July 20, 2020

Outerbike Cancels Remaining 2020 Events; Announces New Website Page Connecting Riders with Exhibiting Bike Brands

MOAB, Utah (July 20, 2020) – Outerbike, the premier three-day experiential consumer event dedicated to helping mountain bikers find their perfect bike, announces an exciting new feature to the Outerbike website launching later this year, that will still help riders find their perfect bike, even when they can’t do it ...

July 20, 2020

Bank of the West Launches the 1% for the Planet Account

SAN FRANCISCO, CA (July 20, 2020) - Bank of the West, a subsidiary of BNP Paribas, today announced it has teamed up with 1% for the Planet to launch its first checking account designed for climate action. Bank of the West will donate 1% of net revenues generated from the...

July 16, 2020

Big Agnes Announces Key New Hires, Headquarters Relocation

STEAMBOAT SPRINGS, Colo. (July 16, 2020) – Big Agnes Inc., the Steamboat Springs based outdoor equipment brand, recently hired Jill Lewis as Director of North American Sales and Eric Einfeld as Senior Demand Planner. The company also completed relocation of its headquarters to a new location in downtown Steamboat Springs....

July 15, 2020

Grundéns Strengthens Bench and Improves Distribution to Better Serve Customers

July 15, 2020 (Poulsbo, WA) – Grundéns, producer of the world’s leading fishing apparel and footwear, today announces the addition of four team members to the marketing and sales teams, and a significant change in distribution capabilities. Grundéns is making these changes to better serve customers, both directly and within the...

July 14, 2020

Snowsports Industries America Engages Winter Outdoor Industry In Conversation on Inclusion And Diversity

Park City, Utah (July 14, 2020) - One of the first steps in follow up to its commitment to inclusion that was announced at the OR+SS Tradeshow in January 2020, Snowsports Industries America (SIA) today launched its four-part Town Hall series of conversations on inclusion. Hosted by celebrated television commentator...

July 14, 2020

Adventure Ready Brands Strengthens Sales Team with Key Executive Hire

LITTLETON, N.H. (July 14, 2020) — Adventure Ready Brands, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products including After Bite®, Adventure® Medical Kits and Ben’s®, announces that veteran sales leader Greg Solt has joined the company as senior vice president of sales. “Greg brings...

July 14, 2020

ReSport partners with USRowing for “Row the Great Lakes” Challenge

Realtime Experience Sport (ReSport), a platform for advanced virtual races and challenges, mapping, registration, results, and race tracking systems, has partnered with USRowing to launch "Row the Great Lakes" this week. Starting Wednesday, participants will be able to log meters toward virtually rowing from Chicago to Toronto via Lake Michigan,...

July 13, 2020

Ombraz Introduces Fresh New Styles to Its Lineup of Armless Sunglasses

Bellevue, WA – July 13, 2020 –Ombraz Sunglasses, the brand changing the sunglass landscape, is ready to ramp up the armless sunglass revolution with two new styles: the Dolomite and the Leggero. With these additions, Ombraz’s lineup of armless shades continues to buck the antiquated sidearm trend and deliver stylish,...

July 8, 2020

Utah Jazz, Cotopaxi Team Up to Support COVID-19 Relief with Exclusive #OneUtah T-shirts

Salt Lake City, UT. July 8, 2020 - B Corp and outdoor brand Cotopaxi and the Utah Jazz have joined together to support their home state’s COVID-19 relief efforts through sales of limited edition #OneUtah T-shirts, which are now available for purchase. Proceeds will benefit the COVID-19 Community Response Fund, which...

July 7, 2020

Snowsports Industries America (SIA) Names Brian Stephenson Director of Snowbound Festival

Park City, Utah (July 7, 2020) - Snowsports Industries America (SIA) announced today that it has named Brian Stephenson as the Director of Snowbound Festival, placing a veteran leader with extensive experience in large-scale consumer events and digital engagement in charge of the nation’s leading winter outdoor consumer festivals. Stephenson...