Uncategorized
-
July 19, 2018
Quickfeat Partners with Million Win Vietnam to Expand Woven and Knitted Garment Production
BEND, Ore. – July 19, 2018 – Quickfeat International, an apparel manufacturer, announced today that they have partnered with Million Win Garment Co., Ltd. in Vietnam to expand their woven and knitted garment production capabilities. Accounts will work directly with Quickfeat Merchandising Managers from purchase order to final shipment. “Quickfeat...
-
July 19, 2018
Upgrade Your Shoes with Vibram’s Sole Factor at Outdoor Retailer
NORTH BROOKFIELD, Mass. (July 19, 2018) – Vibram®, the worldwide leader in high-performance soles and the creator of the Vibram FiveFingers® articulated toe shoe, announces today that proceeds from its regional Sole Factor Tour stop in Denver during Outdoor Retailer will be presented to The Conservation Alliance. “We want to contribute in conjunction with...
-
July 19, 2018
Mountainsmith Celebrates their Heritage with New Additions to their Vintage ‘Roots Collection’ at Outdoor Retailer Summer Market
Golden, CO – Mountainsmith – craftsmen of iconic backcountry equipment and recreational outdoor gear – debuts the Trippin Series as the newest addition to their vintage Roots Collection at Outdoor Retailer Summer Market this month (Booth #: 44080-UL). Featuring the NEW Trippin Pack, Trippin Sling, and Trippin Pouch, and bold...
-
July 19, 2018
Stunt Puppy Joins Forces with Renowned New Zealand Brand D-Fa Dogs
Minneapolis, MN (July 19, 2018) — With their sights firmly set on becoming the leader in high-performance products for active dogs and their owners, upstart brand Stunt Puppy has joined forces with like-minded New Zealand brand D-Fa Dogs. The Stunt Puppy name will cover both going forward, but each brings...
-
July 19, 2018
Reima Names Momentum Media PR as Agency of Record
Boulder, Colo. (July 19, 2018) – Reima, the world’s leading premium performance wear brand for active children, announces Momentum Media PR as the US agency of record, effective immediately. Sold in 37 countries worldwide, the Finland-based company has selected Momentum Media PR to help establish, strengthen and grow the brand’s...
-
July 19, 2018
Yaktrax Opens Application for 2018-19 Ambassador Team
Durham, N.C. (July 19, 2018) - Yaktrax, the premium outdoor brand synonymous with snow and ice traction, has opened the application portal today for its 2018-19 influencer team, #YakPak. Team members will represent Yaktrax as brand ambassadors to help grow awareness and create meaningful content for the brand from October...
-
July 19, 2018
Newly Launched shār Joins The Conservation Alliance
BEND, Ore. – July 19, 2018 – The Conservation Alliance welcomes its newest member, shār, makers of organic trail mix that provides healthy fuel on-the-go. The brand will be introducing its new “Original Mix” at Outdoor Retailer Summer Market 2018 in Denver next week. As a new partner, shār joins...
-
July 19, 2018
ECCO Outdoor Spring 2019 Collection Unveiled at Summer Outdoor Retailer
Londonderry, NH (July 19, 2018) – ECCO, the leading family-owned global footwear brand, proudly introduces new additions to the multi award-winning Outdoor collection at the upcoming Summer Market Outdoor Retailer trade show (booth #42007), July 23-26, 2018, in Denver, CO. Continuing to bring the idea of ‘urbanization’ to market with...
-
July 18, 2018
Liv Cycling Introduces First Dual Suspension E-Bikes Built For Women
NEWBURY PARK, Calif. (July 18, 2018) – Liv Cycling, the company dedicated to getting more women on bikes, today announced two new series of women’s dual-suspension E-bikes – the Liv Intrigue E+ and Embolden E+. The bikes were built using Liv’s 3F Design Philosophy, which includes thousands of data points...
-
July 18, 2018
New Partnership with The Nature Conservancy Kicks Off Smartwool Advocacy in Action Month
Steamboat Springs, CO – July 18, 2018– Smartwool has designated July its official Advocacy in Action month, designed to motivate and encourage employee engagement in the industry and around their communities. The Advocacy in Action month is focused on showcasing the two pillars of the brand’s give-back efforts: sustaining and...
-
July 18, 2018
TREW Launches New Pack Jack Fresh to Death
Portland, OR (July 18, 2018) – TREW, designers and builders of style-inspired, kick-ass performance outdoor apparel, are excited to introduce the Pack Jack. A new lightweight, windproof jacket that slays in on the style meter. Who said fanny packs are dead? Not TREW, especially not when it’s also a jacket! They’re...
-
July 18, 2018
BEDGEAR Rests Assured in Partnership with Backbone
FARMINGDALE, N.Y. (July 18, 2018) – BEDGEAR®, the PERFORMANCE® lifestyle brand behind the personalized fit Performance Sleep System® – announced today that it has partnered with leading active lifestyle agency Backbone Media to drive its public relations efforts. BEDGEAR founder and CEO Eugene Alletto pioneered the Performance bedding category in...
