PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 16, 2021
Deuter Kid Comfort Framed Child Carrier Earns REI Co-op Editors’ Choice Award for 2021
LONGMONT, Colo. (March 16, 2021) —Deuter, the global leader in backpacks and outdoor equipment, celebrates the recognition of its Kid Comfort Child Carrier with an REI Co-op Editors’ Choice Award for 2021. REI Co-op’s editorial awards program highlights the top-performing products in a set of rigorous field tests by REI staff...
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March 16, 2021
Rumpl Announces B Corp™ Certification
PORTLAND, Ore. (March 16, 2021) – Rumpl, the category leader in technical outdoor blankets, announces its B Corp certification and commitment to values-based business practices. B Corps are the best in the world at balancing purpose and profit, and over the past year, Rumpl set out to prove itself and...
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March 16, 2021
Gregory receives 2020 Outdoor Sports Industry Performance Award by NPD Group
SALT LAKE CITY, UTAH (March 16, 2021) –Gregory, a global leader in the pack space for more than four decades, was awarded an inaugural Outdoor Sports Industry Performance Award by the NPD Group. The award acknowledges the fastest-growing brands of 2020 across major outdoor categories in the U.S. Gregory was...
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March 16, 2021
SKLZ Launches into Lacrosse with Quickster Lacrosse Goal and Universal Shooting Targets Training Products
Carlsbad, Calif. (March 16, 2021)— SKLZ, the leader in premium sports training equipment and fitness gear, debuts two new lacrosse training products—the Quickster Lacrosse Goal and the Universal Shooting Targets—to establish the SKLZ lacrosse category. The portable and low-cost Quickster Lacrosse Goal and the easy-to-use Universal Shooting Targets are now available...
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March 16, 2021
Red Bull Raid Returns to Squaw Valley to Celebrate Local Tahoe-area Rippers
Olympic Valley, CA- (March 16, 2021) - Red Bull Raid–the only freeride event in the United States that blends the endurance aspect of competitive uphill ski mountaineering with the technical, progressive style of big-mountain riding–returns to Squaw Valley April 2-3, 2021, at the new location of CII Ridge. This time,...
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March 16, 2021
New Strike Indicator Revolutionizes Simplicity and Accuracy in Fly Fishing
Nashville, TN (March 16th,2021) - The Strike Indicator Company continues to innovate with their best-selling New Zealand Strike Indicator System. Experienced fly anglers know that 90% of a trout’s diet are sub-surface nymphs, and so by mimicking nymph behavior with an adjustable, knotless, sensitive and stealthy system boosts fly fishing...
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March 16, 2021
GCI Outdoor Introduces New Outdoor Rockers and Chairs for Spring/Summer 2021
HIGGANUM, Conn. (March 16, 2021) - GCI Outdoor, creators of portable, durable and comfortable outdoor recreation furniture, is excited to introduce five new chairs to its already impressive catalog of camp and outdoor chairs. “The new chairs for the 2021 season are in response to feedback from our customers and retailers,”...
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March 16, 2021
Grundéns Outfits Anglers Head-to-Toe with Launch of SeaKnit Boat Shoe
March 16, 2021 (Poulsbo, WA) – Grundéns, producer of the world’s leading fishing apparel and footwear, today announces its highly anticipated spring collection launch, led by the SeaKnit Boat Shoe. In high demand since pro angler Skeet Reese won the first Major League Fishing event at Lake Okeechobee in February, the...
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March 16, 2021
ECHOS Communications Announces New Partnership with MANTRA Labs
BOULDER, Colo. - March 16, 2021 - ECHOS Communications, a leader in authentic public relations for active lifestyle, outdoor, consumer technology, and cycling brands, today announces a new partnership with MANTRA Labs, a company that offers clean, science-driven nutrition to support total mind and body health. ECHOS will serve as...
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March 16, 2021
National Park Trust Announces Recipients of Kids to Parks Day School Grants Program
Washington, D.C. (March 16, 2021)–The National Park Trust is pleased to announce the grantees of this year’s Kids to Park Day School Grants Program, which annually awards grants to under-served schools to help students discover and explore parks, public lands and waters. This year because of the impact of COVID-19,...
