PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 18, 2018
Kitsbow x Mechanix Wear Gloves Hit The Store
PETALUMA, Calif. (Sept. 18, 2018) Following Kitsbow’s announcement this spring regarding its collaboration with Mechanix Wear, a brand known for their innovative and highly-specific work gloves, the new HiLine Midweight Glove and Kitchel Lightweight Glove are now available for purchase. “Mechanix is full of passionate mountain bikers, starting with the...
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September 18, 2018
Scott Keating Joins Mizu as VP of Sales and Marketing
Carlsbad, California, September 18th, 2018 – Mizu is excited to welcome Scott Keating to Mizu as its new Vice President of Sales and Marketing. Serving as the Global Sales Director at Nike SB most recently, Scott has over 25 years of experience in the action sports/youth culture industry, with the...
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September 17, 2018
Lift23 Donates 30,000 Pairs of Socks
New York, NY (September 17, 2018) – Lift23 Corp., manufacturers of the world’s most comfortable ski socks, has met its original goal of donating 23,000 pairs of socks to kids in NYC homeless shelters, then the amount of kids in need. Now it’s 24,100. In addition, Lift23 has donated another...
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September 17, 2018
Farm to Feet releases second film in its American Made video series
Mt. Airy, North Carolina (September 17, 2018) — At its 5th Anniversary celebration at Outdoor Retailer, Farm to Feet premiered the first film in its American Made video series which brings the personalities profiled on Farm to Feet’s packaging to life. Today, the North Carolina based sock brand released its...
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September 15, 2018
Lizard Skins announces first-ever Outdoor Trail Grant Program
AMERICAN FORK, Utah (Sept. 15, 2018) – Lizard Skins launches it’s first-ever trail grant program to begin the first day of Interbike 2018. The Lizard Skins Outdoor Trail Grant will award three $1,500 grants to Lizard Skins direct dealers. The Lizard Skins team recognizes that local grant programs can have...
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September 14, 2018
Petzl Partners with The Craggin’ Classic Series To Send An Important Message to Climbers
SALT LAKE CITY, Utah (September 14, 2018) – Showcasing its ongoing commitment to education and improving safety for climbers, Petzl is going on tour to educate climbers on the importance of wearing helmets at the climbing crag. This educational tour is part of the American Alpine Club’s Craggin’ Classic Series–the...
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September 14, 2018
All New Convertible Full-Face Helmet From Sweet Protection – Arbitrator MIPS
Oslo, Norway - The Norwegian-based Sweet Protection, designers of cutting-edge mountain bike, paddle sports, and snow sports helmets and apparel Sweet Protection is renowned for making innovative products for passionate athletes. The all-new 2019 collection was driven and designed by this motivation. With the release of the long awaited convertible...
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September 14, 2018
Jackson Hole Mountain Resort Hosts Teton Gravity Research World Premiere and FarOutFest this Saturday, September 15th
(Teton Village, WY), Jackson Hole Mountain Resort (JHMR) is pleased to partner with Teton Gravity Research (TGR) to host “FarOutFest” this Saturday, September 15. Teton Village will transform for a full day of music, activities and entertainment surrounding the world premiere of the highly anticipated annual ski and snowboard film...
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September 13, 2018
Hawaiian Lifestyle Brand OluKai Supports Voyage to Raise Awareness for Plastic Pollution
San Francisco, CA – Sep. 13, 2018 – OluKai is working with long-time partner, Polynesian Voyaging Society (PVS) to bringing awareness to single-use plastic pollution and climate change through the Alahula Kai o Maleka voyage. The Hikianalia, a traditional Polynesian voyaging canoe, is sailing more than 2,800 miles across the...
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September 13, 2018
MSR® Renews its Partnership with American Alpine Club for 2018
SEATTLE, Wash. (September 13, 2018) – Mountain Safety Research (MSRⓇ) is proud to extend its partnership with the American Club and its Craggin’ Classic Series, the national grassroots climbing festival, for the third year in a row. The Craggin’ Classic Series travels to seven locations around the country, and MSR...
