The American Birkebeiner, is underway in Hayward, WI, and GORE® Wear is proud to be present at this iconic event as a sponsor. With a full week of events, “The Birkie” draws an estimated 40,000 skiers and spectators, representing an...
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February 20, 2020
Records Broken and USATF Champions Crowned at Jackpot Ultra
HENDERSON, NEVADA – February 20, 2020 – Beyond Limits Running, the owner and producer of the annual Jackpot Ultra Running Festival, Southern Nevada’s premier ultra-running endurance event, was honored to crown this year’s USA Track & Field 100 Mile Road National Champions. Mark Hammond defended his title by finishing first...
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February 20, 2020
The Future in the Dahu Écorce 01 and the Écorce X 2020-21
Eagle, Colo., February 20, 2019 — After a successful 2019 launch of the Dahu Swiss Ski Boot—a ground-breaking modular design—DAHU returns in 2020-21 with the next generation of its revolutionary alpine ski boots, boots that redefine what is possible when you combine transformative innovation, design, technology, and craftsmanship. DAHU released...
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February 20, 2020
EcoVessel Expands Global Presence with Distribution into Latin America, South Africa, and Other Key International Markets
Boulder, Colorado, February 20, 2020 - EcoVessel, a market leader in eco-conscious, insulated stainless steel drinkware, has expanded their global presence in 2020 with the addition of Goris Group as a master distributor for Latin American markets. Goris Group, which also distributes products from Zippo, Bollé, Bushnell, Celestron and more,...
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February 20, 2020
The HEX Wireless Carry-On Sets a New Standard in Premium Luggage
LOS ANGELES - February 20, 2020 - There’s a new player in the luggage category, and HEX is coming out strong, dropping the first Case-Top Wireless Carry-On suitcase on Kickstarter. https://www.kickstarter.com/projects/hexbrand/hex-the-first-case-top-wireless-charging-luggage HEX exists to move forward through thoughtfully designed products. When the HEX team felt they could bring a better...
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February 19, 2020
SPOT Launches SPOT Mapping to Provide Advanced Navigation and Tracking Services
COVINGTON, La. (February 19, 2020) – SPOT LLC, a wholly owned subsidiary of Globalstar, Inc., (NYSE American: GSAT) and a leader in satellite messaging and emergency notification technologies, today announced its newest upgrade. SPOT Mapping is now available for all SPOT devices, offering an easy dashboard to track and share...
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February 19, 2020
World Surf League and Hydro Flask Kick Off 2020 with Expanded Global Partnership
Bend, OR (February 19, 2020) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and a Helen of Troy Limited (NASDAQ, HELE) company, today announced the global partnership with The World Surf League (WSL) as the official water bottle and drinkware of the WSL. This partnership marks...
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February 19, 2020
Hydrolight Outdoor Gear Debuts Patented ‘Transforming’ Water Reservoir at Outdoor Retailer + Snow Show 2020
Denver, CO - A newcomer to the outdoor hard goods market, Hydrolight Outdoor Gear introduced its patented, multi-functional illuminating water reservoir at Outdoor Retailer + Snow Show in January. Hydrolight cleverly combines two essential pieces of gear—a water reservoir and a headlamp—to create a product that functions as a hands-off...
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February 19, 2020
Evolv Bolsters Sales and eCommerce Staff, Eyes New U.S. Headquarters
Buena Park, Calif. (February 2020) - Evolv, the southern California-based leader in creating high-performance climbing shoes, announced today that it has bolstered both its wholesale sales and eCommerce departments and will move into a new office, retail and manufacturing facility as it looks to expand its global footprint in the...
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February 18, 2020
Jaybird VISTA True Wireless Headphones Now Meet Tough Military Standards
PARK CITY, Utah — February 18, 2020— Jaybird, the leader in sport headphones for runners and adventurers, announced today the launch of a special edition colorway for its Jaybird VISTA™ Totally Wireless Sport Headphones – Planetary Green. VISTA is Jaybird's first true wireless headphone that meets U.S. military MIL-STD 810G...
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February 12, 2020
BioLite Unveils the Lightweight Minimalist HeadLamp 200
Brooklyn, NY (February, 12, 2020) — BioLite, an innovator in off-grid energy solutions, is thrilled to announce the second addition to the company’s celebrated headlamp offering. BioLite’s HeadLamp 200, new for Spring 2020, is the lightest and most streamlined BioLite headlamp yet. Designed with BioLite’s award-winning and proprietary “no-bounce” 3D...
