All Posts by Remedy PR.
Avoiding PR Scams: Remedy PR’s Bill Byrne Asked To Speak On Trend Of Deceptive PR Practices
San Diego, Calif.: Remedy PR‘s managing director, Bill Byrne, has been asked to be a guest on the PR Explored interview series on the rising trend of deceptive advertising practices some PR agencies are now…
Chums And Non-Profit Fish For Change Collaborate On Scholarship Partnership
Ketchum, ID /OUTDOOR SPORTSWIRE/ – Chums is entering a scholarship partnership with Fish For Change, a 501(c)(3) non-profit dedicated to sending underprivileged kids on destination fly fishing trips with the purpose of fostering responsible global…
melin Announces Official Headwear Partnership with Aspen Skiing Company
March 11, 2024 (San Clemente, CA) /OUTDOOR SPORTSWIRE/ – melin, makers of the world’s most premium headwear formalize partnership with Aspen Skiing Company, one of the world’s most premium ski resort destinations as the official…
Prezly Includes Remedy PR In 2024 Thought Leaders To Follow List
/OUTDOOR SPORTSWIRE/ – Prezly, one of the leading providers of software solutions for the public relations industry, has included Remedy PR‘s managing director, Bill Byrne, on its highly anticipated “Thought Leaders to Follow” list for 2024.…
SIMA’s Diversity in Surfing Report Unveils a Growing Wave of Inclusivity
Huntington Beach, CA /OUTDOOR SPORTSWIRE/ – The Surf Industry Members Association (SIMA) proudly announces the release of its highly anticipated Diversity in Surfing Report, shining a spotlight on the transformative changes taking place in the…
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Chums Expands Marketing Team Leading Into Surf Expo
Ketchum, ID (January 3, 2024)/OUTDOOR SPORTSWIRE/ – Chums shows no signs of slowing down heading into Surf Expo 2024. Coming off its year-long 40th-anniversary celebration as the most recognizable name in eyewear retainers and outdoor accessories, Chums…
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Remedy PR Announces Affiliate Marketing And Management Division Before The Critical Holiday Season
/OUTDOOR SPORTSWIRE/ – A strong affiliate management program is essential for any brand seeking PR coverage in the modern media landscape, especially consumer-focused brands that desire inclusion in coveted holiday gift guides. A brand that…
Chums Releases Final Installment in 40th Anniversary Collection
Salt Lake City, UT (July 5, 2023)/OUTDOOR SPORTSWIRE/ – The final installment in Chums‘ 40th Anniversary Collection is now available exclusively at chums.com. The independent leader in sunglass retainers and protective accessories for life outdoors,…
Two-Time MLB All-Star Justin Turner Creates Signature Collection with Kaenon Sunglasses
Irvine, Calif (June 29, 2023)/OUTDOOR SPORTSWIRE/ – Kaenon is releasing its first signature sunglass collection with two-time MLB All-Star Justin Turner. The first installment of the Justin Turner Signature Collection from Kaenon includes two versions of the…
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Chums Japan Brings New Collection To The U.S. As Part Of Chums’ Global 40th Anniversary Celebration
Salt Lake City, UT (May 23, 2023) /OUTDOOR SPORTSWIRE/ – As part of its 40th Anniversary Collection, a carefully chosen, limited grouping of products from Chums‘ Tokyo-based branch is now available exclusively on Chums.com. This…
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Chums Launches New Bag Collection As Part Of 40 Year Celebration
Salt Lake City, UT (May 11, 2023)/OUTDOOR SPORTSWIRE/ – Chums, the leading brand in eyewear retainers and protective accessories for dry-land and water-based activities, has revamped its bag and waist pack collections with exciting new models…
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Chums Celebrates 40 Years of Innovation in Eyewear Retainers, Outdoor Accessories and Water-Focused Gear Protection with Limited-Edition Anniversary Collection
Salt Lake City, UT (April 25, 2023)/OUTDOOR SPORTSWIRE/ – Sometimes age is more than just a number, and that holds true as Chums enters its 40th year as the most recognizable name in eyewear retainers and…
Purra Performance Launches As The First Safe And Permanent Antimicrobial Consumer Products Brand, With A Separate B2B Division For Brands Looking To Adopt Its Patented Antimicrobial Technologies
(Laguna Beach, CA – April 20, 2023) /OUTDOOR SPORTSWIRE/ – Outdoor and apparel industry entrepreneur Mark Miller is leveraging patented and proprietary technology to launch Purra Performance, a first-of-its-kind antimicrobial lifestyle brand and B2B manufacturing…
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Chums Expands Sales Rep Force to Bolster Specialty Retail Growth
Salt Lake City, UT (April 4, 2023)/OUTDOOR SPORTSWIRE/ – Chums, the iconic leader in eyewear retainers and outdoor accessories, is making key additions to its team of well-established outside sales reps as part of its continued focus…
E-Z UP Launches New SKYFUZE™ LED Balloon Lights with Innovative Glare-Free Design for Work Or Play
NORCO, Calif./OUTDOOR SPORTSWIRE/ – E-Z UP, the globally recognized leader in instant shelter canopies, has launched the SKYFUZE™ LED Balloon Light Series, marking a new milestone for the brand into portable lighting to complement its leadership…
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Remedy PR’s Bill Byrne Asked To Speak For Columbia University’s Office Of Communications And Public Affairs WeConnect Workshop Series On Modern Public Relations
SAN DIEGO & NEW YORK /OUTDOOR SPORTSWIRE/ – Columbia University’s Office Of Communications And Public Affairs has asked Bill Byrne, managing director of Remedy Communications, to present on best practices for modern public relations efforts as…
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MLB All-Star and Boston Red Sox Player Justin Turner Becomes a Vested Partner in Kaenon Sunglasses