-
July 18, 2018
UCO Introduces New Fire-Starting Kits and Accessories
Seattle, WA - July 18, 2018 - UCO, the brand that set the industry standard for windproof and waterproof matches, is proud to introduce new fire-starting options for Spring 2019. With the addition of two fire striker kits and a metallic match case, UCO continues to prove why it’s ahead...
-
July 18, 2018
LifeStraw Presents Additional Lead Filtration Technologies at Outdoor Retailer Summer Market Arriving at Retail Fall 2018
LAUSANNE (July 18, 2018) - LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, is showcasing its enhanced line of products for fall 2018 that filter microplastics, bacteria, chemicals and, now, lead. LifeStraw Play is a two-stage kids’ filter bottle and Flex Gravity is...
-
July 18, 2018
Gore Presents GORE-TEX Products with a PFCEC Free DWR at Outdoor Retailer Show
Newark, DE –W. L. Gore & Associates is proud to announce that it reached a first key milestone on its Fabrics Division’s journey towards the goal of eliminating PFCs of Environmental Concern (PFCEC) from the life cycle of the large majority of its consumer fabrics portfolio by 2020. This ambitious...
-
July 18, 2018
New All-Mesh, Spacious MSR® Zoic™ Tents Stay Cool and Comfortable
SEATTLE, Wash. — Seattle-based Mountain Safety Research® (MSR®), the high-performance outdoor equipment brand, introduces the all-mesh Zoic™ Tent Series, a lightweight, spacious and ultra-livable 3-season tent designed for maximum breathability and comfort across a variety of adventures. From trailhead to remote mountain lake camping, the MSR Zoic Tent Series is...
-
July 18, 2018
Farm to Feet introduces Jennifer Pharr Davis signature sock for Spring 2019
Mt. Airy, North Carolina (July 18, 2018) — Jennifer Pharr Davis stormed onto the national scene in 2011 when she set the Fasted Known Time on the Appalachian Trail and was named National Geographic’s Adventurer of the Year. She has since written four books, had two children, and continued to...
-
July 18, 2018
FITS® Debuts Ultra-Light, High-Density Sock Collection
CHATTANOOGA, TN— FITS®, American manufacturers of the best-fitting sock on the market, will proudly showcase their latest innovation—the Micro Light series—on display at Outdoor Retailer’s 2018 Summer Market in Denver, CO. Cushioned yet lightweight, FITS® designed a Micro Light Collection built with half the density of their standard Light styles. This series offers...
-
July 18, 2018
More Machines, New Employees and More Socks: Darn Tough Vermont in Familiar Territory
Northfield, VT. (July 18, 2018) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, is keeping up with the ever-increasing consumer demand with the purchase and installation of 46 new, latest generation, seamless knitting machines at their Northfield, Vermont headquarters. With this latest...
-
July 17, 2018
Mountain Khakis Women’s Spring/Summer 2019
JACKSON HOLE, WY (July 17, 2018) – For Spring/Summer 2019, Mountain Khakis®, the leading mountain town-inspired lifestyle apparel brand for men and women, has expanded its line of women’s apparel with new pieces that capture the cool mountain vibe of Jackson Hole, and also translate beautifully into work, travel or...
-
July 17, 2018
Osprey Goes All In with Bike Hydration for Spring 2019
Cortez, CO – July 17, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, is revamping their bike hydration line for Spring 2019. The all-new assortment delivers a comprehensive collection of ventilated packs with bike-specific fit and an innovative feature sets that...
-
July 17, 2018
Eagle Creek Sueño Andes Collection
San Diego, Ca. (July 17, 2018) – For over 40 years, Eagle Creek has been focused on building the very highest quality travel bags and accessories, designed to make travel easier and bringing the far-flung places a little closer. For Spring 2019, they’re combining the practical functionality Eagle Creek is...
-
July 17, 2018
Sierra Designs Brings Manufacturing Home
July 17, 2018 - Boulder, CO - Sierra Designs: the name says it all. Inspired by the Sierra Nevada mountains more than 50 years ago, the renowned outdoor brand proudly announces a new program that brings manufacturing home. The California Collection is a return to Sierra Designs’ roots that emphasizes...
-
July 17, 2018
New MSR® PocketRocket® Deluxe Stove Delivers Premium Features
SEATTLE, Wash. — Seattle-based Mountain Safety Research® (MSR®), introduces the PocketRocket® Deluxe stove, a feature-packed enhancement to its predecessors. The innovative, ultralight stove offers premium features, including an instant push-start piezo igniter, a wind-resistant, broad burner and a pressure regulator. “We’re excited to add the PocketRocket Deluxe to our stove...
-
July 17, 2018
Setton Pistachio Voted Best Agriculture Business in Readers’ Choice Awards
Terra Bella, CA (July 17, 2018) Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor based in California’s Central Valley- was awarded the 2018 Reader’s Choice Award for Best Agriculture Business by the Porterville Recorder. The annual awards, hosted by the local newspaper Porterville Recorder,...