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February 11, 2020
Kevin’s Natural Foods Announces Brand Launch, Enters Supermarkets Nationwide
Modesto, CA (February 11, 2020) – Kevin’s Natural Foods, makers of Paleo and Keto-certified sous-vide entrées, sauces, and seasoning blends, is excited to announce their formal debut into the consumer market. Beginning February 1st, Kevin’s products will be available online at www.kevinsnaturalfoods.com and in-stores at Whole Foods, HEB, Raley’s Supermarkets,...
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February 11, 2020
CamelBak® Expands Leadership Team with Key Marketing Hire
PETALUMA, Calif. (Feb. 11, 2020)– CamelBak®, the global leader in award-winning personal hydration products, welcomes Natasha Schroth as the brand’s new director of marketing. Natasha will manage global marketing strategy for CamelBak, spearheading the scale and growth within the marketing department as well as extending the brand growth to wholesale channels, key...
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February 11, 2020
SynchroKnit™ by Wigwam Named Official Sock Sponsor of Zooma Women’s Race Series
Sheboygan, WI. (February 11, 2020) – SynchroKnit™, the technology driven brand from the sock innovators at Wigwam Mills Inc., announces it will celebrate the launch of SynchroKnit contour fit, no slip running socks, by sponsoring Zooma, the weekend get-away race event series for women. The SynchroKnit groundbreaking technology results in less bulk,...
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February 11, 2020
Osprey Announces Most Successful Pro Deal Donation Program to Date and Selects 2020 Beneficiaries
Cortez, CO – February 11, 2020 – Osprey, a leader in creating top-quality, high-performance, innovative carry solutions, is pleased to announce the results of their 2019 Pro Deal Donation program benefiting Southwest Colorado Cycling Association, Mancos Trails Group and Rico Trails Alliance. Last year’s program, the most successful to date,...
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February 11, 2020
CAKE Ösa Wins 2020 iF Design Award
(Stockholm, Sweden – February 11, 2020) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, today announces their win of the 2020 iF Design Award. Behind the iF DESIGN AWARD is the International Forum Design GmbH, organizers of one of the world’s most celebrated and valued design competitions....
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February 11, 2020
deboer wetsuits partners with Troi Agencies in South Africa
Stamford, CT, Release: February 11, 2020. deboer wetsuits is proud to have Troi Agencies as a retail partner in South Africa. We think there is a lot of opportunity in the South African market, and Troi Agencies makes a great partner to grow alongside. Marc Price, Director of Troi Agencies: “We distribute niche,...
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February 10, 2020
Salewa North America Announces Inaugural Thru Hiker Project
BOULDER, CO (February 2020) - Salewa North America, the leading mountain sports company born and bred in the Italian Dolomites, today unveiled plans for its inaugural Thru Hiker project, offering 10 hikers the chance to win exclusive Salewa products and free shoes for a year while hiking some of the...
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February 10, 2020
PeopleForBikes Supports Recreational Trails Program Funding Transparency Act
WASHINGTON, D.C. — On Thursday, Feb 6, outdoor recreation champions in the House of Representatives introduced the Recreational Trails Program (RTP) Funding Transparency Act (H.R. 5767). Boulder-based advocacy group PeopleForBikes lauded the move as a huge potential win for all trail users, including people on bikes. Leading the bipartisan bill...
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February 10, 2020
GSI Outdoors Partners with Press Forward PR
SPOKANE, WA — GSI Outdoors, a family-owned maker of innovative outdoor cooking and dining gear, has partnered with Press Forward for media relations, product placement, and communications strategy. “As we enter into our 35th year, we are very excited to be adding Press Forward to our team. GSI is set...
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February 10, 2020
Astral Expands Sales Team in the Great Lakes
Asheville, NC – February 10, 2020 – Astral, manufacturer of award-winning PFDs and footwear, is thrilled to announce the addition of Daniel Miller and Joe Giordano of Specialty Sport Reps to their sales team. Miller and Giordano will represent the brand across the Great Lakes region, covering Ohio, Indiana, Lower Michigan, and...
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February 10, 2020
Outerbike Adds Four New Experiential Event Destinations, Activating ‘See Try Buy’ in Seven Iconic Riding Locations in 2020
MOAB, Utah (Feb. 10, 2020) – Outerbike, the premier three-day experiential consumer event dedicated to helping mountain bikers find their perfect bike and gear, celebrates a decade of successful partnership connecting specialty bike brands with qualified, enthusiast riders in 2020. To mark the anniversary, Mark Sevenoff and Ashley Korenblat, founders...