Irvine, Calif (January 31, 2023) /OUTDOOR SPORTSWIRE/ – Southern California’s Kaenon sunglasses is happy to announce MLB All-Star third baseman, Justin Turner, has joined Kaenon in the unique dual role of vested partner and athlete ambassador. Turner has…
Global Online Premiere Of “Rough Around the Edges: 30 Years of RIDE Snowboards” Documentary Set For December 21
Seattle /OUTDOOR SPORTSWIRE/ – RIDE Snowboards is proud to announce that the online premiere of “Rough Around the Edges: 30 Years of RIDE Snowboards” will take place on Ride’s YouTube Channel Wednesday, December 21 at 3 pm PST.…
Fast Company Names SPY+ Optic Happy Boost to Next Big Thing in Tech List
Carlsbad, Calif. /OUTDOOR SPORTSWIRE/ – The critically acclaimed SPY+ Optic HAPPY BOOST™ lens technology continues to stack awards from some of the most influential media outlets in the world. Fast Company has named the SPY+…
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Spy+ Optic Happy Boost Lens Named to Time Magazine Best Inventions Of 2022 List
Carlsbad, Calif. /OUTDOOR SPORTSWIRE/ – Time Magazine has chosen the critically acclaimed SPY+ Optic HAPPY BOOST™ Lens Technology as one of its annual Best Inventions of 2022 winners. Launched earlier this year in the SPY+…
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New Snow Goggles from Spy+ Optic Were Created Using Artificial Intelligence to Enhance Color By 30 Percent
Carlsbad, Calif. /OUTDOOR SPORTSWIRE/ – Building off of the success of its summer launch in sunglasses, the highly rated SPY+ Optic HAPPY BOOST™ Lens Technology is now available in their Marauder collection of goggles for…
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“Rough Around the Edges: 30 Years of RIDE Snowboards” Documentary Premieres In Seattle’s Egyptian Theater November 2 Before National Release
Seattle, October 26, 2022 /OUTDOOR SPORTSWIRE/ – RIDE Snowboards is proud to present the global premiere of “Rough Around the Edges: 30 Years of RIDE Snowboards” on November 2, 2022, at the Egyptian Theater in Seattle. This full-length…
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Chums Secures Top Talent For Revamped Marketing Team
Ketchum, ID (October 14, 2022)/OUTDOOR SPORTSWIRE/ – Chums is gearing up to fortify its position as the number one brand in eyewear retainers and outdoor accessories with two strong additions to its marketing department. Outdoor…
Hi-Tec Returns To Its Trail Running Roots with Three-Year Sponsorship of Run Catalina Event Series
LOS ANGELES, October 6, 2022 /OUTDOOR SPORTSWIRE/ – Heritage outdoor footwear, apparel, and accessories brand Hi-Tec®, has announced its intended return to the forefront of trail running, beginning with the title sponsorship of the Run…
Time To Grind: Limited Edition Collection of Skate-Inspired Watches
CARLSBAD, Calif./OUTDOOR SPORTSWIRE/ –Forged for the ages, Nixon is carving out a new pocket with the legendary Independent Truck Company. Creating a capsule collection of limited, Custom-Built to Grind timepieces, together Nixon and Independent are celebrating…
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New Happy Boost™ Lens from Spy+ Optic Uses Artificial Intelligence to Redefine the Color Enhancing Lens Category
Carlsbad, Calif. /OUTDOOR SPORTSWIRE/ – SPY+ Optic continues to innovate by using artificial intelligence to create HAPPY BOOST™ – a sun lens that enhances color by 30% more than the naked eye and twice that…
Remedy PR Launches New NFT Metaverse Division For Outdoor Brands
/OUTDOOR SPORTSWIRE/ – Remedy PR has a proven record of helping brand partners explore new media avenues before they become common targets for their competitors. Long before digitally native outlets were treated with the same respect…
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SPY+ Expands Roster of Change Agents with New European Snow Team Members
Carlsbad, Calif./OUTDOOR SPORTSWIRE/ – SPY+ is expanding its multidimensional crew of international Change Makers with a stacked lineup of skiers and snowboarders representing some of the most creative snow sliders across Europe. The revamped SPY+…
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Grateful Dead And Nixon Collaborate On Limited Edition Collection Of Bags, Watches, And Watchbands
CARLSBAD, Calif., (Holiday, 2021) – The dead is in the details, and that holds true for the new collaboration between the Grateful Dead and Nixon. To close out 2021, the two have joined forces to create a…
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Kryptonite Lock Launches Comprehensive, Retailer-Focused Education Guide For E-Bike Users
Canton, MA, USA – Kryptonite®, a brand of Allegion and manufacturer of class-leading locks, lights and security solutions for the bicycle industry, has launched a comprehensive online and in-store resource guide to help e-bike owners…
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Surf Industry Manufacturers Association Chooses Remedy Public Relations To Help With Media Outreach Prior To The Summer Olympics
ALISO VIEJO, Calif. (July 12, 2021): Surfing’s debut in the upcoming Summer Olympics is sure to be a highlight of the Tokyo event. The Surf Industry Manufacturers Association (SIMA) has selected Remedy Public Relations to…
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Kryptonite Adds New Security Options for E-Bike Owners
Canton, MA, USA– E-bikes are one of the fastest-growing and most expensive cycling categories, two of the chief reasons they have become top targets for theft nationwide. With the COVID-19 pandemic spurring unprecedented bike industry…
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Nixon Releases World’s First Line Of Technical Watches Using #tide Upcycled Ocean Plastics
CARLSBAD, Calif., (SPRING 2021) – Nixon, in step with its commitment to minimizing the environmental footprint of its watches, bags, and other accessories, has revamped its most popular tide and technical watches, creating the first digital…
